BrightView Executive and Leadership Team

Dale Asplund, the President & Chief Executive Officer at BrightView, directs the company's overall strategic vision and operational execution. Asplund guides BrightView's comprehensive landscape management solutions, ensuring alignment with the company's mission to enhance outdoor spaces for commercial properties, corporate campuses, and HOAs across the United States. This leadership role involves overseeing all business segments, including landscape maintenance, development, tree care, snow removal, and integrated pest management. Asplund drives the company's focus on combining local expertise with national resources to deliver sustainable landscaping outcomes. By championing technology-driven approaches, Dale Asplund optimizes landscape performance and resource efficiency, reinforcing BrightView's market leadership in environmental stewardship and client-focused service delivery.

Brett Urban, the Executive VP & Chief Financial Officer at BrightView, oversees the company's financial operations, strategic planning, and capital allocation. Urban manages all aspects of financial reporting, budgeting, forecasting, and risk management, ensuring the fiscal health and sustainable growth of BrightView's comprehensive landscaping services. This critical role supports the company's extensive operations across the United States, from landscape maintenance and development to specialized services like tree care and snow removal. Brett Urban drives financial strategies that enable BrightView to invest in technology-driven approaches and environmental stewardship initiatives. By maintaining robust financial controls and identifying growth opportunities, the Executive VP & Chief Financial Officer ensures BrightView consistently delivers value to its clients and stakeholders.

Murray Cook, the President, Sports Turf Division at BrightView, leads the specialized division focused on high-performance sports turf management and construction. Cook directs the strategic development and operational execution for clients requiring expert solutions for athletic fields, golf courses, and other specialized recreational facilities across the United States. This leadership role involves overseeing a dedicated team of turf specialists, ensuring the application of advanced techniques in maintenance, renovation, and construction. Murray Cook champions the integration of sustainable practices and cutting-edge technology to optimize turf health, playability, and resource efficiency. The President, Sports Turf Division's focus on excellence directly supports BrightView's broader mission of enhancing outdoor spaces through specialized, expert care.

Michael Petrisko, the Chief Technology Officer at BrightView, architects the company's technology strategy and digital transformation initiatives. Petrisko oversees the integration of innovative solutions that enhance operational efficiency and client service delivery across BrightView's extensive service offerings, including landscape maintenance, development, tree care, and snow removal. This role is critical in leveraging technology to optimize landscape performance and resource management, directly supporting the company's commitment to environmental stewardship. By driving the adoption of data-driven approaches, Michael Petrisko ensures BrightView maintains its competitive edge in providing sustainable landscaping solutions nationwide. The Chief Technology Officer's leadership ensures that technology underpins BrightView's ability to deliver superior outcomes for commercial real estate, healthcare, educational, and retail clients.

Amanda Orders, the Executive VP & Chief Human Resources Officer at BrightView, directs all human capital strategies and organizational development initiatives. Orders ensures BrightView cultivates a high-performance culture that supports its comprehensive landscape management solutions nationwide. This executive leadership position involves overseeing talent acquisition, employee engagement, compensation, benefits, and professional development programs, all critical to supporting the company's diverse service lines from landscape maintenance to snow removal. Amanda Orders champions initiatives that foster employee well-being and align with BrightView's commitment to environmental stewardship and client satisfaction. By focusing on talent development, the Executive VP & Chief Human Resources Officer strengthens the company's ability to deliver expert, sustainable landscaping services to a broad range of clients.

Nicholas Cook, the Chief Legal Officer & General Counsel at BrightView, provides strategic legal counsel and oversees all legal affairs for the company. Cook ensures compliance with all applicable laws and regulations across BrightView's nationwide operations, supporting its comprehensive landscape management services. This executive position involves managing corporate governance, contract negotiations, litigation, and risk mitigation strategies, all vital to BrightView's business model encompassing landscape maintenance, development, and specialized services. Nicholas Cook plays a key role in advising leadership on legal implications related to environmental stewardship and the adoption of technology-driven approaches. The Chief Legal Officer & General Counsel's expertise safeguards BrightView's interests and supports its continued growth and commitment to client success.