Data Axle Executive and Leadership Team

Andrew Frawley, the Chief Executive Officer at Data Axle, directs the overarching corporate strategy and operational execution. Frawley guides the company's mission to deliver data-driven marketing and real-time business intelligence solutions. This leadership involves aligning all business units toward innovation and client success. Overseeing global operations, Andrew Frawley ensures the integration of advanced data analytics and marketing technologies. The Chief Executive Officer's focus remains on expanding market reach and solidifying Data Axle's position as a premier solutions provider for enterprise, small business, nonprofit, and political organizations. Frawley's strategic vision drives the company's growth and its commitment to providing actionable insights that empower clients.

Darrell Boaz, the President & Chief Executive Officer at Data Axle, spearheads the company's strategic direction and operational framework. Boaz drives the delivery of comprehensive data solutions and marketing intelligence, serving a broad client base. This executive role involves fostering innovation and ensuring the seamless integration of data services across all organizational levels. Overseeing key strategic initiatives, Darrell Boaz champions the company's commitment to providing robust business intelligence for enterprise, small business, and nonprofit sectors. The President & Chief Executive Officer's leadership ensures Data Axle maintains its competitive edge through advanced data analytics and client-centric solutions. Boaz's tenure focuses on expanding the company's impact and enhancing client value through data-driven strategies.

Kip Poindester, the Chief Financial Officer at Data Axle, manages the company's financial health and strategic fiscal planning. Poindester oversees all financial operations, including budgeting, forecasting, and resource allocation, ensuring robust financial governance. This critical role involves optimizing financial performance and supporting sustainable growth across all business segments. Directing financial strategy, Kip Poindester ensures alignment with Data Axle's mission of providing data-driven marketing and business intelligence solutions. The Chief Financial Officer's expertise is vital for maintaining fiscal discipline and driving profitability. Poindester's leadership supports strategic investments in technology and market expansion, reinforcing the company's financial stability and long-term viability.

Mark Cullinane, the President, Mid-Market & SMB Solutions at Data Axle, leads the strategic development and delivery of data-driven solutions tailored for mid-market and small-to-medium businesses. Cullinane focuses on empowering these businesses with actionable insights and marketing intelligence to drive growth and efficiency. This executive role involves cultivating strong client relationships and ensuring the effective deployment of Data Axle's comprehensive service offerings. Driving market penetration, Mark Cullinane oversees the sales and support functions dedicated to the SMB sector. The President's leadership ensures these businesses can leverage advanced data capabilities. Cullinane's commitment is to provide accessible, high-impact solutions that foster client success and expand Data Axle's reach.

Niely Shams, the President, Data Axle Nonprofit at Data Axle, directs the specialized data and marketing solutions designed for the nonprofit sector. Shams focuses on empowering charitable organizations with the tools needed to enhance fundraising, donor engagement, and mission impact. This leadership position involves understanding the unique challenges and opportunities within the nonprofit landscape. Driving strategic initiatives, Niely Shams ensures Data Axle's offerings effectively support nonprofit organizations in achieving their social and financial goals. The President's dedication is to provide robust, data-driven insights that amplify the effectiveness of these vital organizations. Shams's vision strengthens Data Axle's commitment to serving the nonprofit community.

Steve Laird, the President, Data Axle Reference Solutions at Data Axle, leads the division focused on providing authoritative and comprehensive data reference solutions. Laird oversees the accuracy, integrity, and delivery of critical business and consumer data used by clients for various strategic purposes. This executive role involves ensuring the highest standards of data quality and compliance across all reference products. Driving operational excellence, Steve Laird ensures that Data Axle's reference data empowers clients with reliable information for decision-making. The President's focus is on maintaining Data Axle's position as a trusted source for essential business intelligence. Laird's leadership enhances the value and utility of the company's core data assets.

Timothy Smith, the President, The Axle Agency at Data Axle, spearheads the strategic direction and operational management of the agency's marketing and advertising services. Smith focuses on leveraging Data Axle's extensive data capabilities to create highly targeted and effective marketing campaigns for clients. This leadership role involves guiding creative teams and ensuring seamless integration of data analytics with marketing strategy. Driving client success, Timothy Smith oversees the development and execution of innovative campaigns that deliver measurable results. The President's commitment is to enhance brand visibility and customer engagement through data-informed creative solutions. Smith's expertise strengthens The Axle Agency's position in the competitive marketing landscape.

Jim Sterm, the President at Data Axle, directs key operational functions and strategic initiatives across the organization. Sterm focuses on enhancing business performance and driving growth through efficient resource management and process optimization. This executive position involves fostering a culture of collaboration and innovation among teams. Overseeing critical business segments, Jim Sterm ensures alignment with Data Axle's overall mission of providing advanced data solutions. The President's leadership is instrumental in achieving operational excellence and expanding the company's market presence. Sterm's strategic oversight contributes significantly to Data Axle's continued success and its commitment to client value.

Vishal Bhasin, the Chief Technology Officer, Md, Data Axle (India) at Data Axle, architects the company's technological vision and innovation roadmap. Bhasin directs the development and implementation of cutting-edge data solutions and real-time business intelligence platforms. This leadership position involves overseeing the engineering teams and ensuring the scalability and security of Data Axle's technology infrastructure. Driving technological advancement, Vishal Bhasin focuses on leveraging data analytics to enhance client outcomes and operational efficiency. The Chief Technology Officer's role is central to maintaining Data Axle's competitive advantage in the tech landscape. Bhasin's strategic guidance ensures the company remains at the forefront of data technology, supporting its mission across global markets.