ECHO Executive and Leadership Team

Cassandra Sanchez, the Chief Executive Officer at ECHO, directs the overarching strategic vision for professional-grade outdoor power equipment manufacturing. Sanchez architects long-term growth initiatives by aligning product development cycles with the evolving needs of the landscaping and forestry sectors. By overseeing the integration of advanced manufacturing processes, the Chief Executive Officer ensures that chainsaws, trimmers, and blowers maintain industry-leading durability standards. This leadership role involves constant collaboration with the board to optimize market positioning and expand the reach of dealer-supported customer service programs. Cassandra Sanchez drives operational efficiency across all production facilities, ensuring that innovation remains at the core of the company's output. Through rigorous analysis of agricultural and residential market trends, the Chief Executive Officer secures the competitive advantage of the brand, fostering sustainable revenue growth while maintaining the high quality expected by professional users worldwide.

Courtney Jeske, the Partner, Sports At Echo Investment Capital and Chief Executive Officer and Minority Owner, OKC Pro Soccer Club and Stadium at ECHO, manages specialized investment portfolios and high-stakes organizational operations. Jeske architects financial strategies that bridge the gap between capital allocation and professional sports infrastructure development. By overseeing the complex logistics of stadium management and club operations, the Chief Executive Officer and Minority Owner ensures that all assets align with the broader corporate mission of excellence and community engagement. This leadership role requires constant interaction with stakeholders to maximize the return on investment for sports-related ventures. Courtney Jeske drives the expansion of the brand's footprint in the sports sector, leveraging professional networks to secure long-term partnerships. Through meticulous oversight of stadium facilities and club performance, the Chief Executive Officer and Minority Owner maintains the high standards of operational integrity required to support the company's diverse portfolio.

Nobu Ashida, the President & Chief Executive Officer at ECHO, directs the daily operations and strategic execution for the company's extensive line of outdoor power equipment. Ashida architects the expansion of product distribution channels, ensuring that brushcutters, edgers, and hedge trimmers reach professional markets with maximum efficiency. By overseeing the alignment of manufacturing output with global demand, the President & Chief Executive Officer ensures that the company maintains its reputation for reliability in forestry and agricultural applications. This leadership role involves coordinating with regional managers to optimize supply chain logistics and dealer support systems. Nobu Ashida drives the implementation of new technologies within the product lineup, focusing on performance enhancements that benefit residential and commercial users alike. Through consistent monitoring of operational metrics, the President & Chief Executive Officer secures the company's market position, fostering a culture of innovation and excellence that supports long-term financial stability and brand loyalty.

Richard Duncan, the President & Chief Executive Officer at ECHO, directs the strategic development of professional-grade landscaping tools and accessories. Duncan architects the company's approach to market penetration, focusing on the durability and performance of lawn mowers and replacement parts. By overseeing the integration of dealer-supported service models, the President & Chief Executive Officer ensures that end-users receive consistent value across all product categories. This leadership role involves managing cross-functional teams to streamline the transition from design to mass production. Richard Duncan drives the adoption of sustainable manufacturing practices, ensuring that the company remains at the forefront of the outdoor power equipment industry. Through active engagement with key industry partners, the President & Chief Executive Officer secures the necessary resources to scale operations effectively. By prioritizing quality control and customer satisfaction, Duncan maintains the company's status as a trusted provider for forestry and agricultural professionals throughout the global market.

Chae Jeong, the Founder & Chief Executive Officer at ECHO, directs the foundational mission and long-term innovation strategy for the company's outdoor power equipment portfolio. Jeong architects the core values that drive the development of high-performance chainsaws and brushcutters, ensuring that every product meets the rigorous demands of professional landscaping. By overseeing the initial design phases and market entry strategies, the Founder & Chief Executive Officer ensures that the company remains agile in a competitive manufacturing landscape. This leadership role involves fostering a culture of technical excellence and customer-centric service. Chae Jeong drives the expansion of the brand into new agricultural and forestry segments, leveraging deep industry knowledge to identify emerging opportunities. Through continuous evaluation of product performance and market feedback, the Founder & Chief Executive Officer secures the company's legacy of quality. By maintaining a focus on durability and innovation, Jeong ensures that the brand continues to lead the outdoor power equipment market.

