Diverzify Executive and Leadership Team

June, 2026

Leadership Overview

Diverzify has 7 executives leading key functions including strategy, revenue generation, information technology, human resources, and regional operations.

Driven by a commitment to excellence, Diverzify provides advanced commercial flooring solutions to construction and facility management professionals globally, fostering innovation and operational efficiency across the industry.

Leadership Roles at Diverzify

  • Chief Executive Officer - Joshua Sugidono
  • Regional President - Ed. Gorey
  • President - Timothy Mitcheltree
  • President - Kelly Dall
  • Chief Revenue Officer - Tony Troehler
  • Chief Information Officer - Kyle King
  • Chief People Officer - Hutch Smith
  • Joshua Sugidono - Chief Executive Officer

    Joshua Sugidono, the Chief Executive Officer at Diverzify, directs the company's overall strategic vision and operational framework. Sugidono guides Diverzify's expansion as a vertically integrated commercial flooring resource, ensuring alignment with global market demands and client needs. This leadership position involves overseeing all major business units and driving initiatives that enhance Diverzify's position within the construction and facility management sectors. Joshua Sugidono's focus remains on fostering sustainable growth and maximizing stakeholder value through disciplined execution of corporate objectives. The Chief Executive Officer's mandate includes cultivating a culture of innovation and operational excellence across all facets of the organization, from product development to client engagement.

    Ed. Gorey - Regional President

    Ed. Gorey, the Regional President at Diverzify, directs operations and market strategy for a specific geographic territory. Gorey ensures the effective delivery of Diverzify's advanced commercial flooring solutions within the designated region, focusing on client satisfaction and business development. This leadership role involves managing regional teams, optimizing resource allocation, and driving growth initiatives tailored to local market conditions in the construction and facility management sectors. Ed. Gorey's oversight guarantees that regional operations align with the company's global standards and strategic objectives. The Regional President's mandate includes fostering strong relationships with regional stakeholders and adapting corporate strategies to maximize local market impact.

    Timothy Mitcheltree - President

    Timothy Mitcheltree, the President at Diverzify, oversees key operational divisions and strategic planning for specific business units. Mitcheltree drives initiatives that enhance Diverzify's capabilities as a vertically integrated commercial flooring resource, ensuring seamless service delivery to construction and facility management professionals worldwide. This role involves close collaboration with other executive leaders to align departmental goals with the company's overarching mission. Timothy Mitcheltree's leadership focuses on operational efficiency, product innovation, and maintaining the highest standards of quality across all projects. The President's responsibilities include guiding strategic development and ensuring the successful execution of complex flooring solutions.

    Kelly Dall - President

    Kelly Dall, the President at Diverzify, manages critical aspects of the company's operational framework and strategic market positioning. Dall champions initiatives aimed at strengthening Diverzify's role as a leading commercial flooring provider, focusing on client success and industry advancement. This executive function involves overseeing specific business segments and ensuring their contribution to the company's overall growth and reputation within the construction and facility management sectors. Kelly Dall's leadership emphasizes operational excellence and the continuous improvement of service offerings. The President's mandate includes driving strategic partnerships and ensuring the consistent delivery of high-quality flooring solutions.

    Tony Troehler - Chief Revenue Officer

    Tony Troehler, the Chief Revenue Officer at Diverzify, spearheads all revenue-generating activities and sales strategies. Troehler manages the global sales force and directs efforts to expand market penetration for Diverzify's advanced commercial flooring solutions. This role involves optimizing sales processes, developing new revenue streams, and ensuring consistent achievement of financial targets across all regions. Tony Troehler's leadership drives the company's commercial success by fostering strong client relationships and identifying emerging opportunities within the construction and facility management industries. The Chief Revenue Officer's responsibilities include forecasting, sales team development, and the strategic deployment of resources to maximize market share and profitability.
    Tony Troehler

    Kyle King - Chief Information Officer

    Kyle King, the Chief Information Officer at Diverzify, architects the company's technology infrastructure and digital transformation initiatives. King oversees the development and implementation of IT strategies that support Diverzify's operational efficiency and global reach in commercial flooring. This critical role involves managing cybersecurity, data analytics, and enterprise systems to ensure seamless integration across all business functions. Kyle King's expertise drives innovation in how Diverzify serves construction and facility management professionals worldwide. The Chief Information Officer's mandate includes leveraging technology to enhance client experience, streamline internal processes, and maintain a competitive edge in the market through robust digital solutions.
    Kyle King

    Hutch Smith - Chief People Officer

    Hutch Smith, the Chief People Officer at Diverzify, leads all human capital strategies and organizational development initiatives. Smith cultivates a high-performance culture that supports Diverzify's mission to provide advanced commercial flooring solutions globally. This position involves overseeing talent acquisition, employee engagement, and professional development programs designed to attract and retain top talent within the construction and facility management sectors. Hutch Smith's strategic focus ensures that Diverzify's workforce is equipped to meet the evolving demands of the industry. The Chief People Officer's responsibilities include fostering an inclusive environment and aligning HR policies with the company's overarching business objectives and growth strategies.

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    Frequently Asked Questions Regarding Diverzify Top Executives and Leadership Team

    Who leads Diverzify?
    Diverzify is led by Joshua Sugidono (Chief Executive Officer), along with executives such as Ed. Gorey (Regional President) and Timothy Mitcheltree (President).
    Who is part of Diverzify’s executive team?
    The executive team of Diverzify includes leaders such as Joshua Sugidono (Chief Executive Officer), Ed. Gorey (Regional President), Timothy Mitcheltree (President) and other senior executives.
    How many executives does Diverzify have?
    Diverzify has 7 executives leading key business areas.
    What roles are included in Diverzify’s leadership team?
    The leadership team of Diverzify includes roles such as Chief Executive Officer, Regional President, President, President, Chief Revenue Officer.