ECHO Executive and Leadership Team

Cassandra Sanchez, the Chief Executive Officer at ECHO, directs the company's overarching strategic vision and operational execution. Sanchez guides ECHO's commitment to developing and manufacturing professional-grade, hand-held outdoor power equipment, serving both commercial and homeowner markets. This leadership involves overseeing the integration of new technology and ensuring the quality of products that have defined industry standards for 40 years. Sanchez drives initiatives to expand market reach, leveraging ECHO's strong distribution infrastructure across North America and Latin America. The focus remains on maintaining ECHO's heritage of accomplishments while adapting to evolving industrial and consumer demands. Sanchez ensures alignment with the company's mission to set industry benchmarks through innovation and product excellence.

Henok Melesse, the Founder & Chief Executive Officer at ECHO, established the foundational principles that guide the company's enduring success. Melesse's vision centers on pioneering advancements in professional-grade outdoor power equipment, fostering a culture of innovation that has spanned four decades. This leadership role involves championing the development of cutting-edge technology and upholding the stringent quality standards that ECHO is known for. Melesse's strategic direction ensures the company's robust distribution infrastructure continues to effectively serve a global clientele. The Founder & Chief Executive Officer's influence is critical in maintaining ECHO's position as a worldwide leader, adapting to both commercial and homeowner market needs. Henok Melesse's legacy is built on a commitment to technological leadership and product superiority.

Chae Jeong, the Founder & Chief Executive Officer at ECHO, embodies the company's long-standing dedication to excellence in outdoor power equipment manufacturing. Jeong's leadership focuses on driving the strategic development of professional-grade tools, ensuring ECHO consistently sets industry standards. This role involves overseeing the integration of advanced technologies and maintaining the high-quality benchmarks that have defined the brand for 40 years. Chae Jeong's influence is vital in nurturing ECHO's strong distribution infrastructure, facilitating access to products across diverse markets. The Founder & Chief Executive Officer's commitment extends to adapting product capabilities for industrial and consumer applications, upholding a rich heritage of accomplishments. Jeong ensures the company remains at the forefront of innovation and product reliability.

Soktheareth Tao, the Founder & Chief Executive Officer at ECHO, spearheads the company's strategic direction and commitment to innovation in outdoor power equipment. Tao's leadership ensures ECHO's continued prominence as a developer and manufacturer of professional-grade tools for commercial and homeowner markets. This involves championing technological advancements and upholding the rigorous quality standards that have established ECHO as an industry leader for four decades. Soktheareth Tao's oversight extends to optimizing the company's robust distribution infrastructure, ensuring broad market penetration. The Founder & Chief Executive Officer's focus is on maintaining ECHO's rich history of accomplishments while expanding capabilities to meet evolving industrial and consumer demands. Tao drives the pursuit of setting new industry benchmarks.

Harold Redman, the President, Chief Executive Officer at ECHO, directs the company's comprehensive strategic initiatives and operational frameworks. Redman's leadership ensures ECHO's sustained position as a global leader in the development and manufacturing of professional-grade outdoor power equipment. This involves driving innovation in product technology and upholding the superior quality standards that have defined the brand for 40 years. Harold Redman oversees the expansion of market presence, leveraging ECHO's extensive distribution network across North America and Latin America. The President, Chief Executive Officer's focus is on enhancing capabilities to meet both industrial and consumer demands, building upon a rich heritage of accomplishments. Redman ensures ECHO continues to set industry standards through technological advancement and product excellence.

Jordan Esten, the Chief Executive Officer & Co-Founder at ECHO, provides strategic leadership and drives the company's innovation in outdoor power equipment. Esten's role centers on maintaining ECHO's status as a premier developer and manufacturer of professional-grade tools for commercial and homeowner markets. This involves championing technological advancements and ensuring the consistent delivery of high-quality products that have set industry standards for four decades. Jordan Esten's vision guides the optimization of ECHO's robust distribution infrastructure, facilitating broad market access. The Chief Executive Officer & Co-Founder's commitment extends to expanding product capabilities to meet diverse industrial and consumer needs, honoring a legacy of significant accomplishments. Esten ensures ECHO remains at the forefront of the industry.

Courtney Jeske, the Partner, Sports At Echo Investment Capital and Chief Executive Officer and Minority Owner, OKC Pro Soccer Club and Stadium at ECHO, brings a unique blend of investment strategy and operational leadership. Jeske's responsibilities encompass driving growth and strategic development within the sports investment arm of ECHO Investment Capital, while also directly managing the operational success and financial performance of the OKC Pro Soccer Club and Stadium. This dual focus requires keen insight into market dynamics, fan engagement, and facility management. Courtney Jeske ensures that investments are aligned with the broader ECHO objectives, fostering synergistic opportunities across its diverse portfolio. The leadership provided by Jeske is instrumental in maximizing value and achieving ambitious performance targets within both the sports and investment sectors.

Nobu Ashida, the President & Chief Executive Officer at ECHO, directs the company's strategic vision and operational execution, ensuring continued leadership in outdoor power equipment. Ashida's leadership focuses on advancing ECHO's commitment to developing and manufacturing professional-grade tools for commercial and homeowner markets. This involves championing technological innovation and upholding the stringent quality standards that have defined the brand for 40 years. Nobu Ashida oversees the expansion of market reach, leveraging ECHO's strong distribution infrastructure across North America and Latin America. The President & Chief Executive Officer's focus is on enhancing capabilities to meet evolving industrial and consumer demands, building upon a rich heritage of accomplishments. Ashida ensures ECHO remains at the forefront of industry standards.

Richard Duncan, the President & Chief Executive Officer at ECHO, guides the company's strategic direction and operational management, reinforcing its global leadership in outdoor power equipment. Duncan's leadership emphasizes ECHO's dedication to developing and manufacturing professional-grade tools for both commercial and homeowner segments. This role involves driving technological advancements and maintaining the superior product quality that has established ECHO as an industry benchmark for four decades. Richard Duncan oversees the strategic utilization of ECHO's robust distribution infrastructure, ensuring effective market penetration across diverse regions. The President & Chief Executive Officer's focus is on expanding product capabilities to address industrial and consumer needs, building on a legacy of significant achievements. Duncan ensures the company consistently sets new industry standards.

Li Zheng, the Chief Technology Officer at ECHO, architects the company's technological roadmap and drives innovation in outdoor power equipment. Zheng's leadership focuses on integrating cutting-edge technology into ECHO's product development pipeline, ensuring the company maintains its industry-leading position. This involves overseeing research and development initiatives that enhance product performance, durability, and user experience for both commercial and homeowner markets. Li Zheng's strategic direction ensures that ECHO's technological infrastructure supports its robust distribution network and global market presence. The Chief Technology Officer's commitment extends to exploring new technological frontiers that will shape the future of the industry, building upon ECHO's rich heritage of innovation. Zheng ensures ECHO's products remain at the pinnacle of technological advancement.