Genena Group Executive and Leadership Team

August, 2026

Leadership Overview

Genena Group has 6 executives leading key functions including strategy, real estate investment, operations, financial management, and corporate development.

Committed to sustainable growth and long-term value creation, Genena Group delivers innovative projects across the Egyptian real estate, entertainment, food, and agricultural sectors to redefine market standards.

Leadership Roles at Genena Group

  • Chief Executive Officer - Sherif Noaman
  • Chief Executive Officer, Real Estate & Investment Vice Chairman - Essam Saif
  • Deputy Group Chief Financial Officer - Amr Hamed
  • Deputy Chief Financial Officer - Sherif Hossam
  • Chief Operating Officer - Amr Elaby
  • V. President - Ahmed Genena
  • Sherif Noaman - Chief Executive Officer

    Sherif Noaman, the Chief Executive Officer at Genena Group, directs the overarching corporate strategy and long-term vision for the organization. By aligning diverse business units across real estate, entertainment, and agriculture, the Chief Executive Officer ensures consistent operational excellence and market competitiveness. Sherif Noaman monitors performance metrics to drive sustainable growth while fostering innovation within the Egyptian market. This leadership role involves constant engagement with the Board to refine investment priorities and maintain the company's 71-year legacy of quality. Through rigorous oversight of cross-sector initiatives, the Chief Executive Officer optimizes resource allocation to maximize shareholder value. By championing customer-centric development, the executive maintains the firm's reputation for delivering exceptional value. Ultimately, the Chief Executive Officer secures the future trajectory of the enterprise by balancing traditional business values with modern, eco-friendly agricultural and leisure practices.

    Essam Saif - Chief Executive Officer, Real Estate & Investment Vice Chairman

    Essam Saif, the Chief Executive Officer, Real Estate & Investment Vice Chairman at Genena Group, architects the strategic expansion of the firm's property portfolio and investment holdings. Overseeing large-scale real estate developments, the Chief Executive Officer, Real Estate & Investment Vice Chairman ensures that every project aligns with the company's commitment to sustainable and innovative infrastructure. Essam Saif manages complex financial modeling and risk assessment to identify high-growth opportunities within the Egyptian real estate sector. This leadership role requires close collaboration with project managers to maintain high standards of construction and design. By focusing on long-term asset appreciation, the executive drives the company's market position as a leader in leisure and commercial developments. Through meticulous planning and execution, the Chief Executive Officer, Real Estate & Investment Vice Chairman strengthens the firm's financial foundation while delivering projects that redefine the local landscape.

    Amr Hamed - Deputy Group Chief Financial Officer

    Amr Hamed, the Deputy Group Chief Financial Officer at Genena Group, manages the group-wide financial reporting, capital structure, and fiscal planning. By overseeing the consolidation of financial data across all business units, the Deputy Group Chief Financial Officer ensures transparency and accuracy in all corporate accounting practices. Amr Hamed directs the development of financial strategies that support the company's long-term investment goals in real estate and agriculture. This leadership role involves monitoring cash flow, managing debt obligations, and providing critical insights to the executive team for informed decision-making. By analyzing market trends and economic indicators, the executive helps mitigate financial risks while identifying opportunities for capital efficiency. Through rigorous fiscal discipline, the Deputy Group Chief Financial Officer maintains the financial health of the organization. Amr Hamed ensures that all financial operations align with the company's commitment to sustainable growth and long-term value creation.

    Sherif Hossam - Deputy Chief Financial Officer

    Sherif Hossam, the Deputy Chief Financial Officer at Genena Group, focuses on the financial management of specific project-based investments and operational budgets. By analyzing the profitability of individual real estate and entertainment ventures, the Deputy Chief Financial Officer ensures that each project meets the company's strict return-on-investment criteria. Sherif Hossam manages the day-to-day financial operations, including budget tracking and cost control measures for ongoing developments. This leadership role involves working closely with department heads to ensure that financial resources are allocated effectively to support operational needs. By providing detailed financial analysis and reporting, the executive assists in the evaluation of new business opportunities and potential market expansions. Through careful monitoring of project expenditures, the Deputy Chief Financial Officer maintains the financial integrity of the firm's diverse portfolio. Sherif Hossam supports the broader financial strategy by ensuring that operational costs remain aligned with corporate objectives.

    Amr Elaby - Chief Operating Officer

    Amr Elaby, the Chief Operating Officer at Genena Group, manages the daily execution of business activities across the entertainment, food, and agricultural divisions. By streamlining internal processes, the Chief Operating Officer improves efficiency and ensures that operational workflows support the company's broader strategic goals. Amr Elaby coordinates between departments to maintain high service standards and operational consistency throughout the organization. This leadership role involves implementing advanced management systems to track productivity and resource utilization across all regional operations. By fostering a culture of excellence, the Chief Operating Officer drives continuous improvement in service delivery and project management. Through proactive problem-solving and operational oversight, the executive ensures that the company meets its ambitious growth targets while maintaining customer satisfaction. Amr Elaby remains focused on optimizing the supply chain and operational infrastructure to support the firm's diverse and expanding portfolio.

    Ahmed Genena - V. President

    Ahmed Genena, the V. President at Genena Group, drives corporate development and strategic partnerships to expand the company's influence in the Egyptian market. By identifying new business opportunities in the food and agricultural sectors, the V. President ensures that the firm remains at the forefront of industry innovation. Ahmed Genena cultivates relationships with key stakeholders and industry partners to facilitate collaborative projects that enhance the company's market presence. This leadership role involves evaluating market trends and competitive dynamics to inform the company's long-term growth strategy. By championing new initiatives and overseeing special projects, the executive contributes to the diversification of the firm's portfolio. Through strategic networking and business development efforts, the V. President strengthens the company's brand and market impact. Ahmed Genena remains dedicated to upholding the firm's 71-year legacy while exploring modern, sustainable practices that align with the company's core mission.

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    Frequently Asked Questions Regarding Genena Group Top Executives and Leadership Team

    Who leads Genena Group?
    Genena Group is led by Sherif Noaman (Chief Executive Officer), along with executives such as Essam Saif (Chief Executive Officer, Real Estate & Investment Vice Chairman) and Amr Hamed (Deputy Group Chief Financial Officer).
    Who is part of Genena Group’s executive team?
    The executive team of Genena Group includes leaders such as Sherif Noaman (Chief Executive Officer), Essam Saif (Chief Executive Officer, Real Estate & Investment Vice Chairman), Amr Hamed (Deputy Group Chief Financial Officer) and other senior executives.
    How many executives does Genena Group have?
    Genena Group has 6 executives leading key business areas.
    What roles are included in Genena Group’s leadership team?
    The leadership team of Genena Group includes roles such as Chief Executive Officer, Chief Executive Officer, Real Estate & Investment Vice Chairman, Deputy Group Chief Financial Officer, Deputy Chief Financial Officer, Chief Operating Officer.