G Adventures Executive and Leadership Team

July, 2026

Leadership Overview

G Adventures has 9 executives leading key functions including strategy, experience, and operations.

Driven by a passion for authentic exploration, G Adventures offers transformative group tours, safaris, and expeditions, connecting travelers worldwide with unique cultural and natural experiences.

Leadership Roles at G Adventures

  • Chief Executive Officer - Catherine Ardagh
  • Chief Executive Officer & Chief Experience Officer - Chan Gadv
  • Chief Executive Officer & Chief Experience Officer - Grace Guerrero
  • Chief Experience Officer & Chief Executive Officer - Carmen Cornejo Alegría
  • Chief Executive Officer & Chief Experience Officer - Sin Saroeun
  • Chief Experience Officer & Chief Executive Officer - Veeranuch Pimmanurak
  • Group CEO - Mounir Naili
  • Chief Experience Officer & Chief Executive Officer - Soufiane Hamani
  • Chief Executive Officer & Chief Experience Officer - Kate Sirilak
  • Catherine Ardagh - Chief Executive Officer

    Catherine Ardagh, the Chief Executive Officer at G Adventures, directs the overarching corporate strategy and operational framework. Ardagh ensures the company's global expansion aligns with its core mission of providing authentic adventure travel experiences. This leadership position involves overseeing all major business units, driving revenue growth, and maintaining G Adventures' competitive edge in the worldwide travel market. By focusing on sustainable tourism practices, Catherine Ardagh champions initiatives that benefit local communities and preserve natural environments. The Chief Executive Officer's role is critical in navigating market dynamics and securing long-term financial health for the organization. Ardagh's strategic vision guides the company's response to evolving traveler demands and industry trends, ensuring G Adventures remains a leader in adventure tourism.

    Chan Gadv - Chief Executive Officer & Chief Experience Officer

    Chan Gadv, the Chief Executive Officer & Chief Experience Officer at G Adventures, architects the company's strategic direction and curates the signature traveler experience. Gadv oversees the development and execution of global tour offerings, ensuring each expedition provides unparalleled authenticity and adventure. This dual role demands a keen understanding of both business operations and the nuanced needs of modern explorers. Chan Gadv drives innovation in tour design, focusing on immersive cultural interactions and sustainable travel practices that resonate with G Adventures' worldwide customer base. The Chief Executive Officer & Chief Experience Officer's leadership ensures operational excellence and a consistently exceptional journey for every traveler. Gadv's commitment to enhancing the G Adventures brand experience solidifies its position as a premier adventure travel provider.
    Chan Gadv

    Grace Guerrero - Chief Executive Officer & Chief Experience Officer

    Grace Guerrero, the Chief Executive Officer & Chief Experience Officer at G Adventures, spearheads the company's strategic vision and the enhancement of its unique travel experiences. Guerrero is responsible for guiding the global operations and ensuring that every tour, safari, and expedition delivers on G Adventures' promise of authentic adventure. This leadership role involves fostering a culture of innovation and customer-centricity across all departments. Grace Guerrero drives initiatives that deepen traveler engagement and promote responsible tourism, aligning business objectives with the company's mission. The Chief Executive Officer & Chief Experience Officer's focus on operational efficiency and unparalleled customer satisfaction is paramount to G Adventures' continued success in the worldwide travel market. Guerrero's strategic oversight ensures the company's enduring appeal to adventure seekers.
    Grace Guerrero

    Carmen Cornejo Alegría - Chief Experience Officer & Chief Executive Officer

    Carmen Cornejo Alegría, the Chief Experience Officer & Chief Executive Officer at G Adventures, leads the strategic development and delivery of exceptional adventure travel experiences. Alegría oversees the global operations, ensuring that G Adventures' tours, safaris, and expeditions consistently offer authentic and transformative journeys. This critical role integrates business strategy with a deep understanding of traveler desires, driving innovation in product development and service delivery. Carmen Cornejo Alegría champions sustainable tourism practices, reinforcing the company's commitment to positive global impact. The Chief Experience Officer & Chief Executive Officer's leadership ensures operational excellence and maintains G Adventures' reputation for unparalleled adventure. Alegría's vision guides the company's growth and its ability to connect travelers with the world.
    Carmen Cornejo Alegría

    Sin Saroeun - Chief Executive Officer & Chief Experience Officer

    Sin Saroeun, the Chief Executive Officer & Chief Experience Officer at G Adventures, directs the company's strategic initiatives and the enhancement of its signature adventure travel offerings. Saroeun is responsible for guiding the global operational framework and ensuring that all tours, safaris, and expeditions provide authentic and memorable experiences for customers worldwide. This leadership position involves driving innovation in product design and service delivery, aligning business goals with the company's core mission. Sin Saroeun champions sustainable tourism practices, reinforcing G Adventures' commitment to responsible travel. The Chief Executive Officer & Chief Experience Officer's focus on operational efficiency and traveler satisfaction is key to maintaining the company's market leadership. Saroeun's strategic oversight ensures continued growth and brand excellence.

