Amway Executive and Leadership Team

Michael Nelson, the President & Chief Executive Officer at Amway, directs the overarching strategic vision for the global direct-selling enterprise. Overseeing the expansion of the NUTRILITE and ARTISTRY brands, the President & Chief Executive Officer ensures alignment between corporate objectives and the needs of independent distributors across North America, Europe, and Asia. This leadership role involves managing complex manufacturing operations and driving long-term profitability through diversified retail strategies. By prioritizing corporate social responsibility, Michael Nelson strengthens the brand reputation while maintaining operational excellence. The President & Chief Executive Officer collaborates with the Board to navigate market shifts and optimize the network marketing business model. Through rigorous oversight of global performance metrics, Nelson secures the competitive position of the organization within the health and beauty sector, ensuring sustainable growth and consistent value delivery for all stakeholders involved in the worldwide distribution network.

Ho Poi, the Chief Financial Officer, Sea & Anz at Amway, directs the financial planning, reporting, and fiscal strategy for the Southeast Asia and Australia/New Zealand regions. Overseeing regional budget allocation and revenue management, the Chief Financial Officer, Sea & Anz ensures that financial operations support the growth of the NUTRILITE and ARTISTRY brands. This role involves analyzing market performance data to provide actionable insights for regional leadership. By maintaining strict financial controls and compliance, Ho Poi safeguards the company's assets and ensures the long-term viability of the business model in these key markets. The Chief Financial Officer, Sea & Anz collaborates with global finance teams to align regional fiscal goals with the overall corporate strategy. Through meticulous financial oversight, Poi drives operational efficiency and supports the expansion of the distributor network. This leadership position is critical for maintaining the financial health of the organization, enabling consistent investment in product innovation and market development.

Joseph Landstra, the Chief Financial Officer & Vice President, Amway Markets of Enterprise Financial Planning & Analysis ( Ex-, East, Asia, China) at Amway, directs the financial planning and analysis for key international markets. Overseeing the fiscal strategy for the East, Asia, and China regions, the Chief Financial Officer & Vice President, Amway Markets of Enterprise Financial Planning & Analysis ( Ex-, East, Asia, China) ensures that financial resources are allocated to support the growth of the NUTRILITE and ARTISTRY brands. This role involves conducting detailed financial modeling and performance analysis to guide strategic decision-making. By maintaining rigorous financial oversight, Joseph Landstra ensures the profitability and sustainability of the business model in these critical regions. The Chief Financial Officer & Vice President, Amway Markets of Enterprise Financial Planning & Analysis ( Ex-, East, Asia, China) collaborates with global finance leadership to align regional fiscal objectives with the overall corporate strategy. Through precise financial planning, Landstra supports the company's expansion and long-term financial stability.

Asha Gupta, the Chief Operating Officer at Amway, manages the day-to-day operational efficiency of the company's global manufacturing and processing facilities. Overseeing the supply chain and logistics networks, the Chief Operating Officer ensures the seamless delivery of health and beauty products to independent distributors worldwide. This role involves optimizing production capacity to meet the demands of the NUTRILITE and ARTISTRY brands across North America, Europe, and Asia. By streamlining internal processes, Asha Gupta enhances organizational productivity and reduces operational costs. The Chief Operating Officer works closely with regional leadership to ensure that local market requirements align with global quality standards. Through rigorous performance monitoring, Gupta maintains the operational stability necessary for sustained business growth. This leadership function supports the company's mission by providing the infrastructure required for distributors to succeed, ultimately driving the efficiency of the entire direct-selling ecosystem and ensuring consistent product availability for consumers.

Ej Shin, the Chief Marketing Officer at Amway, architects the global brand strategy for the company's extensive portfolio of health and beauty products. Managing the positioning of the NUTRILITE and ARTISTRY lines, the Chief Marketing Officer drives consumer engagement through targeted digital campaigns and innovative retail initiatives. This role requires close coordination with regional teams to ensure consistent messaging across diverse international markets. By analyzing consumer behavior and market trends, Ej Shin optimizes the marketing funnel to support independent distributors in their sales efforts. The Chief Marketing Officer oversees the development of promotional materials that highlight the unique value proposition of the direct-selling model. Through strategic brand management, Shin enhances market penetration and fosters long-term customer loyalty. This leadership function directly impacts revenue growth by aligning product innovation with evolving wellness demands, ensuring the brand remains a dominant force in the global retail landscape.

