Amway Executive and Leadership Team

Michael Nelson, the President & Chief Executive Officer at Amway, directs the overarching strategic vision for the global direct-selling enterprise. Overseeing the expansion of the NUTRILITE and ARTISTRY brands, the President & Chief Executive Officer ensures alignment across North American, European, and Asian markets. This leadership role involves managing complex manufacturing operations and driving the long-term growth of the independent distributor network. By prioritizing corporate social responsibility initiatives like the One By One Campaign for Children, Michael Nelson strengthens the brand reputation worldwide. The President & Chief Executive Officer maintains constant communication with the Board to optimize business performance and market penetration. Through rigorous oversight of the diversified retail business, Nelson secures the competitive position of the organization in the health and beauty sector.

Joseph Landstra, the Chief Financial Officer & Vice President, Amway Markets of Enterprise Financial Planning & Analysis ( Ex-, East, Asia, China) at Amway, directs the fiscal strategy and financial planning for the global enterprise. Overseeing capital allocation and budgetary discipline, the Chief Financial Officer & Vice President, Amway Markets of Enterprise Financial Planning & Analysis ( Ex-, East, Asia, China) ensures the long-term financial health of the organization. This role involves managing complex financial reporting across diverse international markets, including the critical regions of East Asia and China. By providing analytical insights into revenue streams and operational costs, Landstra supports informed decision-making at the executive level. Joseph Landstra coordinates with regional finance teams to maintain fiscal compliance and drive profitability. The Chief Financial Officer & Vice President, Amway Markets of Enterprise Financial Planning & Analysis ( Ex-, East, Asia, China) secures the financial stability required for sustained global expansion.

Asha Gupta, the Chief Operating Officer at Amway, manages the end-to-end supply chain and manufacturing operations that sustain the global retail business. Overseeing the production and processing of nutritional supplements and skin care products, the Chief Operating Officer ensures high standards of quality control across all facilities. This role involves optimizing logistics networks to support the distribution needs of independent entrepreneurs in North America, Europe, and Asia. By streamlining operational workflows, Gupta enhances the agility of the company in responding to market demand. Asha Gupta works closely with other C-suite leaders to align production capacity with strategic growth targets. The Chief Operating Officer drives continuous improvement initiatives that reduce costs and increase efficiency, ensuring that the operational foundation of the organization remains robust and scalable.

Silvio Kitada, the Chief Technology Officer at Amway, architects the digital infrastructure supporting the global direct-selling business model. Managing the integration of advanced manufacturing technologies and processing systems, the Chief Technology Officer ensures operational efficiency across international facilities. This role involves developing scalable platforms that empower independent distributors to manage retail activities effectively. By modernizing the technological backbone of the company, Kitada facilitates seamless product distribution and data-driven decision-making. Silvio Kitada collaborates with regional leadership to deploy innovative solutions that enhance the consumer experience for NUTRILITE and ARTISTRY product lines. The Chief Technology Officer drives the digital transformation agenda, ensuring that the technological capabilities of the organization remain at the forefront of the global retail industry while supporting sustainable growth objectives.

Ej Shin, the Chief Marketing Officer at Amway, designs the global brand strategy for the extensive portfolio of health and beauty products. Overseeing the positioning of the NUTRILITE and ARTISTRY brands, the Chief Marketing Officer drives consumer engagement across diverse international markets. This role involves crafting targeted campaigns that support the network marketing business model and attract new independent distributors. By analyzing market trends and consumer behavior, Shin optimizes the reach of the company in North America and beyond. Ej Shin coordinates with regional teams to ensure consistent brand messaging while adapting to local cultural nuances. The Chief Marketing Officer manages the creative direction and promotional activities that sustain the market leadership of the organization, ultimately increasing revenue through enhanced brand loyalty and product awareness.

Sunil Khatri, the Information Services Vice President & Chief Information Officer at Amway, manages the enterprise-wide information systems and data architecture. Overseeing the security and reliability of the digital networks, the Information Services Vice President & Chief Information Officer ensures that independent distributors have access to stable and efficient business tools. This role involves implementing robust cybersecurity protocols to protect sensitive corporate and distributor data. By aligning information services with the broader business objectives, Khatri facilitates seamless communication and transaction processing across the global network. Sunil Khatri collaborates with technology and operations teams to integrate new software solutions that improve productivity. The Information Services Vice President & Chief Information Officer drives the digital infrastructure strategy, ensuring that the technological environment supports the high-volume demands of the global retail business.

Gretchen Payne, the Chief Human Resources Officer at Amway, directs the global talent strategy and organizational development initiatives. Overseeing recruitment, training, and employee engagement, the Chief Human Resources Officer ensures that the workforce remains aligned with the mission of the company. This role involves fostering a culture of innovation and inclusivity across international operations. By implementing performance management systems and leadership development programs, Payne strengthens the internal capabilities of the organization. Gretchen Payne works with executive leadership to design compensation and benefits structures that attract top talent in the competitive health and beauty industry. The Chief Human Resources Officer drives organizational change and supports the professional growth of staff, ensuring that the human capital of the company remains a key driver of long-term success and operational excellence.

Paul Wu, the Chief Information Officer, Greater Region (China) at Amway, manages the information technology landscape within the critical Chinese market. Overseeing the deployment of localized digital platforms, the Chief Information Officer, Greater Region (China) ensures that the technological needs of the regional distributor network are met with precision. This role involves adapting global IT standards to the specific regulatory and consumer requirements of the region. By optimizing data connectivity and system performance, Wu enhances the efficiency of retail operations in this high-growth area. Paul Wu collaborates with the global IT leadership to ensure consistency while maintaining regional flexibility. The Chief Information Officer, Greater Region (China) drives the digital transformation of the local business, supporting the expansion of the NUTRILITE and ARTISTRY brands through advanced technological integration and reliable system support.

Sj Bae, the Global Chief Marketing Officer at Amway, directs the international marketing strategy for the health and beauty product lines. Overseeing the development of global brand assets, the Global Chief Marketing Officer ensures that the value proposition of the company resonates with diverse consumer segments. This role involves managing the lifecycle of the NUTRILITE and ARTISTRY brands, from product launch to market expansion. By leveraging data analytics to refine marketing tactics, Bae increases the effectiveness of the direct-selling model. Sj Bae coordinates with regional marketing leads to ensure brand consistency while allowing for local market adaptation. The Global Chief Marketing Officer drives the overarching promotional strategy, focusing on building long-term brand equity and increasing the market share of the organization through innovative and impactful consumer-facing initiatives.

Su Bae, the Global Chief Marketing Officer at Amway, manages the strategic communication and digital marketing efforts for the global retail business. Overseeing the integration of social media and e-commerce channels, the Global Chief Marketing Officer ensures that the brand message reaches independent distributors and consumers effectively. This role involves developing content strategies that highlight the benefits of the NUTRILITE and ARTISTRY product portfolios. By analyzing consumer engagement metrics, Bae optimizes the digital presence of the company to drive sales growth. Su Bae collaborates with the product development and sales teams to align marketing efforts with business objectives. The Global Chief Marketing Officer drives the brand experience, ensuring that the company maintains a strong and positive reputation in the competitive global health and beauty marketplace.