American Dream Executive and Leadership Team

July, 2026

Leadership Overview

American Dream has 6 executives leading key functions including strategy, marketing, ownership, and operations.

Driven by a commitment to unparalleled retail experiences, American Dream provides a dynamic destination for fashion, dining, and entertainment, shaping the future of consumer engagement.

Leadership Roles at American Dream

  • Chief Executive Officer - Fred Hemry
  • Owner and President - Kent Berry
  • President - Maida Dzakula
  • President - Marian Harrison
  • President (Now Boat Captain) - Steve Choate
  • Chief Marketing Officer - Adam Petrick
  • Fred Hemry - Chief Executive Officer

    Fred Hemry, the Chief Executive Officer at American Dream, directs the overarching strategic vision and operational execution for the premier retail and entertainment destination. Overseeing all facets of the business, Hemry ensures alignment with the company's mission to offer a unique consumer experience. This leadership role involves driving innovation in retail and leisure offerings, managing key stakeholder relationships, and guiding the organization's growth trajectory. By fostering a culture of excellence, Fred Hemry ensures the continued success and expansion of American Dream's market presence. The Chief Executive Officer's responsibilities encompass financial oversight, strategic partnerships, and the development of long-term business objectives, all contributing to the company's robust market position and operational efficiency.

    Kent Berry - Owner and President

    Kent Berry, the Owner and President at American Dream, provides foundational leadership and strategic direction for the company's ownership structure and overall business operations. Holding ultimate responsibility for the enterprise, Berry guides the organization's long-term vision and financial health. This executive position involves making critical decisions regarding investments, strategic partnerships, and the overall direction of the retail and entertainment complex. By leveraging extensive industry knowledge, Kent Berry ensures that American Dream maintains its competitive edge and continues to innovate within the market. The Owner and President's influence is paramount in shaping the company's trajectory, driving profitability, and upholding the standards of excellence expected by consumers and stakeholders.
    Kent Berry

    Maida Dzakula - President

    Maida Dzakula, the President at American Dream, spearheads key operational initiatives and strategic development within the organization. Overseeing specific divisions, Dzakula ensures the seamless execution of business plans and the achievement of departmental objectives. This leadership capacity involves managing cross-functional teams, optimizing resource allocation, and driving efficiency across various operational areas. By focusing on enhancing the customer journey and operational flow, Maida Dzakula contributes significantly to the overall success of the retail and entertainment destination. The President's role is vital in translating strategic goals into tangible results, ensuring that American Dream consistently delivers exceptional experiences and maintains its market leadership.

    Marian Harrison - President

    Marian Harrison, the President at American Dream, directs critical aspects of the company's operational framework and strategic growth initiatives. Responsible for key business units, Harrison ensures the effective implementation of policies and procedures that enhance customer satisfaction and operational performance. This executive function involves fostering collaboration among departments, driving process improvements, and maintaining high standards of service delivery. By focusing on the strategic deployment of resources and talent, Marian Harrison plays a pivotal role in advancing the company's objectives. The President's leadership is instrumental in navigating market complexities and ensuring American Dream's sustained success and expansion within the competitive retail landscape.

    Steve Choate - President (Now Boat Captain)

    Steve Choate, the President (Now Boat Captain) at American Dream, provides unique leadership and strategic oversight, adapting operational focus to evolving responsibilities. Overseeing specific functional areas, Choate ensures the integration of strategic directives with practical execution, driving forward the company's objectives. This multifaceted role involves managing key projects and ensuring alignment with the broader business vision, even as personal roles evolve. By applying a dynamic approach to leadership, Steve Choate contributes to the resilience and adaptability of the organization. The President's (Now Boat Captain) influence is key in navigating operational challenges and opportunities, ensuring American Dream continues its trajectory of success and innovation.

    Adam Petrick - Chief Marketing Officer

    Adam Petrick, the Chief Marketing Officer at American Dream, architects and executes comprehensive marketing strategies to enhance brand visibility and drive consumer engagement. Overseeing all promotional activities, Petrick ensures that marketing initiatives directly support the company's objective of providing a diverse retail and entertainment experience. This critical role involves managing advertising campaigns, digital marketing efforts, and public relations to cultivate a strong brand identity. By analyzing market trends and consumer behavior, Adam Petrick identifies opportunities for strategic growth and customer acquisition. The Chief Marketing Officer's focus extends to developing innovative campaigns that highlight American Dream's unique offerings, thereby increasing foot traffic and revenue, and solidifying its position as a leading destination.
    Adam Petrick

    Explore Leadership Teams in Flowers, Gifts & Specialty Stores

    Frequently Asked Questions Regarding American Dream Top Executives and Leadership Team

    Who leads American Dream?
    American Dream is led by Fred Hemry (Chief Executive Officer), along with executives such as Kent Berry (Owner and President) and Maida Dzakula (President).
    Who is part of American Dream’s executive team?
    The executive team of American Dream includes leaders such as Fred Hemry (Chief Executive Officer), Kent Berry (Owner and President), Maida Dzakula (President) and other senior executives.
    How many executives does American Dream have?
    American Dream has 6 executives leading key business areas.
    What roles are included in American Dream’s leadership team?
    The leadership team of American Dream includes roles such as Chief Executive Officer, Owner and President, President, President, President (Now Boat Captain).