Applied Medical Executive and Leadership Team

July, 2026

Leadership Overview

Applied Medical has 4 executives leading key functions including surgical innovation, group operations, and brand strategy.

Dedicated to advancing healthcare, Applied Medical focuses on developing groundbreaking medical technologies that improve patient outcomes and enhance surgical procedures worldwide.

Leadership Roles at Applied Medical

  • President, Surgical Group - Gary Johnson
  • Group President - Zoran Falkenstein
  • Group President - Serene Wachli
  • Director, Branding - Lucy Muro
  • Gary Johnson - President, Surgical Group

    Gary Johnson, the President, Surgical Group at Applied Medical, directs the strategic vision and operational execution for the company's surgical device portfolio. Johnson oversees the development, manufacturing, and commercialization of innovative surgical technologies, ensuring alignment with Applied Medical's mission to improve patient care. This leadership role involves fostering cross-functional collaboration between research and development, engineering, and sales teams to bring cutting-edge solutions to market. By driving advancements in surgical instrumentation and techniques, Gary Johnson ensures the company maintains its leadership position in delivering high-quality medical devices. The focus remains on enhancing surgical precision and patient recovery through continuous innovation and a deep understanding of clinical needs.

    Zoran Falkenstein - Group President

    Zoran Falkenstein, the Group President at Applied Medical, spearheads critical operational initiatives across multiple business units, driving efficiency and growth. Falkenstein's responsibilities encompass optimizing global supply chains and ensuring seamless integration of new product lines into existing market channels. This executive leadership position requires a keen focus on operational excellence and strategic resource allocation to support Applied Medical's expanding product offerings. By managing complex logistical frameworks and fostering strong relationships with manufacturing partners, Zoran Falkenstein directly contributes to the company's ability to deliver life-saving medical devices reliably. The objective is to enhance operational scalability and maintain the highest standards of quality and compliance across all global activities.

    Serene Wachli - Group President

    Serene Wachli, the Group President at Applied Medical, leads strategic planning and business development efforts, focusing on market expansion and long-term growth objectives. Wachli's purview includes identifying emerging market opportunities and cultivating strategic partnerships that enhance Applied Medical's global reach and impact. This executive role demands a forward-thinking approach to innovation and market penetration, ensuring the company's medical devices meet evolving healthcare demands. By directing market analysis and strategic investment, Serene Wachli plays a pivotal part in solidifying Applied Medical's position as a leader in the medical device industry. The emphasis is on driving sustainable revenue growth and expanding access to transformative healthcare solutions worldwide.

    Lucy Muro - Director, Branding

    Lucy Muro, the Director, Branding at Applied Medical, shapes and executes the company's brand strategy, ensuring consistent messaging and a strong market presence. Muro oversees all aspects of brand development, including corporate communications, marketing collateral, and digital presence, to effectively convey Applied Medical's commitment to innovation and patient care. This leadership function is crucial for building brand equity and fostering trust among healthcare professionals and patients globally. By directing creative campaigns and brand initiatives, Lucy Muro ensures that Applied Medical's identity reflects its dedication to advancing medical technology and improving lives. The objective is to enhance brand recognition and communicate the value of the company's groundbreaking solutions.

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    Frequently Asked Questions Regarding Applied Medical Top Executives and Leadership Team

    Who leads Applied Medical?
    Applied Medical is led by Gary Johnson (President, Surgical Group), along with executives such as Zoran Falkenstein (Group President) and Serene Wachli (Group President).
    Who is part of Applied Medical’s executive team?
    The executive team of Applied Medical includes leaders such as Gary Johnson (President, Surgical Group), Zoran Falkenstein (Group President), Serene Wachli (Group President) and other senior executives.
    How many executives does Applied Medical have?
    Applied Medical has 4 executives leading key business areas.
    What roles are included in Applied Medical’s leadership team?
    The leadership team of Applied Medical includes roles such as President, Surgical Group, Group President, Group President, Director, Branding.