    Veeranuch Pimmanurak - Chief Experience Officer & Chief Executive Officer

    Veeranuch Pimmanurak, the Chief Experience Officer & Chief Executive Officer at G Adventures, leads the strategic direction and the curation of unparalleled adventure travel experiences. Pimmanurak oversees the global operations, ensuring that G Adventures' diverse range of tours, safaris, and expeditions consistently deliver authentic and impactful journeys. This dual role requires a comprehensive understanding of business strategy and the evolving landscape of adventure tourism. Veeranuch Pimmanurak drives initiatives focused on enhancing customer satisfaction and promoting sustainable travel practices across all offerings. The Chief Experience Officer & Chief Executive Officer's leadership is instrumental in maintaining G Adventures' reputation for quality and innovation. Pimmanurak's strategic vision ensures the company's continued success in connecting travelers with the world.
    Veeranuch Pimmanurak

    Mounir Naili - Group CEO

    Mounir Naili, the Group CEO at G Adventures, directs the overall strategic vision and operational management for the company's global adventure travel business. Naili is responsible for driving growth, ensuring financial performance, and expanding G Adventures' reach in key international markets. This leadership role involves overseeing all major departments and ensuring alignment with the company's mission to provide authentic and sustainable travel experiences. Mounir Naili champions initiatives that enhance operational efficiency and customer satisfaction across all tours, safaris, and expeditions. The Group CEO's strategic oversight is critical for navigating the complexities of the global hospitality and travel industry. Naili's leadership ensures G Adventures remains a leader in adventure tourism, connecting travelers worldwide with unique cultural and natural encounters.

    Soufiane Hamani - Chief Experience Officer & Chief Executive Officer

    Soufiane Hamani, the Chief Experience Officer & Chief Executive Officer at G Adventures, leads the strategic development and the enhancement of the company's adventure travel offerings. Hamani oversees global operations, ensuring that G Adventures' tours, safaris, and expeditions provide authentic and transformative experiences for travelers worldwide. This leadership position integrates business strategy with a deep focus on customer satisfaction and operational excellence. Soufiane Hamani drives innovation in tour design and promotes sustainable tourism practices, reinforcing the company's commitment to positive global impact. The Chief Experience Officer & Chief Executive Officer's role is crucial in maintaining G Adventures' reputation for quality and adventure. Hamani's strategic vision guides the company's continued growth and its ability to connect people with the world.

    Kate Sirilak - Chief Executive Officer & Chief Experience Officer

    Kate Sirilak, the Chief Executive Officer & Chief Experience Officer at G Adventures, directs the company's strategic initiatives and the enhancement of its signature adventure travel experiences. Sirilak oversees the global operational framework, ensuring that all tours, safaris, and expeditions deliver authentic and memorable journeys for customers worldwide. This dual role demands a comprehensive understanding of business strategy and the evolving needs of adventure travelers. Kate Sirilak drives innovation in product development and service delivery, aligning business goals with the company's core mission of providing transformative travel. The Chief Executive Officer & Chief Experience Officer's focus on operational efficiency and traveler satisfaction is key to maintaining G Adventures' market leadership. Sirilak's strategic oversight ensures continued growth and brand excellence in the adventure travel sector.

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    Frequently Asked Questions Regarding G Adventures Top Executives and Leadership Team

    Who leads G Adventures?
    G Adventures is led by Catherine Ardagh (Chief Executive Officer), along with executives such as Chan Gadv (Chief Executive Officer & Chief Experience Officer) and Grace Guerrero (Chief Executive Officer & Chief Experience Officer).
    Who is part of G Adventures’s executive team?
    The executive team of G Adventures includes leaders such as Catherine Ardagh (Chief Executive Officer), Chan Gadv (Chief Executive Officer & Chief Experience Officer), Grace Guerrero (Chief Executive Officer & Chief Experience Officer) and other senior executives.
    How many executives does G Adventures have?
    G Adventures has 9 executives leading key business areas.
    What roles are included in G Adventures’s leadership team?
    The leadership team of G Adventures includes roles such as Chief Executive Officer, Chief Executive Officer & Chief Experience Officer, Chief Executive Officer & Chief Experience Officer, Chief Experience Officer & Chief Executive Officer, Chief Executive Officer & Chief Experience Officer.