Avalara Executive and Leadership Team

June, 2026

Leadership Overview

Avalara has 6 executives leading key functions including strategy, revenue, technology, information systems, sales, and legal.

Driven by a commitment to simplifying complex tax processes, Avalara empowers businesses globally with robust, cloud-based compliance solutions, ensuring accuracy and efficiency in transaction tax management.

Leadership Roles at Avalara

  • Chief Executive Officer - Hugo Sarrazin
  • Chief Revenue Officer - Vidhi Jain
  • Chief Technology Officer - Daniel Fields
  • Senior VP & Chief Information Officer - Shahan Parshad
  • Executive VP & Chief Sales Officer - Amy Vickroy
  • Executive VP & Chief Legal Officer - Karyn Smith
  • Hugo Sarrazin - Chief Executive Officer

    Hugo Sarrazin, the Chief Executive Officer at Avalara, directs the company's overall strategic vision and operational execution. Overseeing global operations, the Chief Executive Officer ensures Avalara's cloud-based compliance solutions effectively address diverse transaction tax requirements for businesses worldwide. This leadership role involves driving innovation in sales and use tax, VAT, and other indirect tax compliance. By fostering strong partnerships with leading ERP and financial management system providers, Hugo Sarrazin enhances the integration and accessibility of Avalara's offerings. Ultimately, Sarrazin guides the company's expansion across the U.S., Brazil, Europe, and India, solidifying Avalara's market leadership.
    Hugo Sarrazin

    Vidhi Jain - Chief Revenue Officer

    Vidhi Jain, the Chief Revenue Officer at Avalara, spearheads all revenue generation activities and global sales strategies. Overseeing the entire revenue funnel, the Chief Revenue Officer ensures alignment between sales, marketing, and customer success initiatives to drive sustainable growth. This critical role involves expanding market penetration for Avalara's comprehensive suite of transaction tax compliance solutions, including sales and use, VAT, and GST. By optimizing sales processes and cultivating key client relationships, Vidhi Jain directly impacts the company's financial performance. Ultimately, Jain drives revenue expansion through strategic market development and effective sales team leadership across Avalara's international operations.

    Daniel Fields - Chief Technology Officer

    Daniel Fields, the Chief Technology Officer at Avalara, architects the company's technological infrastructure and innovation roadmap. Overseeing the development and deployment of Avalara's cloud-based compliance solutions, the Chief Technology Officer ensures robust performance and scalability for transaction tax management. This leadership position involves driving advancements in areas such as sales and use tax, VAT, and excise tax compliance technologies. By fostering a culture of engineering excellence, Daniel Fields enhances the security and efficiency of Avalara's platform. Ultimately, Fields guides the technological evolution that supports Avalara's global market presence and commitment to accurate tax compliance.

    Shahan Parshad - Senior VP & Chief Information Officer

    Shahan Parshad, the Senior VP & Chief Information Officer at Avalara, manages the company's internal IT systems and digital transformation initiatives. Overseeing the technological backbone that supports Avalara's global operations, the Senior VP & Chief Information Officer ensures seamless integration of critical business applications and data security. This role is pivotal in enhancing operational efficiency and enabling effective collaboration across Avalara's worldwide offices. By driving strategic IT investments, Shahan Parshad supports the company's mission to provide accurate transaction tax compliance solutions. Ultimately, Parshad optimizes the information systems that underpin Avalara's growth and service delivery.
    Shahan Parshad

    Amy Vickroy - Executive VP & Chief Sales Officer

    Amy Vickroy, the Executive VP & Chief Sales Officer at Avalara, leads the global sales organization and drives revenue growth initiatives. Overseeing all aspects of the sales force, the Executive VP & Chief Sales Officer ensures the effective delivery of Avalara's cloud-based transaction tax compliance solutions to businesses across diverse industries. This position involves developing and executing strategic sales plans to expand market share in areas such as sales and use tax, VAT, and GST. By fostering strong customer relationships and empowering the sales team, Amy Vickroy directly contributes to Avalara's financial success. Ultimately, Vickroy champions the company's commitment to simplifying tax compliance through expert sales leadership.
    Amy Vickroy
    Karyn Smith, the Executive VP & Chief Legal Officer at Avalara, provides strategic legal counsel and oversees all legal affairs for the company. Managing the legal framework that supports Avalara's global operations, the Executive VP & Chief Legal Officer ensures compliance with all relevant laws and regulations pertaining to transaction tax services. This critical role involves advising on corporate governance, intellectual property, and risk management to safeguard Avalara's interests. By guiding the company through complex legal landscapes, Karyn Smith supports the integrity and reliability of Avalara's cloud-based tax compliance solutions. Ultimately, Smith ensures that Avalara operates with the highest ethical and legal standards worldwide.
    Karyn Smith

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    Frequently Asked Questions Regarding Avalara Top Executives and Leadership Team

    Who leads Avalara?
    Avalara is led by Hugo Sarrazin (Chief Executive Officer), along with executives such as Vidhi Jain (Chief Revenue Officer) and Daniel Fields (Chief Technology Officer).
    Who is part of Avalara’s executive team?
    The executive team of Avalara includes leaders such as Hugo Sarrazin (Chief Executive Officer), Vidhi Jain (Chief Revenue Officer), Daniel Fields (Chief Technology Officer) and other senior executives.
    How many executives does Avalara have?
    Avalara has 6 executives leading key business areas.
    What roles are included in Avalara’s leadership team?
    The leadership team of Avalara includes roles such as Chief Executive Officer, Chief Revenue Officer, Chief Technology Officer, Senior VP & Chief Information Officer, Executive VP & Chief Sales Officer.