Diamond Vogel Executive and Leadership Team

July, 2026

Leadership Overview

Diamond Vogel has 4 executives leading key functions including strategy, finance, and operations.

Driven by a legacy of quality, Diamond Vogel focuses on delivering innovative chemical solutions across architectural, industrial, and home decorating markets, solidifying its position as a trusted family-owned enterprise.

Leadership Roles at Diamond Vogel

  • Chief Executive Officer - Mod Quintana
  • Chief Executive Officer & President, Amp - Jeffrey Powell
  • Chief Financial Officer - Bert Aarsen
  • President - Seth Hulst
  • Mod Quintana - Chief Executive Officer

    Mod Quintana, the Chief Executive Officer at Diamond Vogel, directs the overarching corporate strategy and operational execution. Quintana guides the company's expansion across its diverse product lines, including Architectural Finishes, Industrial and Original Equipment Finishes, and Home Decorating Products. This leadership role involves fostering innovation within manufacturing processes and ensuring alignment with the company's long-standing commitment to quality and customer satisfaction. Quintana oversees the integration of new technologies and market opportunities, driving sustainable growth for the Iowa-based, family-owned entity. The Chief Executive Officer's focus remains on enhancing market presence and operational efficiency across all facilities. Mod Quintana ensures the company's strategic vision translates into tangible business results, maintaining Diamond Vogel's competitive edge in the chemical manufacturing sector.

    Jeffrey Powell - Chief Executive Officer & President, Amp

    Jeffrey Powell, the Chief Executive Officer & President, Amp at Diamond Vogel, spearheads strategic initiatives and operational leadership for the Amp division. Powell drives the development and execution of business plans, focusing on market penetration and product innovation within the industrial and original equipment finishes segments. This executive ensures seamless integration of Amp's operations with the broader Diamond Vogel enterprise, optimizing resource allocation and enhancing manufacturing capabilities. Powell's leadership involves cultivating strong relationships with key partners and stakeholders, thereby expanding the company's reach and impact. The Chief Executive Officer & President, Amp's responsibilities include overseeing research and development efforts to introduce advanced coating solutions. Jeffrey Powell champions a culture of excellence, ensuring Amp contributes significantly to Diamond Vogel's overall market leadership and sustained profitability.
    Jeffrey Powell

    Bert Aarsen - Chief Financial Officer

    Bert Aarsen, the Chief Financial Officer at Diamond Vogel, manages all financial operations and strategic fiscal planning. Aarsen oversees budgeting, forecasting, and financial reporting, ensuring the company's fiscal health and compliance across its multiple manufacturing facilities and service centers. This role involves optimizing capital allocation, managing investment strategies, and mitigating financial risks to support Diamond Vogel's long-term growth objectives. The Chief Financial Officer works closely with other executive leaders to align financial strategies with operational goals, particularly in the Architectural Finishes, Industrial, and Home Decorating Products sectors. Bert Aarsen's expertise is critical in guiding the company's financial performance and ensuring the efficient deployment of resources. Aarsen's stewardship of financial resources underpins the company's stability and capacity for future expansion.

    Seth Hulst - President

    Seth Hulst, the President at Diamond Vogel, directs key operational segments and drives strategic growth initiatives. Hulst oversees the execution of business strategies across the company's diverse product offerings, including Architectural Finishes and Home Decorating Products, ensuring operational excellence and market responsiveness. This leadership position involves fostering cross-functional collaboration to enhance product development and customer service. The President works to strengthen Diamond Vogel's market position by identifying new opportunities and optimizing existing processes within the manufacturing and distribution networks. Seth Hulst's focus remains on driving efficiency and innovation throughout the organization. Hulst ensures that the company's operational framework effectively supports its mission of providing high-quality chemical solutions to a broad customer base.
    Seth Hulst

    Frequently Asked Questions Regarding Diamond Vogel Top Executives and Leadership Team

    Who leads Diamond Vogel?
    Diamond Vogel is led by Mod Quintana (Chief Executive Officer), along with executives such as Jeffrey Powell (Chief Executive Officer & President, Amp) and Bert Aarsen (Chief Financial Officer).
    Who is part of Diamond Vogel’s executive team?
    The executive team of Diamond Vogel includes leaders such as Mod Quintana (Chief Executive Officer), Jeffrey Powell (Chief Executive Officer & President, Amp), Bert Aarsen (Chief Financial Officer) and other senior executives.
    How many executives does Diamond Vogel have?
    Diamond Vogel has 4 executives leading key business areas.
    What roles are included in Diamond Vogel’s leadership team?
    The leadership team of Diamond Vogel includes roles such as Chief Executive Officer, Chief Executive Officer & President, Amp, Chief Financial Officer, President.