Leadership Overview
Broadway Bank has 5 executives leading key functions including corporate strategy, financial oversight, and regional market development.
Committed to fostering economic growth across south-central Texas, Broadway Bank delivers comprehensive financial solutions through specialized business banking, private banking, and wealth management services for diverse client portfolios.
Committed to fostering economic growth across south-central Texas, Broadway Bank delivers comprehensive financial solutions through specialized business banking, private banking, and wealth management services for diverse client portfolios.
Leadership Roles at Broadway Bank
James Goudge - Chief Executive Officer
James Goudge, the Chief Executive Officer at Broadway Bank, directs the overarching strategic vision and long-term growth initiatives for the organization. Overseeing the alignment of business banking and wealth management divisions, the Chief Executive Officer ensures consistent delivery of financial services across south-central Texas. This leadership role involves constant collaboration with the Board to maintain institutional stability and market competitiveness. By prioritizing client-centric banking solutions, James Goudge drives the expansion of the firm's footprint within the competitive financial landscape. The Chief Executive Officer monitors macroeconomic trends to adjust institutional risk profiles and capital allocation strategies effectively. Through rigorous oversight of operational performance, Goudge maintains the integrity of the bank's core mission. This executive leadership ensures that the institution remains a pillar of financial support for regional businesses and private clients alike, fostering sustainable development throughout the entire operational territory.

Harvey Hartenstine - Chief Executive Officer & President
Harvey Hartenstine, the Chief Executive Officer & President at Broadway Bank, manages the daily execution of corporate policy and organizational efficiency. Focusing on the integration of banking operations, the Chief Executive Officer & President coordinates cross-departmental workflows to optimize service delivery for all financial products. This role requires constant engagement with senior leadership to refine internal processes and enhance customer engagement models. Harvey Hartenstine drives the implementation of digital transformation initiatives to modernize the banking experience for regional clients. By streamlining administrative functions, the Chief Executive Officer & President improves the overall agility of the organization in response to shifting market demands. Hartenstine maintains a sharp focus on operational excellence, ensuring that every branch adheres to the highest standards of fiscal responsibility. Through this dedicated leadership, the bank sustains its reputation for reliability and professional excellence across the entire south-central Texas market.

Brett McCord - Executive Vice President & Chief Financial Officer
Brett McCord, the Executive Vice President & Chief Financial Officer at Broadway Bank, oversees the entire fiscal health and capital management strategy of the institution. Directing the accounting, treasury, and financial planning departments, the Executive Vice President & Chief Financial Officer ensures accurate reporting and regulatory compliance. This leadership role involves analyzing complex market data to inform investment decisions and liquidity management. Brett McCord drives the development of financial models that support the bank's long-term growth objectives and wealth management services. By managing the balance sheet and optimizing capital structures, the Executive Vice President & Chief Financial Officer mitigates financial risk while maximizing shareholder value. McCord collaborates closely with other C-suite leaders to align budgetary resources with strategic priorities. Through precise financial stewardship, McCord secures the fiscal foundation necessary for the bank to continue providing robust financial services to clients throughout the region.
Eric Kraft - President, Market (Dallas)
Eric Kraft, the President, Market (Dallas) at Broadway Bank, leads all business development and client acquisition efforts within the northern regional territory. Overseeing the expansion of commercial banking services, the President, Market (Dallas) cultivates relationships with local enterprises to drive revenue growth. This leadership role involves tailoring financial products to meet the specific needs of the Dallas business community. Eric Kraft directs the local team to ensure high-quality service delivery and market penetration. By analyzing regional economic indicators, the President, Market (Dallas) identifies new opportunities for wealth management and private banking expansion. Kraft coordinates with corporate headquarters to ensure that local initiatives remain consistent with the broader institutional mission. Through active engagement with community stakeholders, Kraft strengthens the bank's presence and reputation. This focused approach to regional management ensures that the bank remains a preferred financial partner for businesses operating within the competitive Dallas market.
Pamela Parish - President, Region (SAN Antonio)
Pamela Parish, the President, Region (SAN Antonio) at Broadway Bank, directs all banking operations and client service initiatives within the headquarters region. Overseeing the performance of local branches, the President, Region (SAN Antonio) ensures that private banking and wealth management services meet the unique requirements of the local client base. This leadership role involves managing regional staff and fostering a culture of excellence in customer relations. Pamela Parish drives the execution of community-focused banking strategies that reinforce the bank's historical roots in the area. By monitoring regional market trends, the President, Region (SAN Antonio) adapts service offerings to maintain a competitive edge. Parish collaborates with executive leadership to implement corporate policies while addressing specific regional challenges. Through consistent oversight and strategic planning, Parish ensures that the bank remains the primary financial institution for businesses and individuals throughout the San Antonio area, driving sustained regional growth.
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