Leadership Overview
Asante has 10 executives leading key functions including strategy, operations, finance, information technology, human resources, and medical affairs.
Driven by a commitment to community health, Asante provides comprehensive medical care across Southern Oregon and Northern California, focusing on accessible, high-quality healthcare services and fostering regional well-being.
Driven by a commitment to community health, Asante provides comprehensive medical care across Southern Oregon and Northern California, focusing on accessible, high-quality healthcare services and fostering regional well-being.
Leadership Roles at Asante
Michael Zdeblick - Chief Executive Officer
Michael Zdeblick, the Chief Executive Officer at Asante, directs the overarching strategy and operational execution for the not-for-profit organization. Zdeblick oversees the comprehensive medical care provided across a nine-county area in Southern Oregon and Northern California, ensuring alignment with the company's mission of community-focused healthcare. This leadership role involves guiding Asante Ashland Community Hospital, Asante Physician Partners, Asante Rogue Regional Medical Center, and Asante Three Rivers Medical Center. Michael Zdeblick drives initiatives to enhance patient outcomes and operational efficiency throughout the integrated health system. The Chief Executive Officer's responsibilities include fostering strong governance and ensuring the long-term sustainability of Asante's services. This executive ensures that all facilities operate cohesively to meet the diverse healthcare needs of the region.
Thomas Gessel - President & Chief Executive Officer
Thomas Gessel, the President & Chief Executive Officer at Asante, spearheads the strategic vision and executive leadership for the organization's extensive healthcare network. Gessel directs operations across Asante's hospitals and physician partners, serving a nine-county region in Southern Oregon and Northern California. This role involves ensuring the delivery of comprehensive medical care and maintaining the not-for-profit status of the organization. Thomas Gessel champions initiatives that enhance patient care quality and accessibility, overseeing key strategic decisions that impact Asante Ashland Community Hospital, Asante Rogue Regional Medical Center, and Asante Three Rivers Medical Center. The President & Chief Executive Officer's focus extends to fostering strong community relationships and driving the organization's mission forward. Gessel's leadership ensures the continued growth and effectiveness of Asante's healthcare services.

Scott Kelly - President & Chief Executive Officer
Scott Kelly, the President & Chief Executive Officer at Asante, leads the strategic direction and operational management of the comprehensive healthcare system. Kelly oversees the delivery of medical services across a nine-county area in Southern Oregon and Northern California, ensuring the organization upholds its not-for-profit mission. This executive guides Asante's various facilities, including Asante Ashland Community Hospital, Asante Rogue Regional Medical Center, and Asante Three Rivers Medical Center, in providing high-quality patient care. Scott Kelly drives initiatives focused on enhancing operational efficiency and expanding access to healthcare services for the communities served. The President & Chief Executive Officer's responsibilities include fostering a culture of excellence and ensuring the financial health of the organization. Kelly's leadership is critical to maintaining Asante's commitment to community-owned healthcare.
Larry Whyte - MD and Chief Executive Officer
Larry Whyte, the MD and Chief Executive Officer at Asante, provides clinical and executive leadership for the integrated healthcare system. Whyte directs the strategic planning and operational oversight for Asante's comprehensive medical services across Southern Oregon and Northern California. This role involves ensuring the highest standards of patient care are met throughout the nine-county service area. Larry Whyte guides the organization's commitment to being a local, community-owned not-for-profit entity, overseeing facilities like Asante Rogue Regional Medical Center and Asante Three Rivers Medical Center. The MD and Chief Executive Officer's focus includes integrating clinical expertise with business strategy to enhance healthcare delivery. Whyte's leadership ensures Asante effectively addresses the evolving medical needs of the region.
Heather Rowenhorst - Senior Vice President & Chief Financial Officer
Heather Rowenhorst, the Senior Vice President & Chief Financial Officer at Asante, directs the financial strategy and fiscal operations for the not-for-profit healthcare organization. Rowenhorst oversees all aspects of financial planning, budgeting, revenue cycle management, and investment strategies across Asante's extensive network in Southern Oregon and Northern California. This critical role ensures the financial health and sustainability of Asante Ashland Community Hospital, Asante Rogue Regional Medical Center, and Asante Three Rivers Medical Center. Heather Rowenhorst manages financial risk, optimizes resource allocation, and drives initiatives to enhance economic performance while upholding the organization's commitment to community care. The Senior Vice President & Chief Financial Officer's expertise is vital for maintaining operational integrity and supporting the delivery of comprehensive medical services.
