Awwa Executive and Leadership Team

J. Karthikeyan, the Chief Executive Officer at Awwa, directs the overarching strategic vision for this social service organization. By aligning organizational goals with community needs, the Chief Executive Officer ensures that all programs effectively support vulnerable populations throughout Singapore. Karthikeyan manages high-level stakeholder relationships and oversees the integration of new talent into the organizational culture. This leadership role involves constant evaluation of service delivery models to maintain high standards of care and operational excellence. Through rigorous oversight of internal resources, the Chief Executive Officer drives sustainable growth and long-term impact. J. Karthikeyan maintains a focus on expanding the reach of social initiatives while fostering a collaborative environment for staff and interns alike. By prioritizing innovation in service provision, the Chief Executive Officer secures the future stability of the organization and strengthens the commitment to social welfare across the region.

Selina Foong, the Chief Operating Officer at Awwa, directs the internal infrastructure and administrative systems that support the organization. Overseeing the logistical requirements of social service delivery, the Chief Operating Officer ensures that all departments operate with maximum efficiency. Foong manages the allocation of resources to support internship programs and community projects, ensuring that operational constraints never hinder the mission. This role involves streamlining workflows and implementing technology solutions to enhance productivity across the organization. Selina Foong drives the financial and operational planning necessary to sustain long-term growth in the competitive social services landscape. By monitoring key performance indicators, the Chief Operating Officer identifies areas for improvement and executes necessary adjustments to maintain organizational health. Through rigorous management of daily operations, Foong provides the stability required for the organization to thrive. This leadership role remains essential for maintaining the high standards of service expected by the community.

See Huixia, the Deputy Director at Awwa, manages the daily execution of social service programs and internship integration. Overseeing the development of training frameworks, the Deputy Director ensures that every intern receives consistent feedback and professional guidance. Huixia coordinates with department heads to refine project scopes, ensuring that challenging assignments effectively build critical thinking skills among participants. This role requires constant monitoring of service quality and operational workflows to maintain alignment with the broader mission of the organization. See Huixia drives the implementation of new social service initiatives, focusing on enhancing the quality of support provided to the community. By optimizing internal processes, the Deputy Director facilitates a seamless experience for both staff and those receiving services. Through meticulous attention to detail, Huixia supports the growth of the organization while ensuring that every project contributes to the overall success of the social service sector.

Joyce Lum, the Deputy Director at Awwa, architects the operational strategy for community outreach and specialized social service projects. Focusing on the expansion of regional service capabilities, the Deputy Director ensures that resources reach the intended demographics efficiently. Lum manages the cross-functional teams responsible for delivering high-impact social programs, ensuring that every initiative meets strict quality benchmarks. This leadership position involves analyzing service data to improve outcomes and broaden the perspective of the organization. Joyce Lum drives the development of internal policies that support staff growth and professional development. By fostering a culture of accountability, the Deputy Director maintains high performance across all service departments. Lum coordinates with external partners to secure the necessary support for ongoing projects, ensuring that the organization remains a leader in the social services sector. Through strategic planning, the Deputy Director secures the long-term viability of community-focused programs.