Leadership Overview
Asiacell has 5 executives leading key functions including strategy, finance, and human resources.
Driven by a commitment to connectivity, Asiacell provides essential mobile telecommunications and data services across Iraq, fostering economic growth and enabling communication throughout the Middle East region.
Driven by a commitment to connectivity, Asiacell provides essential mobile telecommunications and data services across Iraq, fostering economic growth and enabling communication throughout the Middle East region.
Leadership Roles at Asiacell
Amer Sunna - Chief Executive Officer & Managing Director
Amer Sunna, the Chief Executive Officer & Managing Director at Asiacell, directs the overall strategic vision and operational execution for Iraq's leading mobile telecommunications provider. Overseeing all facets of the business, Amer Sunna ensures the company's continued expansion and market leadership across all Iraqi governorates. This leadership role involves driving innovation in mobile and data services, including the 3.9G network, to meet the evolving needs of both consumer and business markets. By maintaining a strong technological infrastructure and fostering robust customer relationships, Amer Sunna guarantees Asiacell's position as a vital communication enabler throughout the Middle East region. The Chief Executive Officer & Managing Director's focus remains on delivering exceptional service and expanding telecommunications reach.
Cardo Yousif - Chief Executive Officer Office Manager
Cardo Yousif, the Chief Executive Officer Office Manager at Asiacell, provides critical operational support to the Chief Executive Officer, ensuring seamless execution of strategic initiatives. Managing the administrative functions within the CEO's office, Cardo Yousif facilitates efficient communication and workflow across key departments. This role involves coordinating executive schedules, preparing essential documentation, and supporting the strategic direction set forth by the Chief Executive Officer & Managing Director. By optimizing office operations, Cardo Yousif contributes directly to the effective governance and management of Asiacell's extensive telecommunications network. The Chief Executive Officer Office Manager's dedication ensures the leadership team operates with maximum efficiency.
Samer Taha - Chief Financial Officer
Samer Taha, the Chief Financial Officer at Asiacell, directs all financial operations and fiscal strategy for the leading Iraqi telecommunications provider. Overseeing budgeting, financial planning, and reporting, Samer Taha ensures robust financial health and sustainable growth across the company's extensive network. This critical role involves managing investments in technological infrastructure, including the 3.9G data services, and optimizing financial performance to support market expansion throughout the Middle East. By maintaining stringent financial controls and driving fiscal discipline, the Chief Financial Officer safeguards Asiacell's profitability and enhances shareholder value. The Chief Financial Officer's expertise is fundamental to the company's ongoing success and its ability to serve both consumer and business segments effectively.
Edward Zreik - Chief Human Resources Officer
Edward Zreik, the Chief Human Resources Officer at Asiacell, architects the human capital strategy for Iraq's premier mobile telecommunications and data services provider. Overseeing talent acquisition, development, and employee relations, Edward Zreik ensures Asiacell cultivates a high-performing workforce capable of driving innovation and service excellence. This leadership position involves aligning HR initiatives with the company's mission to provide nationwide coverage and advanced 3.9G data services. By fostering a positive and productive work environment, the Chief Human Resources Officer supports the company's operational goals and its expansion across the Middle East. Edward Zreik's strategic approach to human resources is vital for maintaining Asiacell's competitive edge and its commitment to serving all Iraqi governorates.

Sirwan Nuri - Deputy Chief Human Resources Officer
Sirwan Nuri, the Deputy Chief Human Resources Officer at Asiacell, supports the strategic implementation of human resources policies and programs across the organization. Working closely with the Chief Human Resources Officer, Sirwan Nuri focuses on enhancing employee engagement and operational efficiency within the telecommunications sector. This role involves contributing to talent management initiatives and ensuring compliance with labor regulations throughout Iraq and the broader Middle East region. By assisting in the development and execution of HR strategies, the Deputy Chief Human Resources Officer plays a key part in maintaining Asiacell's robust technological infrastructure and its commitment to nationwide service coverage. Sirwan Nuri's efforts bolster the company's capacity to attract and retain skilled professionals.
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