Fourth Executive and Leadership Team

May, 2026

Leadership Overview

Fourth has 5 executives leading key functions including strategy, operations, revenue, and regional management.

Driven by innovation, Fourth is a leader in data-driven workforce and inventory technology, trusted by over 15,000 customers globally to optimize retail, restaurant, and hospitality operations.

Leadership Roles at Fourth

  • Chief Executive Officer - George Mackie
  • Chief Executive Officer, Choice Human Resources - Steve Harper
  • Chief Operating Officer - Jay Altizer
  • Chief Revenue Officer - Curt Richtermeyer
  • Regional Executive - Peri Puckett
  • George Mackie - Chief Executive Officer

    George Mackie, the Chief Executive Officer at Fourth, directs the company's overarching strategy and vision. Mackie guides the executive team in advancing Fourth's position as a leader in data-driven workforce and inventory technology for the retail, restaurant, and hospitality sectors. With over 20 years of expertise in data and analytics, Mackie ensures the company's solutions meet the evolving needs of its 15,000+ customers across 100,000 sites globally. George Mackie's leadership focuses on driving innovation and operational excellence to enhance the value delivered to 2.5 million users worldwide. This executive role involves fostering strategic partnerships and ensuring the company's continued growth and market impact. The Chief Executive Officer's responsibilities include setting financial targets and overseeing all major corporate initiatives.

    Steve Harper - Chief Executive Officer, Choice Human Resources

    Steve Harper, the Chief Executive Officer, Choice Human Resources at Fourth, directs the strategic initiatives for the Choice Human Resources division. Harper focuses on enhancing human capital management solutions, ensuring they align with Fourth's broader mission of providing data-driven technology to the retail, restaurant, and hospitality sectors. This leadership role involves overseeing the development and delivery of HR services that support operational efficiency and employee engagement for clients. Steve Harper's expertise contributes to strengthening Fourth's comprehensive offering for its 15,000+ customers. The Chief Executive Officer, Choice Human Resources drives innovation within HR technology and fosters a culture of excellence. Harper's guidance ensures the division effectively supports the company's overall growth objectives.

    Jay Altizer - Chief Operating Officer

    Jay Altizer, the Chief Operating Officer at Fourth, oversees the company's global operations and service delivery. Altizer ensures the efficient execution of Fourth's data-driven workforce and inventory technology solutions for its extensive client base in the retail, restaurant, and hospitality industries. This role involves optimizing operational processes to support over 15,000 customers and 2.5 million users across 100,000 sites. Jay Altizer's focus is on enhancing service quality and operational scalability, directly contributing to the company's mission of empowering businesses through advanced analytics. The Chief Operating Officer manages cross-functional teams to achieve strategic objectives and maintain high standards of customer satisfaction. Altizer's leadership drives operational improvements and ensures seamless integration of new technologies.
    Jay Altizer

    Curt Richtermeyer - Chief Revenue Officer

    Curt Richtermeyer, the Chief Revenue Officer at Fourth, leads all revenue-generating activities and sales strategies. Richtermeyer drives the expansion of Fourth's market presence, focusing on acquiring new customers and deepening relationships with existing clients in the retail, restaurant, and hospitality sectors. This executive is responsible for achieving ambitious revenue targets by optimizing sales processes and identifying new market opportunities. Curt Richtermeyer's strategic direction ensures the company's continued growth and financial success, supporting over 15,000 customers globally. The Chief Revenue Officer collaborates closely with marketing and product development teams to align offerings with market demands. Richtermeyer's expertise in sales leadership is critical to sustaining Fourth's competitive edge.

    Peri Puckett - Regional Executive

    Peri Puckett, the Regional Executive at Fourth, spearheads operations and business development within designated geographic areas. Puckett ensures the effective implementation and adoption of Fourth's workforce and inventory technology solutions across key markets, supporting the retail, restaurant, and hospitality industries. This role involves cultivating strong client relationships and driving regional growth strategies to meet company objectives. Peri Puckett's leadership is crucial for expanding Fourth's reach and impact among its 15,000+ customers. The Regional Executive collaborates with sales and operations teams to deliver exceptional service and drive revenue. Puckett's focus on regional performance directly contributes to the company's global success.

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    Frequently Asked Questions Regarding Fourth Top Executives and Leadership Team

    Who leads Fourth?
    Fourth is led by George Mackie (Chief Executive Officer), along with executives such as Steve Harper (Chief Executive Officer, Choice Human Resources) and Jay Altizer (Chief Operating Officer).
    Who is part of Fourth’s executive team?
    The executive team of Fourth includes leaders such as George Mackie (Chief Executive Officer), Steve Harper (Chief Executive Officer, Choice Human Resources), Jay Altizer (Chief Operating Officer) and other senior executives.
    How many executives does Fourth have?
    Fourth has 5 executives leading key business areas.
    What roles are included in Fourth’s leadership team?
    The leadership team of Fourth includes roles such as Chief Executive Officer, Chief Executive Officer, Choice Human Resources, Chief Operating Officer, Chief Revenue Officer, Regional Executive.