Eilon Elhadad, the Co-Founder & Chief Executive Officer at ECHO, directs the strategic growth and operational framework for the company's diverse range of outdoor power equipment. Elhadad architects the business model that supports the distribution of trimmers, blowers, and hedge trimmers to professional and residential markets. By overseeing the alignment of corporate goals with manufacturing capabilities, the Co-Founder & Chief Executive Officer ensures that the company maintains its competitive edge in the forestry and landscaping sectors. This leadership role involves coordinating with the executive team to optimize resource allocation and drive efficiency across all departments. Eilon Elhadad drives the development of new product lines, focusing on technological advancements that enhance user experience and equipment longevity. Through rigorous oversight of market expansion efforts, the Co-Founder & Chief Executive Officer secures the company's financial health and market presence. By championing innovation and dealer support, Elhadad ensures that the brand remains a top choice for professionals worldwide.

Miki Dimitrov, the Founder and Chief Executive Officer At Echo at ECHO, directs the vision and strategic execution for the company's professional-grade outdoor power equipment. Dimitrov architects the product roadmap, ensuring that chainsaws, edgers, and lawn mowers meet the highest standards of durability and performance. By overseeing the company's commitment to dealer-supported service, the Founder and Chief Executive Officer At Echo ensures that customers receive reliable assistance across all regions. This leadership role involves managing the balance between rapid innovation and consistent manufacturing quality. Miki Dimitrov drives the expansion of the company's footprint in the agricultural and forestry markets, utilizing deep industry expertise to navigate complex operational challenges. Through constant engagement with the leadership team, the Founder and Chief Executive Officer At Echo secures the company's long-term growth trajectory. By prioritizing the needs of professional landscapers, Dimitrov maintains the brand's reputation for excellence and reliability in the outdoor power equipment industry.

Campbell Cuthill, the Chief Financial Officer at ECHO, directs the financial planning, reporting, and capital allocation strategies for the company's manufacturing operations. Cuthill architects the fiscal framework that supports the development and distribution of professional-grade outdoor power equipment. By overseeing the budgeting process for research and development, the Chief Financial Officer ensures that the company maintains its competitive advantage through continuous product innovation. This leadership role involves managing relationships with investors and financial institutions to secure the funding necessary for market expansion and infrastructure upgrades. Campbell Cuthill drives the optimization of cost structures, ensuring that the production of blowers, brushcutters, and hedge trimmers remains profitable while maintaining high quality. Through rigorous financial analysis and risk management, the Chief Financial Officer secures the company's long-term stability, providing the necessary resources to support the dealer-supported service model and the overall growth of the brand in the global marketplace.

Nathan Flood, the Chief Information Officer at ECHO, directs the digital infrastructure and technological strategy that supports the company's manufacturing and distribution operations. Flood architects scalable IT solutions that streamline the supply chain for chainsaws, trimmers, and other outdoor power equipment. By overseeing the implementation of data analytics, the Chief Information Officer ensures that the company can accurately forecast demand and optimize inventory levels across global dealer networks. This leadership role involves collaborating with other C-suite executives to integrate digital tools that enhance product performance tracking and customer service efficiency. Nathan Flood drives the modernization of internal systems, ensuring that the company remains secure and agile in a rapidly evolving digital landscape. Through the deployment of advanced software solutions, the Chief Information Officer secures the operational backbone of the business, enabling seamless communication between manufacturing facilities and the end-users who rely on the company's professional-grade tools.

Daniela Riley, the Chief of Staff (Cos) at ECHO, directs the administrative coordination and strategic alignment of the executive leadership team. Riley architects the communication flow between the C-suite and various departments, ensuring that the company's mission regarding professional-grade outdoor power equipment remains a top priority. By overseeing the execution of key corporate initiatives, the Chief of Staff (Cos) ensures that projects related to forestry, agriculture, and landscaping tools stay on schedule and within scope. This leadership role involves facilitating cross-departmental collaboration to resolve operational bottlenecks and improve overall organizational efficiency. Daniela Riley drives the implementation of internal policies that support the company's commitment to dealer-supported customer service. Through meticulous management of executive priorities, the Chief of Staff (Cos) secures the focus of the leadership team, enabling the company to effectively navigate market challenges and maintain its reputation for durability and innovation in the outdoor power equipment industry.