AssuranceAmerica Executive and Leadership Team

July, 2026

Leadership Overview

AssuranceAmerica has 10 executives leading key functions including strategy, information technology, operations, finance, and regional management.

Driven by a commitment to accessible coverage, AssuranceAmerica provides non-standard auto insurance to drivers who rely on trusted agents for affordable protection, solidifying its market presence through strategic leadership and operational excellence.

Leadership Roles at AssuranceAmerica

  • Chief Executive Officer - Scott Pitrone
  • Chief Financial Officer & Board Member - Edward Heys
  • Vice President & Chief Financial Officer - Daniel Scruggs
  • Executive Vice President & Chief Financial Officer - Jay Rine
  • Chief Operating Officer - Sid Jain
  • President, AADirect - Craig Thunell
  • President - IAMC - Max Hill
  • President of Commercial Auto - Elijah Haughawout
  • Chief Information Officer - Ralph Gravelle
  • Senior VP & Chief Information Officer - David Anthony
  • Scott Pitrone - Chief Executive Officer

    Scott Pitrone, the Chief Executive Officer at AssuranceAmerica, directs the overarching corporate strategy and operational framework. Pitrone guides the company's mission to provide essential non-standard auto insurance coverage, ensuring agents can secure affordable protection for drivers. This leadership role involves aligning subsidiary operations, including AssuranceAmerica Insurance Company and InsureMax Insurance Company, with market demands and growth objectives. By fostering a culture of agent trust and customer affordability, Scott Pitrone drives the company's expansion across its operational regions in Georgia, Florida, and Texas, solidifying AssuranceAmerica's position in the insurance sector.
    Scott Pitrone

    Edward Heys - Chief Financial Officer & Board Member

    Edward Heys, the Chief Financial Officer & Board Member at AssuranceAmerica, directs the company's financial strategy, fiscal planning, and capital management. Heys oversees all financial operations, including budgeting, forecasting, and investment strategies, ensuring the fiscal health of AssuranceAmerica and its subsidiaries. This critical role involves managing financial risk, optimizing profitability, and providing financial insights to support strategic decision-making for the non-standard auto insurance business. By maintaining robust financial controls and reporting, Edward Heys ensures the company's capacity to offer competitive pricing and sustained growth across its operating regions.
    Edward Heys

    Daniel Scruggs - Vice President & Chief Financial Officer

    Daniel Scruggs, the Vice President & Chief Financial Officer at AssuranceAmerica, supports the financial management and strategic fiscal operations of the company. Scruggs collaborates on financial planning, analysis, and reporting, contributing to the overall economic stability and growth of AssuranceAmerica's non-standard auto insurance offerings. This role involves assisting in the oversight of financial performance, ensuring compliance with financial regulations, and supporting initiatives that enhance affordability for policyholders. Daniel Scruggs plays a key part in maintaining the financial integrity that underpins the company's commitment to its agents and customers.

    Jay Rine - Executive Vice President & Chief Financial Officer

    Jay Rine, the Executive Vice President & Chief Financial Officer at AssuranceAmerica, drives the financial direction and performance of the organization. Rine oversees critical financial functions, including accounting, treasury, and financial planning, to ensure the sustained profitability and solvency of AssuranceAmerica's non-standard auto insurance business. This executive role involves strategic financial analysis, capital allocation, and risk management to support the company's market objectives. Jay Rine's financial acumen is instrumental in maintaining the competitive pricing and operational stability that AssuranceAmerica offers to its policyholders and agent partners.

    Sid Jain - Chief Operating Officer

    Sid Jain, the Chief Operating Officer at AssuranceAmerica, manages the day-to-day operational execution and process optimization across the organization. Jain focuses on streamlining workflows within AssuranceAmerica Insurance Company and its related entities to enhance service delivery for non-standard auto insurance clients. This leadership position involves overseeing operational efficiency, ensuring compliance with regulatory standards, and supporting the agent network with effective operational frameworks. By driving operational excellence, Sid Jain contributes directly to the company's ability to offer affordable coverage and maintain strong relationships with its customer base across its operational footprint.

