Leadership Overview
Geneva Financial has 5 executives leading key functions including strategy, finance, technology, operations, and accounting.
Driven by a culture-forward mindset, Geneva Financial approaches every aspect of business from the inside-out, prioritizing loan originators and support staff to ensure an unbeatable customer experience.
Driven by a culture-forward mindset, Geneva Financial approaches every aspect of business from the inside-out, prioritizing loan originators and support staff to ensure an unbeatable customer experience.
Leadership Roles at Geneva Financial
Aaron VanTrojen - Chief Executive Officer
Aaron VanTrojen, the Chief Executive Officer at Geneva Financial, directs the overarching corporate strategy and market positioning for the direct mortgage lender. Overseeing nationwide operations across more than 100 branch locations, the Chief Executive Officer ensures alignment with the company's mission of prioritizing internal culture to enhance customer experience. This leadership role involves guiding strategic initiatives that foster growth and maintain Geneva Financial's competitive edge in the finance brokerage sector. By championing a culture-forward approach, Aaron VanTrojen drives the organization's commitment to supporting loan originators and support staff, directly impacting the quality of service delivered to clients. Ultimately, VanTrojen secures the company's long-term vision and operational excellence.

Gregory DuBose - Chief Financial Officer
Gregory DuBose, the Chief Financial Officer at Geneva Financial, manages all fiscal operations and financial planning for the organization. Overseeing the financial health of a direct mortgage lender with over 100 branches nationwide, the Chief Financial Officer ensures robust capital management and profitability. This leadership role involves developing financial strategies that support Geneva Financial's culture-forward mission and its commitment to providing an unbeatable customer experience. By meticulously analyzing financial data and market trends, Gregory DuBose guides investment decisions and resource allocation to optimize operational efficiency. DuBose also ensures compliance with all financial regulations within the brokerage industry. Ultimately, DuBose safeguards the company's financial stability and facilitates sustainable growth.
Erwin Wright - Chief Information Officer
Erwin Wright, the Chief Information Officer at Geneva Financial, architects the technology infrastructure and digital strategy supporting the company's nationwide operations. Overseeing the integration of advanced technological solutions for a direct mortgage lender with over 100 branches, the Chief Information Officer ensures seamless digital experiences for both internal staff and external customers. This leadership role involves driving innovation in IT systems to enhance operational efficiency and data security, directly supporting Geneva Financial's mission of prioritizing its loan originators and support staff. By implementing cutting-edge technology, Erwin Wright enables the organization to maintain a competitive advantage and deliver an unbeatable customer experience. Wright also ensures the technological backbone aligns with the company's culture-forward approach. Ultimately, Wright fortifies the company's digital resilience and operational scalability.
Telle Vantrojen - Chief Operations Officer & Partner
Telle Vantrojen, the Chief Operations Officer & Partner at Geneva Financial, directs the day-to-day operational execution and strategic partnership initiatives for the direct mortgage lender. Overseeing the complex network of over 100 branch locations nationwide, the Chief Operations Officer & Partner ensures efficient service delivery and operational excellence. This leadership role involves optimizing workflows and resource management to uphold Geneva Financial's mission of prioritizing its loan originators and support staff, thereby guaranteeing an unbeatable customer experience. By fostering strong internal collaboration and driving operational improvements, Telle Vantrojen enhances the company's capacity to scale and adapt within the dynamic finance industry. Vantrojen's partnership ensures strategic alignment with the company's core values and growth objectives. Ultimately, Vantrojen drives operational efficiency and reinforces the company's market presence.
Kama Easaw - Accounting
Kama Easaw, the Accounting at Geneva Financial, manages the detailed financial record-keeping and reporting essential for the mortgage lender's operations. Overseeing the accuracy of financial transactions across more than 100 branch locations nationwide, Accounting ensures that all fiscal data is meticulously maintained. This role involves supporting the Chief Financial Officer's strategic objectives by providing precise financial insights and maintaining compliance with industry standards. Kama Easaw contributes directly to Geneva Financial's culture-forward approach by ensuring transparent and reliable financial processes, which indirectly supports the loan originators and staff. By diligently managing accounts and preparing financial statements, Easaw upholds the integrity of the company's financial reporting. Ultimately, Easaw provides critical data for informed decision-making and operational oversight.
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