CCL Products Executive and Leadership Team

May, 2026

Leadership Overview

CCL Products has 4 executives leading key functions including strategy, finance, marketing, and human resources.

Driven by a commitment to quality, CCL Products excels in producing premium instant coffee, serving over 100 countries with diverse blends and customized packaging solutions, solidifying its position as a global leader in the coffee manufacturing sector.

Leadership Roles at CCL Products

  • Chief Executive Officer (Group) - Praveen Jaipuriar
  • Group Chief Financial Officer - Chaithanya Agasthyaraju
  • Chief Marketing Officer - Raja Chakraborty
  • Chief Human Resources Officer - Srinivas Atla
  • Praveen Jaipuriar - Chief Executive Officer (Group)

    Praveen Jaipuriar, the Chief Executive Officer (Group) at CCL Products, sets the overarching strategic direction and operational vision for the company. Jaipuriar leads the organization in its mission to produce premium-quality coffee that meets the highest global standards, driving innovation and excellence across all facets of the business. This executive position involves guiding the company's expansion and ensuring its robust infrastructure supports the production of diverse coffee blends for over 100 countries. Praveen Jaipuriar's leadership is instrumental in maintaining CCL Products' status as a leading private label manufacturer and in fostering client relationships that demand customized packaging solutions. The Chief Executive Officer (Group) oversees the integration of new technologies and market opportunities, ensuring the company remains at the forefront of the coffee industry. Jaipuriar's strategic oversight directly impacts the company's global market presence and its commitment to delivering superior coffee products worldwide.
    Praveen Jaipuriar

    Chaithanya Agasthyaraju - Group Chief Financial Officer

    Chaithanya Agasthyaraju, the Group Chief Financial Officer at CCL Products, directs all financial planning, reporting, and investment strategies. Agasthyaraju manages the fiscal health of the organization, ensuring robust financial controls and optimizing resource allocation to support the production of premium-quality coffee. This executive function involves overseeing budgeting, forecasting, and capital management to sustain CCL Products' strong infrastructure and drive innovation in the global coffee market. Chaithanya Agasthyaraju's financial acumen is vital for the company's expansion into over 100 countries, supporting its role as a leading private label manufacturer. The Group Chief Financial Officer's responsibilities include managing financial risks, securing funding for new product development, and ensuring profitability across the extensive range of coffee offerings, from spray-dried to freeze-dried options. Agasthyaraju's strategic financial leadership underpins the company's ability to provide customized packaging solutions and maintain its competitive edge.

    Raja Chakraborty - Chief Marketing Officer

    Raja Chakraborty, the Chief Marketing Officer at CCL Products, directs global brand strategy and market penetration initiatives. Overseeing all aspects of marketing, Chakraborty drives the expansion of CCL Products' premium instant coffee offerings into new international territories. This leadership role involves developing innovative campaigns that highlight the company's commitment to global standards and its extensive product range of over 1000 blends. By analyzing market trends and consumer preferences, Raja Chakraborty ensures that the company's diverse coffee types, including spray-dried, freeze-dried, and roasted options, resonate with clients worldwide. The Chief Marketing Officer's efforts are crucial in solidifying CCL Products' status as a leading private label manufacturer and in securing new partnerships across more than 100 countries. Chakraborty's strategic vision directly supports the company's objective of delivering customized packaging solutions and maintaining its reputation for excellence in the competitive coffee industry.

    Srinivas Atla - Chief Human Resources Officer

    Srinivas Atla, the Chief Human Resources Officer at CCL Products, architects the company's talent management and organizational development strategies. Atla oversees the cultivation of a high-performance culture, ensuring that the workforce aligns with CCL Products' mission of producing premium-quality coffee adhering to global standards. This critical role involves developing and implementing HR policies that support employee growth, engagement, and retention across all operational levels. Srinivas Atla's leadership ensures that the human capital strategy effectively supports the company's extensive infrastructure and its commitment to innovation in instant coffee production. By fostering a supportive work environment, Atla contributes directly to the company's ability to serve over 100 countries and maintain its position as a leading private label manufacturer. The Chief Human Resources Officer's focus on talent acquisition and development is fundamental to sustaining the company's capacity for producing diverse coffee blends and offering customized packaging solutions.
    Srinivas Atla

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    Frequently Asked Questions Regarding CCL Products Top Executives and Leadership Team

    Who leads CCL Products?
    CCL Products is led by Praveen Jaipuriar (Chief Executive Officer (Group)), along with executives such as Chaithanya Agasthyaraju (Group Chief Financial Officer) and Raja Chakraborty (Chief Marketing Officer).
    Who is part of CCL Products’s executive team?
    The executive team of CCL Products includes leaders such as Praveen Jaipuriar (Chief Executive Officer (Group)), Chaithanya Agasthyaraju (Group Chief Financial Officer), Raja Chakraborty (Chief Marketing Officer) and other senior executives.
    How many executives does CCL Products have?
    CCL Products has 4 executives leading key business areas.
    What roles are included in CCL Products’s leadership team?
    The leadership team of CCL Products includes roles such as Chief Executive Officer (Group), Group Chief Financial Officer, Chief Marketing Officer, Chief Human Resources Officer.