ECHO Executive and Leadership Team

Cassandra Sanchez, the Chief Executive Officer at ECHO, directs the overarching strategic vision for the manufacturing of professional-grade outdoor power equipment. Sanchez prioritizes the development of high-performance chainsaws and brushcutters to meet the rigorous demands of the forestry and agricultural sectors. By aligning product innovation with dealer-supported customer service, the Chief Executive Officer ensures that the company maintains a competitive edge in the global market. Sanchez oversees the integration of advanced manufacturing processes to enhance product durability across all residential and commercial lines. This leadership role involves constant evaluation of market trends to optimize the distribution of blowers and hedge trimmers. Through rigorous operational oversight, Cassandra Sanchez drives the company toward sustainable growth and long-term market leadership in the outdoor power equipment industry.

Miki Dimitrov, the Founder and Chief Executive Officer At Echo at ECHO, architects the foundational principles that guide the production of professional-grade landscaping tools. Dimitrov focuses on the expansion of the company's footprint within the North American and international agricultural markets. By fostering a culture of technical innovation, the Founder and Chief Executive Officer At Echo ensures that every trimmer and edger meets the highest standards of performance. Dimitrov manages the strategic relationships with key distributors to guarantee that replacement parts and accessories remain readily available for end-users. This executive role requires balancing immediate production requirements with long-term research and development goals. Miki Dimitrov maintains a sharp focus on operational efficiency, ensuring that the manufacturing facilities consistently deliver reliable equipment for diverse professional applications.

Chae Jeong, the Founder & Chief Executive Officer at ECHO, drives the technological advancement of the company's diverse portfolio of outdoor power equipment. Jeong concentrates on the engineering of next-generation brushcutters and lawn mowers designed for heavy-duty forestry and landscaping tasks. By spearheading initiatives that enhance product durability, the Founder & Chief Executive Officer ensures that the brand remains synonymous with reliability in the professional sector. Jeong coordinates with internal design teams to refine the ergonomics and power output of all handheld equipment. This leadership position involves navigating complex supply chain logistics to maintain consistent product availability across global markets. Through a commitment to precision manufacturing, Chae Jeong secures the company's reputation for excellence, ensuring that every piece of equipment supports the demanding needs of modern agricultural and residential users.

Courtney Jeske, the Partner, Sports At Echo Investment Capital and Chief Executive Officer and Minority Owner, OKC Pro Soccer Club and Stadium at ECHO, manages high-level investment strategies that support the company's broader market reach. Jeske evaluates capital allocation to ensure that manufacturing operations for outdoor power equipment receive the necessary resources for scaling production. By overseeing financial partnerships, the Partner, Sports At Echo Investment Capital and Chief Executive Officer and Minority Owner, OKC Pro Soccer Club and Stadium aligns corporate assets with the long-term goals of the landscaping and forestry divisions. Jeske facilitates cross-functional collaboration to optimize the distribution of chainsaws and blowers. This role involves rigorous financial planning to sustain the company's competitive position. Courtney Jeske ensures that all investment activities directly contribute to the durability and innovation of the product line.

Nobu Ashida, the President & Chief Executive Officer at ECHO, executes the daily operational strategy for the manufacturing of professional-grade outdoor power equipment. Ashida focuses on streamlining the production of trimmers, edgers, and hedge trimmers to meet the specific needs of the forestry and landscaping industries. By managing the interface between engineering and sales, the President & Chief Executive Officer ensures that product performance consistently exceeds market expectations. Ashida oversees the implementation of quality control protocols across all manufacturing sites to maintain the brand's reputation for durability. This leadership role involves coordinating with regional managers to expand the company's presence in key agricultural markets. Through disciplined management of resources, Nobu Ashida drives operational excellence, ensuring that the company remains a top provider of reliable power tools for professional and residential users.

Eilon Elhadad, the Co-Founder & Chief Executive Officer at ECHO, shapes the strategic direction for the development of professional-grade outdoor power equipment. Elhadad prioritizes the integration of innovative features into the company's line of chainsaws and brushcutters to enhance user productivity in forestry applications. By fostering strong relationships with dealers, the Co-Founder & Chief Executive Officer ensures that customer service remains a core pillar of the business model. Elhadad oversees the expansion of the product range to include advanced accessories and replacement parts that support long-term equipment maintenance. This executive role involves analyzing market data to identify new opportunities for growth in the landscaping sector. Through a focus on product durability and performance, Eilon Elhadad maintains the company's status as a leader in the outdoor power equipment industry.

Richard Duncan, the President & Chief Executive Officer at ECHO, directs the manufacturing and distribution operations for the company's extensive range of outdoor power equipment. Duncan focuses on optimizing the supply chain for chainsaws, blowers, and lawn mowers to ensure timely delivery to professional landscapers and forestry experts. By implementing rigorous performance standards, the President & Chief Executive Officer ensures that every product meets the company's commitment to durability and innovation. Duncan manages the coordination between regional sales teams and manufacturing plants to align production with market demand. This leadership role involves overseeing the development of new product lines that address the evolving needs of the agricultural sector. Through strategic oversight of operational workflows, Richard Duncan drives the company's growth and maintains its competitive advantage in the global outdoor power equipment market.

Campbell Cuthill, the Chief Financial Officer at ECHO, manages the financial health and capital allocation for the company's manufacturing operations. Cuthill oversees the budgeting process for the development of new outdoor power equipment, including blowers, edgers, and hedge trimmers. By monitoring revenue streams and cost structures, the Chief Financial Officer ensures that the company maintains the resources necessary for continuous innovation and product durability. Cuthill coordinates with the executive team to evaluate the financial viability of expanding into new agricultural and forestry markets. This role involves rigorous oversight of financial reporting and compliance to support the company's long-term strategic goals. Through disciplined fiscal management, Campbell Cuthill provides the stability required for the company to remain a leader in the outdoor power equipment industry, ensuring that all investments align with the core mission.

Nathan Flood, the Chief Information Officer at ECHO, architects the digital infrastructure that supports the manufacturing and distribution of professional-grade outdoor power equipment. Flood manages the enterprise systems that track the production of chainsaws, trimmers, and brushcutters, ensuring data accuracy across all operations. By implementing advanced analytics, the Chief Information Officer provides the leadership team with actionable insights into market trends and product performance. Flood oversees the cybersecurity protocols that protect the company's proprietary engineering designs and dealer networks. This role involves integrating digital tools to streamline the supply chain and improve customer service efficiency. Through the deployment of scalable technology solutions, Nathan Flood ensures that the company remains agile and responsive to the demands of the landscaping and forestry sectors, ultimately supporting the company's overall growth objectives.

Daniela Riley, the Chief of Staff (Cos) at ECHO, coordinates the strategic initiatives and operational workflows across the executive leadership team. Riley facilitates communication between departments to ensure that the manufacturing of professional-grade outdoor power equipment remains aligned with the company's mission. By managing high-priority projects, the Chief of Staff (Cos) supports the development of new chainsaws, trimmers, and lawn mowers designed for forestry and landscaping applications. Riley oversees the implementation of organizational policies that enhance efficiency and foster innovation within the company. This role involves preparing the leadership team for key market expansions and ensuring that all operational goals are met with precision. Through effective project management and cross-functional collaboration, Daniela Riley drives the company's success, ensuring that the organization remains focused on delivering durable and high-performance equipment to its global customer base.