David Kinyon - Senior Vice President and Chief Information Officer
David Kinyon, the Senior Vice President and Chief Information Officer at Asante, leads the strategic development and implementation of information technology across the healthcare system. Kinyon oversees all aspects of IT infrastructure, electronic health records, data security, and digital innovation to support Asante's comprehensive medical care services in Southern Oregon and Northern California. This role is crucial for enhancing operational efficiency, improving patient care coordination, and ensuring data integrity across Asante Ashland Community Hospital, Asante Rogue Regional Medical Center, and Asante Three Rivers Medical Center. David Kinyon drives technological advancements that support the organization's mission and its commitment to community-owned healthcare. The Senior Vice President and Chief Information Officer ensures that technology effectively serves the needs of patients, clinicians, and administrators.
Margaret Luna - Senior Vice President Chief Human Resources Officer
Margaret Luna, the Senior Vice President Chief Human Resources Officer at Asante, directs all human capital strategies and workforce management for the not-for-profit healthcare organization. Luna oversees talent acquisition, employee relations, compensation and benefits, organizational development, and HR compliance across Asante's nine-county service area in Southern Oregon and Northern California. This leadership position is vital for cultivating a skilled and engaged workforce that supports the delivery of comprehensive medical care at facilities like Asante Rogue Regional Medical Center and Asante Three Rivers Medical Center. Margaret Luna champions initiatives to foster a positive work environment, promote employee well-being, and ensure Asante attracts and retains top talent. The Senior Vice President Chief Human Resources Officer plays a key role in aligning HR practices with the organization's mission and values.
Jonathan Gell - Medical Director & Chief of Staff
Jonathan Gell, the Medical Director & Chief of Staff at Asante, provides critical clinical leadership and oversees medical staff affairs for the healthcare system. Gell ensures the highest standards of medical practice and patient care are maintained across Asante's facilities in Southern Oregon and Northern California. This role involves collaborating with executive leadership to align clinical operations with the organization's strategic goals and not-for-profit mission. Jonathan Gell leads initiatives focused on quality improvement, patient safety, and the professional development of physicians and medical staff. The Medical Director & Chief of Staff's responsibilities include advocating for the needs of the medical staff and ensuring effective communication between clinicians and administration. Gell's expertise is essential for maintaining clinical excellence throughout Asante's network.
Daniel Moline - Medical Director & Chief of Staff
Daniel Moline, the Medical Director & Chief of Staff at Asante, directs clinical operations and medical staff governance for the integrated healthcare network. Moline ensures the delivery of high-quality patient care and adherence to best medical practices across Asante's service area in Southern Oregon and Northern California. This executive collaborates closely with senior leadership to advance the organization's mission and strategic objectives. Daniel Moline oversees medical staff credentialing, peer review processes, and clinical quality initiatives, fostering an environment of continuous improvement. The Medical Director & Chief of Staff's role is pivotal in bridging clinical expertise with administrative decision-making, ensuring patient needs remain paramount. Moline's leadership supports the effective functioning of Asante's hospitals and physician practices.
Jamie Grebosky - Chief Medical Officer
Jamie Grebosky, the Chief Medical Officer at Asante, leads the clinical strategy and quality initiatives for the not-for-profit healthcare organization. Grebosky oversees the development and implementation of medical policies and procedures designed to enhance patient care and safety across Asante's nine-county region in Southern Oregon and Northern California. This role involves collaborating with executive leadership and medical staff to ensure clinical excellence and operational efficiency. Jamie Grebosky champions evidence-based practices and drives innovation in healthcare delivery, supporting facilities like Asante Rogue Regional Medical Center and Asante Three Rivers Medical Center. The Chief Medical Officer's focus is on improving health outcomes and ensuring the highest standards of medical practice are consistently met. Grebosky's leadership is integral to Asante's commitment to providing comprehensive and compassionate care.
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