AB InBev Executive and Leadership Team

October, 2026

Leadership Overview

AB InBev has 6 executives leading key functions including corporate strategy, financial oversight, regional market expansion, technology integration, marketing operations, and local brewery management.

Focused on global beverage excellence, AB InBev delivers high-quality alcoholic and non-alcoholic products while maintaining a commitment to sustainable brewing practices and long-term value creation across international markets.

Leadership Roles at AB InBev

  • Chief Executive Officer - Senne Christiaens
  • Chief Executive Officer (Africa Zone) - Cassiano De Stefano
  • Chief Financial Officer - Fernando Tennenbaum
  • Assistant To BU President and Marketing Specialist - Annie Wang
  • President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev - Carlos Coutiño
  • Chief Technology Officer, Project Management Office & Manager, Business Operations - Roy Rubenstein
  • Senne Christiaens - Chief Executive Officer

    Senne Christiaens, the Chief Executive Officer at AB InBev, directs the overarching corporate strategy and global production initiatives. Overseeing the entire organizational structure, the Chief Executive Officer ensures alignment between brewing operations and international market demands. This leadership role involves managing complex supply chains and driving growth across diverse beverage portfolios. By optimizing production efficiency, Senne Christiaens directly impacts the company's competitive position in the global market. The Chief Executive Officer maintains rigorous standards for quality control and operational excellence. Through constant evaluation of market trends, Christiaens secures long-term profitability and brand expansion. This executive leadership role requires balancing large-scale manufacturing requirements with consumer preferences. Ultimately, Christiaens guides the organization toward achieving ambitious sustainability goals while maintaining the status of the company as a leader in the beverage industry.

    Cassiano De Stefano - Chief Executive Officer (Africa Zone)

    Cassiano De Stefano, the Chief Executive Officer (Africa Zone) at AB InBev, directs all production and distribution activities across the African continent. Overseeing regional market penetration, the Chief Executive Officer (Africa Zone) ensures that local brewing operations meet the specific needs of diverse consumer bases. This leadership role involves navigating complex regulatory environments and building strong supply chain networks within emerging markets. By scaling regional operations, Cassiano De Stefano directly impacts the company's footprint in high-growth territories. The Chief Executive Officer (Africa Zone) coordinates with local teams to adapt global product strategies to regional preferences. Through effective management of regional assets, De Stefano drives revenue growth and operational efficiency. This executive role requires a deep understanding of local market dynamics and logistical challenges. Ultimately, De Stefano strengthens the market position of the company throughout the entire African region.

    Fernando Tennenbaum - Chief Financial Officer

    Fernando Tennenbaum, the Chief Financial Officer at AB InBev, manages the fiscal health and capital allocation strategies for the global enterprise. Overseeing financial reporting and investor relations, the Chief Financial Officer ensures transparency and accuracy in all economic disclosures. This leadership role involves analyzing market volatility and mitigating risks associated with international currency fluctuations. By implementing robust financial controls, Fernando Tennenbaum directly impacts the company's ability to fund expansion projects and infrastructure investments. The Chief Financial Officer collaborates with regional leaders to optimize cost structures and improve profit margins. Through strategic capital management, Tennenbaum supports the long-term growth objectives of the organization. This executive role requires deep expertise in global tax regulations and corporate finance. Ultimately, Tennenbaum secures the financial stability necessary for the continued success of the company in a highly competitive global beverage market.

    Annie Wang - Assistant To BU President and Marketing Specialist

    Annie Wang, the Assistant To BU President and Marketing Specialist at AB InBev, coordinates strategic marketing campaigns and supports executive decision-making within the business unit. Overseeing the execution of brand initiatives, the Assistant To BU President and Marketing Specialist ensures that marketing efforts align with the broader corporate vision. This leadership role involves analyzing consumer behavior and developing targeted promotional strategies to increase market share. By refining brand messaging, Annie Wang directly impacts the visibility and appeal of the company's beverage portfolio. The Assistant To BU President and Marketing Specialist collaborates with regional sales teams to ensure consistent brand representation across all channels. Through meticulous planning and execution, Wang supports the growth of key product lines. This executive role requires a blend of analytical skills and creative marketing expertise. Ultimately, Wang enhances the market presence of the company through effective communication and strategic brand management.

    Carlos Coutiño - President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev

    Carlos Coutiño, the President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev at AB InBev, directs all brewing, sales, and distribution operations within the Central American market. Overseeing local production facilities, the President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev ensures that regional operations maintain high standards of quality and safety. This leadership role involves managing local stakeholder relationships and navigating regional economic conditions. By optimizing the local supply chain, Carlos Coutiño directly impacts the availability and market share of the company's products in the region. The President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev coordinates with corporate leadership to implement global standards while respecting local market nuances. Through effective management of regional assets, Coutiño drives growth and operational excellence. This executive role requires deep knowledge of local consumer trends and logistical requirements. Ultimately, Coutiño secures the company's leadership position in Central America.

    Roy Rubenstein - Chief Technology Officer, Project Management Office & Manager, Business Operations

    Roy Rubenstein, the Chief Technology Officer, Project Management Office & Manager, Business Operations at AB InBev, architects the digital infrastructure and operational workflows for the global organization. Overseeing the integration of advanced technology into brewing processes, the Chief Technology Officer, Project Management Office & Manager, Business Operations ensures that digital transformation initiatives support core business objectives. This leadership role involves managing large-scale project portfolios and streamlining internal business operations. By implementing innovative software solutions, Roy Rubenstein directly impacts the efficiency of production and distribution networks. The Chief Technology Officer, Project Management Office & Manager, Business Operations collaborates with cross-functional teams to optimize data-driven decision-making. Through rigorous project management, Rubenstein ensures that technological investments yield measurable improvements in productivity. This executive role requires balancing technical innovation with practical business requirements. Ultimately, Rubenstein drives the modernization of the company's operational capabilities.

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    Frequently Asked Questions Regarding AB InBev Top Executives and Leadership Team

    Who leads AB InBev?
    AB InBev is led by Senne Christiaens (Chief Executive Officer), along with executives such as Cassiano De Stefano (Chief Executive Officer (Africa Zone)) and Fernando Tennenbaum (Chief Financial Officer).
    Who is part of AB InBev’s executive team?
    The executive team of AB InBev includes leaders such as Senne Christiaens (Chief Executive Officer), Cassiano De Stefano (Chief Executive Officer (Africa Zone)), Fernando Tennenbaum (Chief Financial Officer) and other senior executives.
    How many executives does AB InBev have?
    AB InBev has 6 executives leading key business areas.
    What roles are included in AB InBev’s leadership team?
    The leadership team of AB InBev includes roles such as Chief Executive Officer, Chief Executive Officer (Africa Zone), Chief Financial Officer, Assistant To BU President and Marketing Specialist, President - La Constancia (El Salvador) and Cervecería Hondureña. AB InBev.