Customer.io Executive and Leadership Team

August, 2026

Leadership Overview

Customer.io has 4 executives leading key functions including technology architecture, marketing strategy, revenue generation, and technical advisory.

Focused on empowering businesses through automated messaging, Customer.io delivers sophisticated tools that trigger personalized user communication based on real-time behavioral data, ensuring seamless engagement across global digital platforms.

Leadership Roles at Customer.io

  • Chief Technology Officer - Matthew Newhook
  • Chief Marketing Officer - Jason Lyman
  • Chief Revenue Officer - John Schoenstein
  • Co-Founder & Board Member & Chief Technology Officer, Emeritus - John Allison
  • Matthew Newhook - Chief Technology Officer

    Matthew Newhook, the Chief Technology Officer at Customer.io, directs the engineering roadmap and infrastructure scalability required for high-volume automated messaging. Newhook oversees the development of robust API integrations and data processing pipelines that allow businesses to trigger complex email workflows based on user behavior. By managing the technical team, the Chief Technology Officer ensures platform reliability and security across North American and international markets. This leadership role involves constant innovation in software architecture to maintain a competitive edge in the CRM space. Matthew Newhook drives the implementation of advanced machine learning features that optimize message delivery timing and content relevance. Through rigorous oversight of technical debt and system performance, the Chief Technology Officer guarantees that the software remains agile, scalable, and capable of supporting the evolving needs of diverse enterprise clients seeking sophisticated automated communication solutions.
    Matthew Newhook

    Jason Lyman - Chief Marketing Officer

    Jason Lyman, the Chief Marketing Officer at Customer.io, architects the global brand strategy and demand generation initiatives that expand market presence. Lyman oversees the alignment of product messaging with the specific needs of businesses utilizing automated email tools for user retention. By directing cross-functional campaigns, the Chief Marketing Officer captures market share across the United States and beyond. This leadership role involves analyzing customer acquisition costs and lifetime value metrics to refine growth strategies. Jason Lyman manages the digital presence and content initiatives that position the platform as a leader in behavioral messaging. Through strategic partnerships and targeted outreach, the Chief Marketing Officer ensures consistent brand growth and high-quality lead flow. By optimizing the marketing funnel, Lyman directly impacts the company's ability to scale operations while maintaining a strong, recognizable identity within the competitive software industry.
    Jason Lyman

    John Schoenstein - Chief Revenue Officer

    John Schoenstein, the Chief Revenue Officer at Customer.io, directs all global sales operations and revenue-generating activities. Overseeing the enterprise sales teams, the Chief Revenue Officer ensures alignment with corporate growth targets and customer success objectives. This leadership role involves expanding market share through strategic account management and the acquisition of high-value clients across diverse industries. By optimizing the sales funnel and refining pricing models, John Schoenstein directly impacts the company's financial trajectory. Schoenstein manages the coordination between sales, customer success, and product teams to ensure that revenue goals support long-term stability. Through the implementation of data-driven sales processes, the Chief Revenue Officer secures consistent growth in recurring revenue streams. Ultimately, Schoenstein drives the expansion of the customer base by delivering tailored solutions that solve complex communication challenges for businesses operating within the modern digital landscape.

    John Allison - Co-Founder & Board Member & Chief Technology Officer, Emeritus

    John Allison, the Co-Founder & Board Member & Chief Technology Officer, Emeritus at Customer.io, provides high-level strategic guidance and technical oversight to the board. Allison advises on long-term product vision and the evolution of the core automated messaging engine. By leveraging deep institutional knowledge, the Co-Founder & Board Member & Chief Technology Officer, Emeritus ensures that current technical developments remain consistent with the original mission of simplifying user communication. This leadership role involves mentoring senior engineering staff and evaluating emerging technologies that could enhance the platform's capabilities. John Allison contributes to the governance of the company, focusing on sustainable growth and the maintenance of a strong technical culture. Through active participation in board-level discussions, the Co-Founder & Board Member & Chief Technology Officer, Emeritus helps shape the overarching business strategy, ensuring that the company continues to innovate while maintaining the stability required for enterprise-grade software operations.

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    Frequently Asked Questions Regarding Customer.io Top Executives and Leadership Team

    Who leads Customer.io?
    Customer.io is led by Matthew Newhook (Chief Technology Officer), along with executives such as Jason Lyman (Chief Marketing Officer) and John Schoenstein (Chief Revenue Officer).
    Who is part of Customer.io’s executive team?
    The executive team of Customer.io includes leaders such as Matthew Newhook (Chief Technology Officer), Jason Lyman (Chief Marketing Officer), John Schoenstein (Chief Revenue Officer) and other senior executives.
    How many executives does Customer.io have?
    Customer.io has 4 executives leading key business areas.
    What roles are included in Customer.io’s leadership team?
    The leadership team of Customer.io includes roles such as Chief Technology Officer, Chief Marketing Officer, Chief Revenue Officer, Co-Founder & Board Member & Chief Technology Officer, Emeritus.