Gray Media Executive and Leadership Team

Sandra Breland, the Chief Operating Officer at Gray Media, directs the company's extensive operational framework across its vast portfolio of media assets. Overseeing daily business activities, Sandra Breland ensures the efficient functioning of television stations in 113 markets and the strategic deployment of digital marketing services through Gray Digital Media. This leadership role involves optimizing resource allocation and operational workflows to maintain Gray Media's position as the largest owner of top-rated local television stations in the United States. The Chief Operating Officer's focus extends to integrating new acquisitions, such as Quincy Media and Meredith Corporation's Local Media Group, into the existing operational structure, driving synergy and maximizing market penetration. By managing the complex logistics of content delivery and station management, Sandra Breland directly supports the company's mission to serve diverse communities with high-quality local news and programming.

Robert Smith, the Vice President(Executive) and Chief Operating Officer at Gray Media, spearheads operational excellence across key segments of the company's diverse media holdings. This executive leadership position involves overseeing specific operational units, ensuring alignment with Gray Media's strategic objectives and market leadership goals. Robert Smith's purview includes optimizing the performance of television stations and digital assets, contributing to the company's status as the largest owner of top-rated local stations nationwide. The Vice President(Executive) and Chief Operating Officer's role is vital in integrating acquired entities and expanding the company's reach into new business models and technologies, as reflected in the recent name change to Gray Media. By focusing on operational efficiency and strategic growth initiatives, Robert Smith directly supports the company's mission to deliver impactful media content and services to communities across the United States.

Robert Prather, the President at Gray Media, directs the overarching strategic vision and corporate development for the nation's largest owner of top-rated local television stations and digital assets. This executive leadership role involves guiding Gray Media's expansion through transformative acquisitions, including Raycom Media, Quincy Media, and Meredith Corporation's Local Media Group, solidifying its market dominance. The President's responsibilities encompass setting the strategic direction for all media properties, from television broadcasting to digital marketing services and production facilities like Assembly Atlanta. Robert Prather ensures the company's continued evolution in the dynamic media landscape, driving investments in new business models and technologies that align with the recent name change to Gray Media. By championing strategic initiatives and fostering operational synergy, Robert Prather leads Gray Media's mission to serve communities with unparalleled local content and media services.

Bob Kroeger, the Senior Vice President, Chief Technology Officer at Gray Media, architects the technological infrastructure supporting the company's expansive media operations. Overseeing all aspects of technology, Bob Kroeger drives innovation in broadcasting, digital media, and production facilities like Assembly Atlanta and Third Rail Studios. This critical role involves ensuring the seamless integration of advanced digital products and services offered by Gray Digital Media, enhancing national and local client strategies. The Chief Technology Officer's responsibilities include managing the technological backbone for Gray Media's extensive network of television stations, including the largest Telemundo Affiliate group and significant NBC and ABC affiliations. By implementing cutting-edge solutions, Bob Kroeger ensures Gray Media maintains its competitive edge in a rapidly evolving media landscape, supporting the delivery of top-rated content across all platforms and markets.

Dana Neves, the Senior Operating Officer at Gray Media, manages and enhances the operational performance of critical media properties within the company's extensive portfolio. This leadership function focuses on driving efficiency and effectiveness across television stations and digital platforms, contributing to Gray Media's dominant market position. Dana Neves oversees the strategic implementation of operational strategies, ensuring that Gray Media's diverse assets, including production companies like Raycom Sports and Tupelo Media Group, operate cohesively. The Senior Operating Officer's responsibilities are integral to maintaining the company's status as the largest group owner of NBC-affiliated stations and a leading operator of ABC and Telemundo affiliates. By directing operational initiatives, Dana Neves supports the company's commitment to serving local communities with high-quality, top-rated content and innovative digital marketing solutions.