Cinergy Executive and Leadership Team

Richard Schwarte, the Chief Executive Officer & President at Cinergy, directs the overarching corporate strategy and operational vision for the company's entertainment centers. Schwarte guides the executive team in expanding Cinergy's footprint across Texas and surrounding regions, ensuring alignment with the company's mission to provide diverse entertainment options. This leadership role involves fostering innovation in interactive games, bowling, billiards, laser tag, escape rooms, and the unique Sky Walker ropes course. Richard Schwarte's strategic direction ensures each venue delivers a high-quality, engaging experience for all guests. The Chief Executive Officer & President's focus remains on driving sustainable growth and enhancing Cinergy's competitive position within the hospitality and amusement sector. By overseeing all major business initiatives, Schwarte solidifies the company's commitment to operational excellence and customer satisfaction across all entertainment verticals.

Steve Schrader, the Vice President & Chief Financial Officer at Cinergy, directs all financial planning, accounting, and reporting functions for the company's entertainment operations. Schrader oversees budgeting, forecasting, and capital allocation to support Cinergy's expansion and operational initiatives, including investments in interactive games, bowling alleys, and laser tag arenas. The Vice President & Chief Financial Officer's responsibilities encompass managing financial risk, ensuring regulatory compliance, and optimizing the company's capital structure. Steve Schrader provides critical financial insights to the executive team, guiding strategic decisions related to revenue growth and cost management across all venues. This leadership position involves close collaboration with operations and marketing to ensure financial objectives are met and that investments in amenities like escape rooms and the Sky Walker ropes course yield strong returns. Schrader's financial acumen is vital for maintaining Cinergy's fiscal health and supporting its long-term growth trajectory.

Darek Heath, the Chief Operating Officer at Cinergy, manages the day-to-day operational execution and efficiency across all entertainment center locations. Heath directs the implementation of best practices for guest services, safety protocols, and facility management, ensuring a seamless experience for patrons enjoying interactive games, bowling, laser tag, and escape rooms. The Chief Operating Officer's purview includes optimizing staffing levels, inventory management, and the maintenance of all attractions, including the Sky Walker ropes course. Darek Heath's leadership focuses on driving operational excellence and maximizing profitability through effective resource allocation and process improvement. This role demands close coordination with the marketing and finance departments to support promotional events and manage operational budgets. Heath's strategic oversight ensures that Cinergy venues consistently deliver high-quality entertainment and maintain operational integrity across the entire regional network.

Traci Hanlon, the Chief Marketing Officer at Cinergy, architects and executes comprehensive marketing strategies to drive customer acquisition and retention across all entertainment venues. Hanlon oversees brand development, digital marketing campaigns, and promotional activities designed to highlight Cinergy's unique offerings, including interactive games, bowling, laser tag, and escape rooms. The Chief Marketing Officer's responsibilities extend to analyzing market trends and consumer behavior to identify new growth opportunities and optimize advertising spend. Traci Hanlon ensures consistent brand messaging that resonates with target demographics, emphasizing the fun and engaging atmosphere of Cinergy's locations. This leadership position involves close collaboration with the operations and finance teams to align marketing initiatives with business objectives and revenue targets. Hanlon's expertise in market penetration and customer engagement is critical to expanding Cinergy's regional presence and solidifying its reputation as a premier entertainment destination.