ContaAzul Executive and Leadership Team

July, 2026

Leadership Overview

ContaAzul has 6 executives leading key functions including strategy, marketing, human resources, finance, and product development.

Driven by innovation, ContaAzul simplifies financial administration and operational processes for small and medium-sized enterprises through automation and cloud-based accessibility, enhancing visibility, efficiency, and financial control.

Leadership Roles at ContaAzul

  • Chief Executive Officer - Vinicius Roveda Goncalves
  • Co-Founder & Chief Executive Officer - Vinicius Roveda
  • Chief Financial Officer, Finance Director - Marcos Perillo
  • Chief Marketing Officer - Pricylla Couto
  • Chief Human Resources Officer - Karin Ramos
  • Chief People Officer & Chief Product Officer - Alex Corcioli
  • Vinicius Roveda Goncalves - Chief Executive Officer

    Vinicius Roveda Goncalves, the Chief Executive Officer at ContaAzul, directs the company's overall strategic vision and operational execution. This leadership role involves guiding the organization's expansion within the Brazilian fintech and cloud ERP market, ensuring the integrated business management and accounting solutions effectively serve small and medium-sized enterprises. Goncalves oversees the platform's development and deployment, focusing on enhancing automation, cloud accessibility, and seamless integrations with financial institutions and government systems. The Chief Executive Officer's mandate includes fostering a culture of innovation and driving the company's mission to simplify financial administration and improve day-to-day financial control for its clients. Vinicius Roveda Goncalves ensures that ContaAzul remains at the forefront of technological advancements, delivering robust tools for invoicing, inventory management, payments, and tax documentation.

    Vinicius Roveda - Co-Founder & Chief Executive Officer

    Vinicius Roveda, the Co-Founder & Chief Executive Officer at ContaAzul, spearheads the company's strategic direction and long-term growth initiatives. This executive guides the development and implementation of integrated business management and accounting solutions tailored for small and medium-sized enterprises across Brazil. Roveda's responsibilities encompass driving innovation in cloud ERP technology, ensuring the platform simplifies financial operations, invoicing, inventory, and banking reconciliation. The Co-Founder & Chief Executive Officer champions the company's mission to enhance operational efficiency and financial control for businesses through automation and robust digital tools. By fostering key partnerships and overseeing market expansion, Vinicius Roveda ensures ContaAzul's continued leadership in providing accessible, comprehensive financial management solutions that improve client visibility and compliance with government systems.

    Marcos Perillo - Chief Financial Officer, Finance Director

    Marcos Perillo, the Chief Financial Officer, Finance Director at ContaAzul, directs the company's financial planning, analysis, and reporting functions. This executive manages all aspects of financial operations, including budgeting, forecasting, and capital management, ensuring the fiscal health and sustainability of the organization. Perillo oversees the financial workflows related to Conta Azul's integrated business management and accounting solutions, supporting the company's mission to simplify financial administration for small and medium-sized enterprises. The Chief Financial Officer, Finance Director ensures compliance with financial regulations and drives initiatives to optimize profitability and operational efficiency. Marcos Perillo's strategic financial oversight is crucial for supporting the company's expansion, managing investments in technology, and maintaining robust financial controls across all business segments.

    Pricylla Couto - Chief Marketing Officer

    Pricylla Couto, the Chief Marketing Officer at ContaAzul, architects the company's go-to-market strategies and brand positioning within the competitive Brazilian fintech landscape. This executive directs all marketing initiatives, focusing on communicating the value proposition of Conta Azul's integrated business management and accounting solutions to small and medium-sized enterprises. Couto oversees campaigns that highlight the platform's capabilities in financial operations, invoicing, inventory management, and banking reconciliation. The Chief Marketing Officer drives customer acquisition and retention efforts by leveraging digital channels, content marketing, and strategic partnerships. Pricylla Couto ensures marketing efforts align with the company's mission to simplify financial administration and enhance operational efficiency, thereby strengthening ContaAzul's market presence and driving revenue growth through targeted outreach and brand engagement.

    Karin Ramos - Chief Human Resources Officer

    Karin Ramos, the Chief Human Resources Officer at ContaAzul, leads the development and execution of human capital strategies to support the company's growth and operational objectives. This executive is responsible for cultivating a high-performance culture that aligns with Conta Azul's mission of simplifying financial administration for small and medium-sized enterprises. Ramos oversees talent acquisition, employee development, compensation and benefits, and organizational design, ensuring the company attracts and retains top talent in the technology sector. The Chief Human Resources Officer plays a critical role in fostering employee engagement and promoting diversity and inclusion across the organization. Karin Ramos ensures that HR policies and practices effectively support the company's innovation in cloud ERP solutions and its commitment to providing accessible, efficient financial management tools to its client base.

    Alex Corcioli - Chief People Officer & Chief Product Officer

    Alex Corcioli, the Chief People Officer & Chief Product Officer at ContaAzul, drives the strategic alignment of human capital development with product innovation. This dual executive role oversees the creation and enhancement of the company's cloud ERP and integrated business management solutions, ensuring they meet the evolving needs of small and medium-sized enterprises. Corcioli leads product roadmapping, development cycles, and user experience design, focusing on simplifying financial operations, invoicing, and accounting workflows. Simultaneously, the Chief People Officer & Chief Product Officer cultivates a talent strategy that fosters innovation and supports the product teams. Alex Corcioli ensures that the company's workforce is equipped to deliver cutting-edge financial technology, reinforcing ContaAzul's commitment to improving financial control and operational efficiency for its clients through intuitive and powerful software.

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    Frequently Asked Questions Regarding ContaAzul Top Executives and Leadership Team

    Who leads ContaAzul?
    ContaAzul is led by Vinicius Roveda Goncalves (Chief Executive Officer), along with executives such as Vinicius Roveda (Co-Founder & Chief Executive Officer) and Marcos Perillo (Chief Financial Officer, Finance Director).
    Who is part of ContaAzul’s executive team?
    The executive team of ContaAzul includes leaders such as Vinicius Roveda Goncalves (Chief Executive Officer), Vinicius Roveda (Co-Founder & Chief Executive Officer), Marcos Perillo (Chief Financial Officer, Finance Director) and other senior executives.
    How many executives does ContaAzul have?
    ContaAzul has 6 executives leading key business areas.
    What roles are included in ContaAzul’s leadership team?
    The leadership team of ContaAzul includes roles such as Chief Executive Officer, Co-Founder & Chief Executive Officer, Chief Financial Officer, Finance Director, Chief Marketing Officer, Chief Human Resources Officer.