    Craig Thunell - President, AADirect

    Craig Thunell, the President, AADirect at AssuranceAmerica, leads the strategic direction and operational management of the AADirect division. Thunell focuses on enhancing the direct-to-consumer channel for non-standard auto insurance, ensuring accessibility and affordability for a broad customer base. This leadership role involves developing sales strategies, optimizing customer acquisition processes, and ensuring a seamless customer experience. By driving the growth and efficiency of AADirect, Craig Thunell directly contributes to AssuranceAmerica's mission of providing trusted insurance solutions to drivers who may not fit traditional underwriting criteria.

    Max Hill - President - IAMC

    Max Hill, the President - IAMC at AssuranceAmerica, directs the strategic initiatives and operational performance of the IAMC subsidiary. Hill focuses on expanding the market reach and service capabilities of IAMC within the non-standard auto insurance sector. This executive position involves overseeing underwriting, claims, and customer service operations to ensure alignment with AssuranceAmerica's core values of affordability and trust. By leading IAMC, Max Hill strengthens the company's ability to serve diverse driver needs and reinforces its commitment to providing reliable insurance coverage across its operational territories.

    Elijah Haughawout - President of Commercial Auto

    Elijah Haughawout, the President of Commercial Auto at AssuranceAmerica, spearheads the strategic development and operational execution for the commercial auto insurance segment. Haughawout focuses on expanding AssuranceAmerica's offerings to businesses requiring specialized non-standard commercial auto coverage. This leadership role involves identifying market opportunities, developing tailored insurance products, and ensuring efficient claims handling for commercial clients. By driving the growth of the commercial auto division, Elijah Haughawout reinforces AssuranceAmerica's commitment to serving a wider spectrum of vehicle insurance needs with reliable and affordable solutions.

    Ralph Gravelle - Chief Information Officer

    Ralph Gravelle, the Chief Information Officer at AssuranceAmerica, architects the company's technology infrastructure and digital transformation initiatives. Gravelle oversees the development and implementation of robust IT systems that support the core business of non-standard auto insurance. This involves ensuring data security, enhancing operational efficiency through technology, and enabling agents with the digital tools necessary to serve clients effectively. By managing the technological backbone across AssuranceAmerica's subsidiaries, Ralph Gravelle ensures seamless operations and supports the company's commitment to affordability and accessibility for drivers in its key markets.
    Ralph Gravelle

    David Anthony - Senior VP & Chief Information Officer

    David Anthony, the Senior VP & Chief Information Officer at AssuranceAmerica, spearheads technological advancements and IT strategy to support the company's insurance operations. Anthony leads the integration of innovative technology solutions that enhance the efficiency of non-standard auto insurance distribution and claims processing. This position involves overseeing cybersecurity measures, managing IT infrastructure across multiple locations, and ensuring technology supports the agent network's ability to provide affordable coverage. David Anthony's leadership ensures that AssuranceAmerica's technological capabilities align with its mission to serve drivers effectively and maintain a competitive edge.
    David Anthony

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    Frequently Asked Questions Regarding AssuranceAmerica Top Executives and Leadership Team

    Who leads AssuranceAmerica?
    AssuranceAmerica is led by Scott Pitrone (Chief Executive Officer), along with executives such as Edward Heys (Chief Financial Officer & Board Member) and Daniel Scruggs (Vice President & Chief Financial Officer).
    Who is part of AssuranceAmerica’s executive team?
    The executive team of AssuranceAmerica includes leaders such as Scott Pitrone (Chief Executive Officer), Edward Heys (Chief Financial Officer & Board Member), Daniel Scruggs (Vice President & Chief Financial Officer) and other senior executives.
    How many executives does AssuranceAmerica have?
    AssuranceAmerica has 10 executives leading key business areas.
    What roles are included in AssuranceAmerica’s leadership team?
    The leadership team of AssuranceAmerica includes roles such as Chief Executive Officer, Chief Financial Officer & Board Member, Vice President & Chief Financial Officer, Executive Vice President & Chief Financial Officer, Chief Operating Officer.