Asurion Executive and Leadership Team

July, 2026

Leadership Overview

Asurion has 10 executives leading key functions including strategy, technology, and finance.

Driven by a commitment to protecting customers' digital lives, Asurion provides essential insurance and support services for a wide range of consumer electronics and appliances, ensuring peace of mind in an increasingly connected world.

Leadership Roles at Asurion

  • Chief Executive Officer - Guru Gowrappan
  • Chief of Staff To the Chief Executive Officer - Michael Appel
  • Chief Financial Officer, Repair Business - Rei Tokiwa
  • Chief Financial Officer, Korea - Daesoo Ohn
  • Senior Vice President, Chief Financial Officer Operations - Michael Sansom
  • Vice President - Chief Operating Officer APAC - Raghav K.
  • Vice President - Chief Operating Officer APAC - Raghav Kandlapalli
  • Chief Technology Officer - Nan Guo
  • Chief of Staff - Jacqueline Gorcyca
  • Vice President, Chief Information Officer, Japan Region - Jayant Sawant
  • Guru Gowrappan - Chief Executive Officer

    Guru Gowrappan, the Chief Executive Officer at Asurion, directs the company's overall strategic vision and operational execution. Overseeing all business units, Gowrappan ensures Asurion's continued leadership in providing insurance and support for consumer electronics, appliances, and jewelry. This executive role involves driving innovation in product offerings and expanding market reach across North America and globally. By fostering a culture of customer-centricity, Guru Gowrappan guides the organization in delivering reliable protection and seamless service experiences. The Chief Executive Officer's leadership ensures alignment with the company's mission to safeguard customers' connected lives and maintain Asurion's position as a trusted partner in the insurance and technology support sectors. This involves significant engagement with the board and key stakeholders to chart future growth trajectories and operational efficiencies.
    Guru Gowrappan

    Michael Appel - Chief of Staff To the Chief Executive Officer

    Michael Appel, the Chief of Staff To the Chief Executive Officer at Asurion, provides direct strategic and operational support to the CEO, facilitating the execution of key company initiatives. Managing critical projects and driving cross-functional alignment, Appel ensures that Asurion's strategic priorities in insurance and device protection are effectively implemented across all departments. This role involves enhancing communication channels, preparing executive briefings, and overseeing special assignments that advance the company's mission. By acting as a key liaison, Michael Appel supports the Chief Executive Officer in navigating complex business challenges and opportunities within the consumer electronics and appliance insurance sectors. The Chief of Staff To the Chief Executive Officer's contributions are vital for maintaining organizational agility and driving Asurion's growth and innovation. Appel's focus includes optimizing executive team effectiveness and ensuring seamless operational flow.

    Rei Tokiwa - Chief Financial Officer, Repair Business

    Rei Tokiwa, the Chief Financial Officer, Repair Business at Asurion, directs the financial strategy and performance management for the company's repair operations. Overseeing all financial planning, analysis, and reporting for the repair segment, Tokiwa ensures profitability and sustainable growth in providing services for electronics and appliances. This executive position involves managing budgets, optimizing cost structures, and identifying investment opportunities to enhance the repair business's competitive edge. By providing critical financial insights, Rei Tokiwa supports strategic decisions aimed at improving operational efficiency and customer satisfaction within the repair services domain. The Chief Financial Officer, Repair Business's financial acumen is essential for maintaining the financial health and strategic direction of this vital part of Asurion's offerings. Tokiwa's responsibilities include forecasting, resource allocation, and ensuring compliance with financial regulations.

    Daesoo Ohn - Chief Financial Officer, Korea

    Daesoo Ohn, the Chief Financial Officer, Korea at Asurion, oversees the financial operations and strategic planning for the company within the Korean market. Managing all financial activities, including budgeting, forecasting, and reporting, Ohn ensures the financial health and profitability of Asurion's insurance and support services for electronics and appliances in Korea. This executive position involves providing critical financial analysis to guide business decisions and support market expansion initiatives. By ensuring fiscal responsibility and compliance, Daesoo Ohn plays a key role in strengthening Asurion's presence and performance in Korea. The Chief Financial Officer, Korea's financial leadership is essential for navigating the local economic landscape and achieving sustainable growth. Ohn's responsibilities include managing local financial teams and ensuring adherence to Korean financial regulations.
    Daesoo Ohn

    Michael Sansom - Senior Vice President, Chief Financial Officer Operations

    Michael Sansom, the Senior Vice President, Chief Financial Officer Operations at Asurion, directs the financial management and operational efficiency of the company's core business functions. Overseeing financial planning, analysis, and resource allocation, Sansom ensures Asurion's robust financial performance in delivering insurance and support for consumer electronics, appliances, and jewelry. This executive role involves optimizing financial processes, managing budgets, and driving cost-effectiveness across all operational units. By providing strategic financial guidance, Michael Sansom supports the company's objectives for growth, profitability, and sustained market leadership. The Senior Vice President, Chief Financial Officer Operations's financial stewardship is critical for maintaining Asurion's stability and enabling future investments in technology and service enhancements. Sansom's oversight extends to financial controls and risk management.

