Leadership Overview
BarkleyOKRP has 5 executives leading key functions including operations, human resources, strategy, media analytics, and organizational management.
Driven by a commitment to independent marketing excellence, BarkleyOKRP delivers full-service brand building and creative solutions that resonate with modern consumers while maintaining Certified B Corporation standards.
Driven by a commitment to independent marketing excellence, BarkleyOKRP delivers full-service brand building and creative solutions that resonate with modern consumers while maintaining Certified B Corporation standards.
Leadership Roles at BarkleyOKRP
Brenda Donahue - Chief Operating Officer
Brenda Donahue, the Chief Operating Officer at BarkleyOKRP, directs the daily business operations and infrastructure required to support a large-scale independent marketing firm. Donahue oversees the integration of agency resources, ensuring that the full spectrum of capabilities remains accessible for brand development projects. By managing the operational framework, the Chief Operating Officer facilitates the delivery of high-impact marketing campaigns that meet the rigorous standards of a Certified B Corporation. Brenda Donahue monitors financial health and process optimization, working closely with other executives to maintain the firm's competitive edge in the U.S. market. This leadership role involves scaling internal systems to accommodate rapid growth while preserving the unique agency culture recognized by industry bodies. Through strategic planning and rigorous execution, Donahue ensures that all departments function in harmony. Ultimately, the Chief Operating Officer drives the efficiency and stability needed to sustain the agency's reputation for excellence in the modern marketing landscape.

Nathaniel Swift - President
Nathaniel Swift, the President at BarkleyOKRP, directs the overarching strategic vision and market positioning of the agency. Swift oversees the firm's growth trajectory, ensuring that the independent model continues to challenge traditional agency structures while delivering bold, effective work for clients. By managing high-level client relationships and business development, the President drives the expansion of the agency's footprint across the U.S. market. Nathaniel Swift collaborates with the executive team to refine the firm's service offerings, ensuring alignment with the evolving needs of modern consumers. This leadership role involves navigating complex industry landscapes to secure the agency's position as a top-tier marketing partner. Through the implementation of long-term strategic goals, the President ensures that the firm maintains its reputation for creative excellence and cultural impact. Ultimately, Swift secures the agency's future by fostering innovation and maintaining the high standards required to remain a leading independent marketing firm.
Sean Corcoran - President, Media & Analytics
Sean Corcoran, the President, Media & Analytics at BarkleyOKRP, architects the data-driven strategies that power the agency's media buying and consumer insights. Corcoran oversees the integration of advanced analytics into the creative process, ensuring that every campaign reaches the right audience with precision. By directing the media and analytics division, the President, Media & Analytics enables the firm to provide measurable results that support the agency's full-service capabilities. Sean Corcoran collaborates with creative leads to translate complex data into actionable brand narratives, driving performance across diverse digital and traditional channels. This leadership role involves managing large-scale media investments and optimizing return on investment for clients throughout the U.S. market. Through the application of sophisticated analytical tools, the President, Media & Analytics ensures that the agency remains at the forefront of marketing technology. Ultimately, Corcoran secures the firm's competitive advantage by grounding creative work in rigorous, data-backed insights.

Shannon Redford - Chief of Staff
Shannon Redford, the Chief of Staff at BarkleyOKRP, manages internal communications and cross-departmental alignment to ensure operational efficiency across the agency. Redford coordinates executive priorities, facilitating seamless collaboration between leadership teams to support the firm's status as a leading independent marketing entity. By streamlining decision-making processes, the Chief of Staff enables the organization to maintain agility while scaling full-service capabilities. Shannon Redford monitors key performance indicators and project timelines, ensuring that all internal initiatives align with the broader mission of creating bold, consumer-focused brand work. This role requires constant interaction with the C-suite to refine internal workflows and optimize resource allocation. Through meticulous oversight of administrative functions, the Chief of Staff drives the operational rhythm necessary for sustained growth. Ultimately, Redford secures the structural integrity of the agency, allowing creative teams to focus on delivering award-winning marketing solutions for diverse clients across the United States.
Jerremy Howell - Chief People Officer
Jerremy Howell, the Chief People Officer at BarkleyOKRP, architects the talent strategy and organizational culture that define this independent marketing firm. Howell oversees recruitment, professional development, and diversity initiatives, ensuring the agency remains a top destination for creative professionals. By fostering an environment centered on DEI+B practices, the Chief People Officer supports the firm's recognition as a leader in inclusive workplace culture. Jerremy Howell aligns human capital strategies with the company's mission to build whole brands, ensuring that the workforce possesses the skills necessary for modern consumer engagement. This role involves collaborating with the Board to implement policies that promote employee retention and long-term growth. Through the design of comprehensive engagement programs, the Chief People Officer drives the internal morale and productivity essential for agency success. Ultimately, Howell secures the human foundation of the organization, enabling the firm to maintain its status as an industry-recognized, high-performing marketing powerhouse.
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