Belk Executive and Leadership Team

June, 2026

Leadership Overview

Belk has 7 executives leading key functions including strategy, finance, human resources, revenue generation, merchandising, and operations.

Driven by a commitment to customer satisfaction, Belk offers a comprehensive range of apparel, accessories, and home furnishings, aiming to enhance the shopping experience through personalized service and a curated selection across its digital and physical retail spaces.

Leadership Roles at Belk

  • Chief Executive Officer - Don Hendricks
  • Chief Financial Officer - Vincent Phelan
  • Chief Financial Officer & Executive Vice President - Brian Marley
  • President & Chief Merchandising Officer - Mary Anne Morin
  • Chief Human Resources Officer - Shaina Hall
  • Chief Revenue Officer, Personalization & Analyst - Monika Fitzgerald
  • Vice President, Chief of Staff - Courtney Enright
  • Don Hendricks - Chief Executive Officer

    Don Hendricks, the Chief Executive Officer at Belk, directs the overall strategic vision and operational execution for the department store chain. Overseeing all major business units, Hendricks ensures alignment with market demands and financial objectives, driving growth across apparel, accessories, and home furnishings. This leadership role involves navigating the competitive retail landscape, focusing on enhancing both the in-store and online customer experience. By optimizing resource allocation and fostering cross-functional collaboration, Don Hendricks guides Belk's expansion and market positioning. The Chief Executive Officer's mandate includes cultivating a strong corporate culture and ensuring sustainable profitability through innovative retail strategies. Hendricks's tenure focuses on strengthening Belk's brand identity and operational efficiency across North America.
    Don Hendricks

    Vincent Phelan - Chief Financial Officer

    Vincent Phelan, the Chief Financial Officer at Belk, manages the company's financial health and strategic fiscal planning. Overseeing all financial operations, Phelan ensures robust accounting practices, treasury management, and capital allocation to support Belk's growth initiatives. This critical role involves developing financial models, forecasting revenue, and managing budgets to optimize profitability across all retail channels. By analyzing market trends and economic indicators, Vincent Phelan provides essential financial insights to guide executive decision-making. The Chief Financial Officer's responsibilities extend to investor relations and ensuring compliance with financial regulations. Phelan's leadership drives financial discipline and supports the long-term economic stability of Belk's extensive department store network.

    Brian Marley - Chief Financial Officer & Executive Vice President

    Brian Marley, the Chief Financial Officer & Executive Vice President at Belk, holds dual responsibility for financial oversight and executive leadership. Overseeing the company's financial strategy and execution, Marley ensures fiscal integrity and drives financial performance across the organization. This comprehensive role involves managing financial planning, reporting, and capital management to support Belk's strategic objectives. By providing critical financial analysis and guidance, Brian Marley contributes to informed decision-making at the highest levels. The Chief Financial Officer & Executive Vice President's mandate includes optimizing financial operations and ensuring the long-term economic health of the company. Marley's leadership reinforces Belk's financial stability and supports its extensive retail network.

    Mary Anne Morin - President & Chief Merchandising Officer

    Mary Anne Morin, the President & Chief Merchandising Officer at Belk, directs the company's product strategy and merchandising operations. Overseeing the selection, pricing, and presentation of all merchandise, Morin ensures Belk offers a compelling and relevant product assortment to its customers. This leadership position involves analyzing market trends, identifying emerging fashion and home goods, and curating collections that align with customer preferences across North America. By optimizing inventory management and driving product innovation, Mary Anne Morin enhances the overall shopping experience. The President & Chief Merchandising Officer's focus includes building strong relationships with vendors and ensuring the profitability of Belk's merchandise categories. Morin's expertise shapes Belk's product offerings and drives sales performance.

    Shaina Hall - Chief Human Resources Officer

    Shaina Hall, the Chief Human Resources Officer at Belk, leads all aspects of human capital management and organizational development. Overseeing talent acquisition, employee relations, compensation, and benefits, Hall cultivates a positive and productive work environment across Belk's retail operations. This strategic position involves developing and implementing HR policies that align with the company's mission and values, ensuring a skilled and engaged workforce. By championing employee development programs and fostering a culture of inclusivity, Shaina Hall enhances organizational effectiveness. The Chief Human Resources Officer's focus includes driving employee retention and ensuring compliance with labor laws throughout the United States. Hall's leadership strengthens Belk's human resources infrastructure to support its extensive retail presence.

    Monika Fitzgerald - Chief Revenue Officer, Personalization & Analyst

    Monika Fitzgerald, the Chief Revenue Officer, Personalization & Analyst at Belk, spearheads revenue generation strategies with a focus on data-driven personalization. Overseeing analytics and customer insights, Fitzgerald drives initiatives to enhance sales performance and customer lifetime value across all platforms. This key role involves leveraging data to understand consumer behavior, optimize marketing campaigns, and personalize the shopping experience. By analyzing sales trends and market dynamics, Monika Fitzgerald identifies new revenue opportunities and improves conversion rates. The Chief Revenue Officer's responsibilities include developing and executing strategies for customer segmentation and targeted promotions. Fitzgerald's analytical approach ensures that Belk's revenue streams are maximized through intelligent personalization and strategic market analysis.

    Courtney Enright - Vice President, Chief of Staff

    Courtney Enright, the Vice President, Chief of Staff at Belk, provides strategic support and operational coordination for executive leadership. Overseeing key initiatives and cross-functional projects, Enright ensures efficient execution of the company's strategic priorities. This vital role involves facilitating communication between departments, managing special projects, and driving operational improvements across Belk's retail landscape. By streamlining processes and enhancing organizational alignment, Courtney Enright supports the effective functioning of the executive team. The Vice President, Chief of Staff's responsibilities include preparing executive briefings and managing strategic planning cycles. Enright's contributions are essential for maintaining operational momentum and achieving Belk's business objectives.

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    Frequently Asked Questions Regarding Belk Top Executives and Leadership Team

    Who leads Belk?
    Belk is led by Don Hendricks (Chief Executive Officer), along with executives such as Vincent Phelan (Chief Financial Officer) and Brian Marley (Chief Financial Officer & Executive Vice President).
    Who is part of Belk’s executive team?
    The executive team of Belk includes leaders such as Don Hendricks (Chief Executive Officer), Vincent Phelan (Chief Financial Officer), Brian Marley (Chief Financial Officer & Executive Vice President) and other senior executives.
    How many executives does Belk have?
    Belk has 7 executives leading key business areas.
    What roles are included in Belk’s leadership team?
    The leadership team of Belk includes roles such as Chief Executive Officer, Chief Financial Officer, Chief Financial Officer & Executive Vice President, President & Chief Merchandising Officer, Chief Human Resources Officer.