Banyan Tree Executive and Leadership Team

May, 2026

Leadership Overview

Banyan Tree has 4 executives leading key functions including finance, operations, and human resources.

Driven by a commitment to excellence, Banyan Tree operates and develops resorts, hotels, residences, and spas globally, fostering a philosophy of sustainable luxury and enriching guest experiences.

Leadership Roles at Banyan Tree

  • Chief Executive Officer, Banyan Tree (China) & Senior VP, Banyan Tree Holdings - Alan Chin
  • Chief Financial Officer - Eddy See
  • President - Donna Beck
  • Human Resources Director - Souad Hassoun
  • Alan Chin - Chief Executive Officer, Banyan Tree (China) & Senior VP, Banyan Tree Holdings

    Alan Chin, the Chief Executive Officer, Banyan Tree (China) & Senior VP, Banyan Tree Holdings at Banyan Tree, spearheads strategic development and operational oversight for the company's significant presence in China, alongside broader responsibilities within the holding company. This dual role involves driving market penetration and brand expansion within the dynamic Chinese hospitality landscape, while also contributing to the global strategic direction of Banyan Tree's resort, hotel, residence, and spa portfolio. Alan Chin directs the execution of business plans, ensuring alignment with corporate objectives and fostering strong relationships with local stakeholders and partners. The leadership of Alan Chin is critical in navigating regional market nuances and capitalizing on growth opportunities, thereby enhancing Banyan Tree's competitive position. This executive's focus includes optimizing operational performance and delivering exceptional guest experiences across all Banyan Tree properties in China.
    Alan Chin

    Eddy See - Chief Financial Officer

    Eddy See, the Chief Financial Officer at Banyan Tree, directs all financial operations and strategic fiscal planning for the international operator and developer of resorts, hotels, residences, and spas. Overseeing budgeting, forecasting, and financial reporting, Eddy See ensures robust fiscal health and drives profitability across diverse global markets. This leadership role involves managing investment strategies and optimizing capital allocation to support Banyan Tree's expansion and operational efficiency. By maintaining stringent financial controls and identifying new revenue streams, Eddy See directly contributes to the company's sustained growth and market leadership in the hospitality sector. The Chief Financial Officer's purview extends to risk management and ensuring compliance with international financial regulations, safeguarding the company's assets and enhancing shareholder value.

    Donna Beck - President

    Donna Beck, the President at Banyan Tree, leads the overall strategic direction and operational execution for the global hospitality group. This executive role encompasses driving the company's mission to operate and develop world-class resorts, hotels, residences, and spas, ensuring consistent delivery of luxury experiences and sustainable practices. Donna Beck oversees key business units, fostering innovation and excellence across all facets of the Banyan Tree brand. The President's responsibilities include cultivating strategic partnerships, enhancing brand reputation, and guiding the company through evolving market conditions. By championing a culture of service and operational efficiency, Donna Beck ensures that Banyan Tree maintains its position as a leader in the international hospitality industry. This leadership drives the expansion of the company's footprint and strengthens its commitment to guest satisfaction and stakeholder value.

    Souad Hassoun - Human Resources Director

    Souad Hassoun, the Human Resources Director at Banyan Tree, directs all human capital strategies and operations for the international resort, hotel, residence, and spa developer. This critical role involves cultivating a high-performance culture, attracting and retaining top talent, and developing comprehensive employee programs that align with Banyan Tree's global objectives. Souad Hassoun oversees talent acquisition, learning and development, compensation and benefits, and employee relations across the company's diverse international locations. By implementing innovative HR policies and initiatives, Souad Hassoun ensures that Banyan Tree fosters an inclusive and engaging work environment, supporting the delivery of exceptional guest experiences. The Human Resources Director's leadership is vital in building a skilled and motivated workforce capable of driving the company's continued growth and success in the competitive hospitality sector.

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    Frequently Asked Questions Regarding Banyan Tree Top Executives and Leadership Team

    Who leads Banyan Tree?
    Banyan Tree is led by Alan Chin (Chief Executive Officer, Banyan Tree (China) & Senior VP, Banyan Tree Holdings), along with executives such as Eddy See (Chief Financial Officer) and Donna Beck (President).
    Who is part of Banyan Tree’s executive team?
    The executive team of Banyan Tree includes leaders such as Alan Chin (Chief Executive Officer, Banyan Tree (China) & Senior VP, Banyan Tree Holdings), Eddy See (Chief Financial Officer), Donna Beck (President) and other senior executives.
    How many executives does Banyan Tree have?
    Banyan Tree has 4 executives leading key business areas.
    What roles are included in Banyan Tree’s leadership team?
    The leadership team of Banyan Tree includes roles such as Chief Executive Officer, Banyan Tree (China) & Senior VP, Banyan Tree Holdings, Chief Financial Officer, President, Human Resources Director.