Leadership Overview
Cencosud has 10 executives leading key functions including strategy, human resources, information technology, digital commerce, revenue generation, and personnel management.
Driven by a commitment to customer needs, Cencosud operates as a multi-format retailer across multiple countries, delivering a wide range of products and services through its diverse divisions to meet evolving consumer demands.
Driven by a commitment to customer needs, Cencosud operates as a multi-format retailer across multiple countries, delivering a wide range of products and services through its diverse divisions to meet evolving consumer demands.
Leadership Roles at Cencosud
Rodrigo Kaplan - Chief Executive Officer
Rodrigo Kaplan, the Chief Executive Officer at Cencosud, directs the overarching strategy and operational execution for the company's multi-format retail operations spanning Argentina, Brazil, Chile, Colombia, and Peru. Kaplan guides the integration of diverse business divisions, including supermarkets, home improvement, department stores, and financial services, ensuring cohesive market presence and customer engagement. Overseeing global expansion initiatives and market penetration strategies, Kaplan focuses on optimizing product, price, and quality combinations to address the dynamic demands of a broad customer base. This leadership role involves fostering innovation across all business units and maintaining Cencosud's competitive edge in the international retail landscape. By aligning corporate objectives with regional market nuances, Rodrigo Kaplan drives the company's sustained growth and market leadership.

Luis Silva Bejarano - Gerente Corporativo Personas and Organización - Global Chief Human Resources Officer
Luis Silva Bejarano, the Gerente Corporativo Personas and Organización - Global Chief Human Resources Officer at Cencosud, architects the global human capital strategy and organizational development initiatives. Bejarano oversees the cultivation of talent, employee engagement, and the implementation of robust HR policies across all operational geographies, including Argentina, Brazil, Chile, Colombia, and Peru. This role is critical in aligning workforce capabilities with Cencosud's multi-format retail objectives, ensuring the right talent is in place to support supermarket, home improvement, department store, and financial services divisions. By driving initiatives that enhance organizational culture and employee well-being, Luis Silva Bejarano supports the company's mission to meet diverse customer demands through effective human resource management. The focus remains on building a high-performing workforce capable of navigating complex market dynamics and contributing to sustained business success.
Marcelo Menchaca - Global Chief Information Officer
Marcelo Menchaca, the Global Chief Information Officer at Cencosud, directs the enterprise-wide information technology strategy and infrastructure development. Menchaca oversees the integration and optimization of technology solutions across Cencosud's diverse retail operations in Argentina, Brazil, Chile, Colombia, and Peru, ensuring seamless digital operations for supermarkets, home improvement, department stores, and financial services. This leadership position is pivotal in driving digital transformation, enhancing data security, and implementing innovative IT systems that support business growth and operational efficiency. By managing the company's technology roadmap, Marcelo Menchaca ensures that Cencosud remains agile and responsive to evolving market demands and customer expectations. The CIO's mandate includes fostering technological advancements that directly contribute to meeting customer needs with the right combinations of products and services.
Claudio Uribe - Chief Technology Officer, Digital Commerce
Claudio Uribe, the Chief Technology Officer, Digital Commerce at Cencosud, spearheads the technological innovation and development for the company's digital commerce platforms. Uribe is responsible for architecting and implementing cutting-edge technology solutions that enhance the online customer experience across Cencosud's various retail formats in Argentina, Brazil, Chile, Colombia, and Peru. This role is crucial in driving the digital strategy, ensuring robust e-commerce capabilities, and integrating online and offline channels to provide a seamless omnichannel experience. By focusing on scalable and secure digital infrastructure, Claudio Uribe supports Cencosud's objective of meeting growing customer demands with convenient and accessible product offerings. The CTO's efforts directly contribute to expanding market reach and solidifying Cencosud's position in the digital retail landscape.
