Edible Arrangements Executive and Leadership Team

Catherine Sandoval, the Chief Executive Officer at Edible Arrangements, directs the overarching corporate strategy and operational framework for the company's extensive franchise network. Sandoval's leadership ensures alignment with the core mission of providing fresh, innovative fruit arrangements and chocolate gifts. This executive role involves guiding market expansion initiatives and optimizing franchise performance across the United States. By focusing on customer satisfaction and operational efficiency, Catherine Sandoval drives the company's growth and reinforces its position in the retail grocery sector. The Chief Executive Officer's responsibilities include fostering a culture of excellence and innovation throughout all franchise locations, ensuring consistent brand delivery and customer experience.

Trish Seabaugh, the Owner & Chief Executive Officer at Edible Arrangements, spearheads strategic ownership initiatives and executive leadership for the company's franchise operations. Seabaugh's focus centers on enhancing the profitability and operational scalability of individual franchise units, ensuring adherence to brand standards and maximizing market penetration. This critical role involves direct oversight of franchise development and support, driving revenue growth through effective business management. By cultivating strong relationships with franchise partners, Trish Seabaugh ensures the consistent delivery of high-quality products and exceptional customer service across the United States. The Owner & Chief Executive Officer's mandate includes identifying new market opportunities and refining operational models to sustain long-term business success.

Ahmad Koshul, the Chief Executive Officer & Owner, Multiple Franchises at Edible Arrangements, manages the strategic direction and operational execution for a portfolio of franchise locations. Koshul's leadership emphasizes driving sales performance, optimizing local market presence, and ensuring superior customer engagement within the specific territories served. This executive position involves direct responsibility for P&L management, staff development, and the implementation of effective marketing strategies tailored to regional consumer preferences. By focusing on operational excellence and franchise profitability, Ahmad Koshul contributes significantly to the brand's expansion and market share. The Chief Executive Officer & Owner, Multiple Franchises role requires a deep understanding of franchise dynamics and a commitment to delivering the Edible Arrangements brand promise.

Adam Frank, the Chief Operating Officer at Edible Arrangements, oversees the day-to-day operational functions and ensures the efficient execution of business strategies across the franchise network. Frank's responsibilities include optimizing supply chain logistics, managing inventory control, and enhancing operational workflows to support product freshness and timely delivery. This executive role is critical in maintaining high standards of service and product quality at all franchise locations throughout the United States. By focusing on operational efficiency and process improvement, Adam Frank drives cost-effectiveness and strengthens the company's ability to meet customer demand. The Chief Operating Officer's leadership ensures seamless integration between corporate directives and franchise-level operations, supporting overall business performance.

Nadeem Saber, the President at Edible Arrangements, drives strategic initiatives and operational oversight for key business segments within the company's franchise system. Saber's leadership focuses on enhancing franchise partner success through robust support structures and performance management. This executive role involves guiding market development, refining sales strategies, and ensuring the consistent delivery of the Edible Arrangements brand promise across various regions. By championing operational excellence and fostering strong relationships with franchise owners, Nadeem Saber contributes significantly to revenue growth and market expansion. The President's mandate includes identifying opportunities for innovation and optimizing business processes to maintain a competitive edge in the retail grocery sector.

Robert Hrinuk, the President at Edible Arrangements, directs strategic planning and operational execution across designated areas of the company's franchise network. Hrinuk's leadership emphasizes driving franchise profitability and ensuring adherence to the highest standards of product quality and customer service. This executive position involves overseeing market performance, implementing effective sales and marketing programs, and supporting franchise partners in achieving their business objectives. By focusing on operational efficiency and strategic growth, Robert Hrinuk plays a vital role in expanding the company's reach and reinforcing its market presence. The President's responsibilities include fostering a culture of continuous improvement and innovation within the franchise system.

Vish Bhaskaran, the President at Edible Arrangements, leads strategic development and operational oversight for critical components of the company's franchise operations. Bhaskaran's focus centers on enhancing the overall performance and profitability of franchise locations by implementing effective business strategies and operational best practices. This executive role involves guiding market expansion efforts, optimizing sales channels, and ensuring a superior customer experience across all touchpoints. By driving operational excellence and fostering strong franchise partnerships, Vish Bhaskaran contributes to the sustained growth and success of the Edible Arrangements brand. The President's mandate includes identifying and capitalizing on new market opportunities within the retail sector.

Susanne Kelleher, the President at Edible Arrangements, spearheads strategic initiatives and operational management for key segments of the company's franchise system. Kelleher's leadership is dedicated to enhancing franchise partner success through comprehensive support, performance analysis, and the implementation of effective growth strategies. This executive role involves overseeing market penetration, refining customer engagement models, and ensuring the consistent delivery of high-quality products and services. By championing operational efficiency and fostering strong collaborative relationships, Susanne Kelleher drives revenue growth and strengthens the Edible Arrangements brand's market position. The President's responsibilities include identifying opportunities for innovation and optimizing business processes to maintain a competitive advantage.

Sharon Wagoner, the President at Edible Arrangements, directs strategic planning and operational oversight for significant areas within the company's franchise network. Wagoner's leadership emphasizes driving franchise profitability and ensuring the consistent delivery of exceptional product quality and customer service. This executive position involves managing market performance, executing impactful sales and marketing initiatives, and providing robust support to franchise owners in achieving their business goals. By focusing on operational efficiency and strategic expansion, Sharon Wagoner plays a crucial role in broadening the company's reach and solidifying its standing in the retail grocery market. The President's responsibilities include cultivating a culture of innovation and continuous improvement across the franchise system.

Faraz Iqbal, the Chief Technology Officer at Edible Arrangements, architects and directs the company's technology infrastructure and digital innovation strategy. Iqbal's purview encompasses all aspects of IT operations, including the development and maintenance of e-commerce platforms, point-of-sale systems for franchise locations, and data analytics capabilities. This executive role is pivotal in enhancing the customer experience through seamless online ordering and efficient in-store technology. By driving technological advancements, Faraz Iqbal ensures the company remains competitive in the digital retail landscape and supports the operational needs of its franchise network. The Chief Technology Officer's responsibilities include safeguarding data security and exploring emerging technologies to improve business processes and customer accessibility.