Leadership Overview
Avalara has 6 executives leading key functions including strategy, revenue, technology, information systems, sales, and legal.
Driven by a commitment to simplifying complex tax processes, Avalara empowers businesses globally with robust, cloud-based compliance solutions, ensuring accuracy and efficiency in transaction tax management.
Driven by a commitment to simplifying complex tax processes, Avalara empowers businesses globally with robust, cloud-based compliance solutions, ensuring accuracy and efficiency in transaction tax management.
Leadership Roles at Avalara
Hugo Sarrazin - Chief Executive Officer
Hugo Sarrazin, the Chief Executive Officer at Avalara, directs the company's overall strategic vision and operational execution. Overseeing global operations, the Chief Executive Officer ensures Avalara's cloud-based compliance solutions effectively address diverse transaction tax requirements for businesses worldwide. This leadership role involves driving innovation in sales and use tax, VAT, and other indirect tax compliance. By fostering strong partnerships with leading ERP and financial management system providers, Hugo Sarrazin enhances the integration and accessibility of Avalara's offerings. Ultimately, Sarrazin guides the company's expansion across the U.S., Brazil, Europe, and India, solidifying Avalara's market leadership.
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Vidhi Jain - Chief Revenue Officer
Vidhi Jain, the Chief Revenue Officer at Avalara, spearheads all revenue generation activities and global sales strategies. Overseeing the entire revenue funnel, the Chief Revenue Officer ensures alignment between sales, marketing, and customer success initiatives to drive sustainable growth. This critical role involves expanding market penetration for Avalara's comprehensive suite of transaction tax compliance solutions, including sales and use, VAT, and GST. By optimizing sales processes and cultivating key client relationships, Vidhi Jain directly impacts the company's financial performance. Ultimately, Jain drives revenue expansion through strategic market development and effective sales team leadership across Avalara's international operations.
Daniel Fields - Chief Technology Officer
Daniel Fields, the Chief Technology Officer at Avalara, architects the company's technological infrastructure and innovation roadmap. Overseeing the development and deployment of Avalara's cloud-based compliance solutions, the Chief Technology Officer ensures robust performance and scalability for transaction tax management. This leadership position involves driving advancements in areas such as sales and use tax, VAT, and excise tax compliance technologies. By fostering a culture of engineering excellence, Daniel Fields enhances the security and efficiency of Avalara's platform. Ultimately, Fields guides the technological evolution that supports Avalara's global market presence and commitment to accurate tax compliance.
Shahan Parshad - Senior VP & Chief Information Officer
Shahan Parshad, the Senior VP & Chief Information Officer at Avalara, manages the company's internal IT systems and digital transformation initiatives. Overseeing the technological backbone that supports Avalara's global operations, the Senior VP & Chief Information Officer ensures seamless integration of critical business applications and data security. This role is pivotal in enhancing operational efficiency and enabling effective collaboration across Avalara's worldwide offices. By driving strategic IT investments, Shahan Parshad supports the company's mission to provide accurate transaction tax compliance solutions. Ultimately, Parshad optimizes the information systems that underpin Avalara's growth and service delivery.

Amy Vickroy - Executive VP & Chief Sales Officer
Amy Vickroy, the Executive VP & Chief Sales Officer at Avalara, leads the global sales organization and drives revenue growth initiatives. Overseeing all aspects of the sales force, the Executive VP & Chief Sales Officer ensures the effective delivery of Avalara's cloud-based transaction tax compliance solutions to businesses across diverse industries. This position involves developing and executing strategic sales plans to expand market share in areas such as sales and use tax, VAT, and GST. By fostering strong customer relationships and empowering the sales team, Amy Vickroy directly contributes to Avalara's financial success. Ultimately, Vickroy champions the company's commitment to simplifying tax compliance through expert sales leadership.

Karyn Smith - Executive VP & Chief Legal Officer
Karyn Smith, the Executive VP & Chief Legal Officer at Avalara, provides strategic legal counsel and oversees all legal affairs for the company. Managing the legal framework that supports Avalara's global operations, the Executive VP & Chief Legal Officer ensures compliance with all relevant laws and regulations pertaining to transaction tax services. This critical role involves advising on corporate governance, intellectual property, and risk management to safeguard Avalara's interests. By guiding the company through complex legal landscapes, Karyn Smith supports the integrity and reliability of Avalara's cloud-based tax compliance solutions. Ultimately, Smith ensures that Avalara operates with the highest ethical and legal standards worldwide.

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