Raúl Porras Sandoval - Chief Revenue Officer, Profesional Omnicanal Marketing Y Analytics
Raúl Porras Sandoval, the Chief Revenue Officer, Profesional Omnicanal Marketing Y Analytics at Cencosud, drives revenue generation through integrated marketing strategies and advanced analytics. Sandoval oversees the development and execution of omnichannel marketing campaigns designed to attract and retain customers across Cencosud's diverse retail divisions in Argentina, Brazil, Chile, Colombia, and Peru. This role is central to understanding customer behavior, optimizing marketing spend, and maximizing revenue streams from supermarkets, home improvement, department stores, and financial services. By leveraging data analytics, Raúl Porras Sandoval ensures that marketing efforts are precisely targeted and highly effective in meeting customer demands for the right products and prices. The CRO's leadership directly impacts Cencosud's profitability and market share growth.
Irma Velasquez - Jefe De Personal
Irma Velasquez, the Jefe De Personal at Cencosud, manages personnel functions critical to supporting the company's extensive retail operations. Velasquez oversees employee relations, HR administration, and talent management initiatives within specific operational areas, contributing to the overall human resources framework across Argentina, Brazil, Chile, Colombia, and Peru. This role ensures that personnel policies are effectively implemented, supporting the company's mission to provide quality products and services to a wide customer base. By focusing on employee welfare and development, Irma Velasquez plays a part in maintaining a motivated workforce that drives Cencosud's success in its various divisions, including supermarkets and department stores. The dedication to personnel management supports the company's strategic objectives.
Ricardo Fonseca - Jefe De Personal
Ricardo Fonseca, the Jefe De Personal at Cencosud, directs key personnel management activities essential for operational continuity across the company's multi-format retail presence. Fonseca oversees recruitment, employee support, and HR compliance within designated departments, contributing to the effective functioning of Cencosud's operations in Argentina, Brazil, Chile, Colombia, and Peru. This position is vital for ensuring that human resources align with the company's strategic goals of meeting diverse customer demands through appropriate product and service offerings. By managing personnel matters efficiently, Ricardo Fonseca supports the broader objective of delivering value across the supermarket, home improvement, and department store divisions. The focus remains on fostering a productive work environment.
Verònika Zegarra Castañeda - Jefe De Personal
Verònika Zegarra Castañeda, the Jefe De Personal at Cencosud, manages critical personnel functions that underpin the company's extensive retail network. Castañeda oversees employee onboarding, HR support services, and the implementation of personnel policies across various business units in Argentina, Brazil, Chile, Colombia, and Peru. This role is integral to ensuring that Cencosud's workforce is equipped to meet the evolving needs of its diverse customer base, supporting the company's commitment to quality and value. By focusing on effective personnel administration, Verònika Zegarra Castañeda contributes to the operational strength of the supermarket, department store, and financial services divisions. The objective is to maintain a stable and engaged workforce.
Julio Tiravantti - Jefe De Personal
Julio Tiravantti, the Jefe De Personal at Cencosud, oversees essential personnel management responsibilities that support the company's broad retail operations. Tiravantti manages employee relations, HR administration, and talent development programs within specific segments of the business, contributing to Cencosud's presence in Argentina, Brazil, Chile, Colombia, and Peru. This position is key to ensuring that personnel strategies effectively support the company's mission to deliver the right combinations of products and prices to a wide array of customers. By focusing on employee engagement and support, Julio Tiravantti aids in maintaining operational excellence across the supermarket, home improvement, and department store divisions. The role reinforces Cencosud's commitment to its workforce.
Sandra Huependo - Jefe De Personal
Sandra Huependo, the Jefe De Personal at Cencosud, manages vital personnel functions that ensure the smooth operation of the company's multi-format retail activities. Huependo oversees employee support services, HR compliance, and the administration of personnel policies across various divisions in Argentina, Brazil, Chile, Colombia, and Peru. This role is crucial for aligning human resources with Cencosud's strategic imperative to satisfy growing customer demands with appropriate product selections and competitive pricing. By ensuring effective personnel management, Sandra Huependo contributes to the operational efficiency of the supermarket, department store, and financial services segments. The focus remains on supporting the company's overall business objectives through dedicated personnel oversight.
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