    Raghav K. - Vice President - Chief Operating Officer APAC

    Raghav K., the Vice President - Chief Operating Officer APAC at Asurion, leads operational strategy and execution across the Asia-Pacific region. Overseeing all aspects of service delivery and business operations in APAC, Raghav K. ensures Asurion's insurance and support solutions for consumer electronics and appliances meet regional market demands. This leadership role involves driving efficiency, optimizing supply chains, and enhancing customer experiences throughout the APAC territories. By managing regional teams and resources, the Vice President - Chief Operating Officer APAC plays a crucial part in expanding Asurion's footprint and market share in this dynamic area. Raghav K.'s operational expertise is key to achieving business objectives and reinforcing Asurion's commitment to protecting customers' devices and digital lives across the Asia-Pacific landscape. This includes managing local partnerships and regulatory compliance.

    Raghav Kandlapalli - Vice President - Chief Operating Officer APAC

    Raghav Kandlapalli, the Vice President - Chief Operating Officer APAC at Asurion, drives operational excellence and strategic growth across the Asia-Pacific region. Overseeing all facets of business operations, Kandlapalli ensures the seamless delivery of insurance and support services for consumer electronics and appliances throughout APAC. This leadership position involves optimizing service delivery networks, managing regional teams, and implementing best practices to enhance customer satisfaction and operational efficiency. By steering regional initiatives, Raghav Kandlapalli contributes significantly to Asurion's market penetration and sustained success in diverse APAC economies. The Vice President - Chief Operating Officer APAC's focus is on achieving key performance indicators and reinforcing Asurion's mission to protect customers' connected devices. Kandlapalli's role includes managing local partnerships and ensuring regulatory compliance across the region.

    Nan Guo - Chief Technology Officer

    Nan Guo, the Chief Technology Officer at Asurion, architects the company's technological infrastructure and innovation roadmap. Overseeing all aspects of technology development and deployment, Guo ensures Asurion's digital platforms are robust, scalable, and secure, supporting the insurance and support services for smartphones, tablets, and other consumer electronics. This critical role involves driving advancements in data analytics, AI, and cloud computing to enhance customer experience and operational efficiency across global markets. By leading the technology teams, Nan Guo ensures that Asurion remains at the forefront of digital transformation within the insurance and device protection industry. The Chief Technology Officer's strategic direction is vital for maintaining competitive advantage and delivering cutting-edge solutions that protect customers' valuable devices and data. Guo's oversight extends to cybersecurity initiatives, safeguarding sensitive customer information and company assets.
    Nan Guo

    Jacqueline Gorcyca - Chief of Staff

    Jacqueline Gorcyca, the Chief of Staff at Asurion, provides strategic support and operational coordination across key executive initiatives. Managing critical projects and facilitating communication between departments, Gorcyca ensures the efficient execution of the company's strategic objectives in insurance and device protection. This role involves driving cross-functional collaboration to enhance service delivery for smartphones, appliances, and consumer electronics. By streamlining internal processes and supporting leadership decision-making, Jacqueline Gorcyca contributes directly to Asurion's operational excellence and market responsiveness. The Chief of Staff's focus is on optimizing organizational effectiveness and ensuring that the company's mission to protect customers' digital lives is consistently met. Gorcyca's efforts are instrumental in translating high-level strategy into actionable plans across the organization.

    Jayant Sawant - Vice President, Chief Information Officer, Japan Region

    Jayant Sawant, the Vice President, Chief Information Officer, Japan Region at Asurion, leads the information technology strategy and infrastructure for the Japanese market. Overseeing all IT operations, including systems development, network management, and cybersecurity, Sawant ensures Asurion's technology platforms effectively support insurance and support services for electronics and appliances in Japan. This critical role involves implementing innovative IT solutions to enhance operational efficiency and customer experience within the region. By managing the IT landscape, Jayant Sawant plays a vital part in Asurion's regional growth and its commitment to protecting customers' digital assets. The Vice President, Chief Information Officer, Japan Region's technical expertise is essential for maintaining secure and reliable IT systems that align with global standards. Sawant's responsibilities include digital transformation initiatives and data management.
    Jayant Sawant

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    Frequently Asked Questions Regarding Asurion Top Executives and Leadership Team

    Who leads Asurion?
    Asurion is led by Guru Gowrappan (Chief Executive Officer), along with executives such as Michael Appel (Chief of Staff To the Chief Executive Officer) and Rei Tokiwa (Chief Financial Officer, Repair Business).
    Who is part of Asurion’s executive team?
    The executive team of Asurion includes leaders such as Guru Gowrappan (Chief Executive Officer), Michael Appel (Chief of Staff To the Chief Executive Officer), Rei Tokiwa (Chief Financial Officer, Repair Business) and other senior executives.
    How many executives does Asurion have?
    Asurion has 10 executives leading key business areas.
    What roles are included in Asurion’s leadership team?
    The leadership team of Asurion includes roles such as Chief Executive Officer, Chief of Staff To the Chief Executive Officer, Chief Financial Officer, Repair Business, Chief Financial Officer, Korea, Senior Vice President, Chief Financial Officer Operations.