Data Axle Executive and Leadership Team

Andrew Frawley, the Chief Executive Officer at Data Axle, directs the overarching corporate strategy and long-term vision for the organization. Frawley manages the integration of data-driven marketing solutions to ensure enterprise clients achieve measurable growth. By aligning internal resources with market demands, the Chief Executive Officer optimizes the delivery of real-time business intelligence. This leadership role involves constant collaboration with the board to refine the company's competitive positioning within the technology consulting sector. Andrew Frawley maintains a focus on scaling operations to meet the needs of diverse business entities. Through rigorous oversight of performance metrics, the Chief Executive Officer drives efficiency across all departments. Frawley ensures that the company remains a leader in providing actionable data insights, ultimately securing the firm's reputation as a premier provider of intelligence solutions for organizations seeking to enhance marketing effectiveness and operational success.

Darrell Boaz, the President & Chief Executive Officer at Data Axle, executes the daily operational mandates and strategic initiatives required to maintain market leadership. Boaz oversees the expansion of business intelligence services, ensuring that the company provides robust data solutions to small businesses and political organizations. By coordinating cross-functional teams, the President & Chief Executive Officer fosters an environment of innovation and technical excellence. This leadership role requires balancing immediate revenue targets with the long-term goal of enhancing the company's proprietary data assets. Darrell Boaz monitors industry trends to adapt service offerings, ensuring that clients receive the most accurate and relevant information available. Through the management of key partnerships, the President & Chief Executive Officer strengthens the firm's presence in the North American market. Boaz drives the development of new product features that simplify complex data analysis for users across various sectors.

Kip Poindester, the Chief Financial Officer at Data Axle, manages the fiscal health and capital allocation strategies of the organization. Poindester oversees financial reporting, budgeting, and investment planning to support the company's growth in the data-driven marketing space. By analyzing market performance, the Chief Financial Officer ensures that resources are directed toward high-impact technology projects. This leadership role involves maintaining transparency with stakeholders while optimizing the cost structure of the business. Kip Poindester directs the financial planning necessary to sustain the company's competitive edge in the global marketplace. Through the implementation of rigorous financial controls, the Chief Financial Officer mitigates risk and enhances profitability. Poindester works closely with other executives to align fiscal goals with the broader mission of providing real-time business intelligence. The Chief Financial Officer ensures that the firm remains financially agile, allowing for rapid adaptation to changing economic conditions and client requirements.

Niely Shams, the President, Data Axle Nonprofit at Data Axle, directs the specialized services provided to nonprofit organizations and charitable institutions. Shams oversees the development of data-driven marketing strategies tailored to the unique fundraising and donor engagement needs of the nonprofit sector. By leveraging the company's extensive data assets, the President, Data Axle Nonprofit ensures that clients can effectively reach their target audiences and maximize impact. This leadership role involves building strong relationships with nonprofit leaders to understand the challenges of the modern philanthropic landscape. Niely Shams manages the operational delivery of intelligence solutions that help organizations optimize their outreach efforts. Through the application of advanced analytics, the President, Data Axle Nonprofit drives efficiency in donor acquisition and retention. Shams ensures that the company's nonprofit division remains a trusted partner, providing the tools necessary for organizations to achieve their mission-critical goals through data-backed decision-making.

Jim Sterm, the President at Data Axle, manages the operational execution of core business services and client-facing initiatives. Sterm oversees the implementation of marketing solutions that enable enterprise clients to leverage data for improved business intelligence. By coordinating internal departments, the President ensures that service delivery remains consistent and high-quality across all client engagements. This leadership role involves refining operational workflows to increase productivity and client satisfaction. Jim Sterm directs the efforts of teams focused on market expansion, ensuring that the company's solutions reach a broader range of industries. Through the analysis of operational performance, the President identifies opportunities for process improvement and service innovation. Sterm works to align the company's internal capabilities with the evolving needs of the market. The President ensures that the firm maintains its position as a leading provider of data-driven solutions by fostering a culture of excellence and accountability throughout the organization.

Vishal Bhasin, the Chief Technology Officer, Md, Data Axle (India) at Data Axle, architects the technical infrastructure and software development processes that power the company's data solutions. Bhasin oversees the engineering teams responsible for maintaining the integrity and accessibility of the firm's massive business intelligence databases. By driving innovation in data processing, the Chief Technology Officer, Md, Data Axle (India) ensures that clients receive real-time insights with high precision. This leadership role involves managing the technical operations across the Asian market to support global service delivery. Vishal Bhasin coordinates with product managers to integrate advanced analytics into the company's marketing platforms. Through the deployment of scalable cloud technologies, the Chief Technology Officer, Md, Data Axle (India) enhances the speed and reliability of the company's service offerings. Bhasin ensures that the technical team remains at the forefront of industry standards, supporting the firm's commitment to technological excellence.