Silvio Kitada, the Chief Technology Officer at Amway, directs the digital transformation and technological infrastructure supporting the global direct-selling business. Overseeing the integration of advanced platforms, the Chief Technology Officer ensures that independent distributors possess the tools necessary for efficient business management and customer interaction. This role involves architecting scalable solutions that enhance the user experience for both distributors and end consumers of NUTRILITE and ARTISTRY products. By leveraging data analytics and emerging technologies, Silvio Kitada optimizes operational workflows and improves supply chain visibility across international facilities. The Chief Technology Officer collaborates with other C-suite leaders to align technical capabilities with the broader corporate mission of fostering entrepreneurship. Through the implementation of robust cybersecurity measures and innovative digital systems, Kitada maintains the integrity of the global network. This leadership position drives efficiency and supports the company's competitive edge in the rapidly evolving retail technology sector.

Natalia Bondarovich, the Chief Marketing Officer, Marketing & Director, Communications, Central (Asia) at Amway, directs regional brand strategy and corporate communications across the Central Asia market. Overseeing the promotion of NUTRILITE and ARTISTRY products, the Chief Marketing Officer, Marketing & Director, Communications, Central (Asia) ensures that marketing initiatives resonate with local consumer preferences while maintaining global brand consistency. This role involves managing public relations and internal communications to support the network of independent distributors in the region. By crafting compelling narratives and executing localized campaigns, Natalia Bondarovich drives brand awareness and market growth. The Chief Marketing Officer, Marketing & Director, Communications, Central (Asia) collaborates with regional teams to align communication strategies with the broader corporate mission. Through strategic outreach and engagement, Bondarovich strengthens the company's presence in the region. This leadership position ensures that marketing and communication efforts effectively support the business model, fostering long-term success and distributor engagement within the Central Asia market.

Gretchen Payne, the Chief Human Resources Officer at Amway, directs the global talent strategy and organizational development initiatives. Overseeing recruitment, training, and employee engagement, the Chief Human Resources Officer ensures that the workforce possesses the skills necessary to support the company's direct-selling business model. This role involves fostering a corporate culture that aligns with the mission of empowering independent entrepreneurs. By implementing performance management systems and leadership development programs, Gretchen Payne drives organizational excellence across all global facilities. The Chief Human Resources Officer collaborates with the executive team to ensure that human capital strategies support the growth of the NUTRILITE and ARTISTRY brands. Through the promotion of diversity and inclusion, Payne strengthens the company's ability to attract and retain top talent. This leadership function is essential for maintaining the operational capacity of the organization, ensuring that the workforce remains aligned with the company's strategic objectives and long-term vision.

Sunil Khatri, the Information Services Vice President & Chief Information Officer at Amway, directs the global information technology strategy and data management systems. Overseeing the security and reliability of the company's digital infrastructure, the Information Services Vice President & Chief Information Officer ensures that independent distributors have secure access to business management tools. This role involves managing the integration of complex data systems that support the global supply chain and retail operations for NUTRILITE and ARTISTRY products. By implementing advanced information services, Sunil Khatri enhances the company's ability to process transactions and analyze market data efficiently. The Information Services Vice President & Chief Information Officer collaborates with other technology leaders to ensure that IT initiatives align with the broader corporate mission. Through the continuous improvement of digital platforms, Khatri supports the scalability of the business model. This leadership position is vital for maintaining the technological foundation that enables the company to compete effectively in the global marketplace.

Su Bae, the Global Chief Marketing Officer at Amway, architects the overarching brand identity and marketing strategy for the entire international organization. Overseeing the global positioning of the NUTRILITE and ARTISTRY brands, the Global Chief Marketing Officer ensures that marketing efforts drive consistent growth across all regions. This role involves developing high-level campaigns that highlight the unique benefits of the company's health and beauty products. By coordinating with regional marketing teams, Su Bae maintains brand integrity while allowing for local market adaptation. The Global Chief Marketing Officer collaborates with the executive team to align marketing initiatives with the company's long-term strategic goals. Through the analysis of global consumer trends, Bae optimizes the marketing mix to maximize distributor success and customer acquisition. This leadership position is central to the company's market impact, ensuring that the brand remains a leader in the direct-selling industry through innovative and effective global marketing strategies.