Alex Forbes Executive and Leadership Team

Poloko Masitara, the Chief Executive Officer at Alex Forbes, directs the overarching strategic vision and operational execution for the organization. This leadership position involves guiding the company's mission to deliver insight and advice across financial services, ensuring alignment with market demands and client needs. Masitara oversees the integration of retirement, healthcare, and investment dynamics, leveraging an in-depth understanding to maintain Alex Forbes's leading brand reputation. The Chief Executive Officer drives initiatives that enhance client trust and confidence by ensuring best advice delivery. This role is critical in shaping the company's market impact and fostering innovation within South Africa's financial services industry. Poloko Masitara ensures the company's strategic objectives translate into tangible client outcomes and sustained business growth.

David De Villiers, the Group Chief Executive Officer at Alex Forbes, architects the group's strategic direction and operational framework across all business units. This executive guides the delivery of integrated financial solutions, encompassing retirement, healthcare, and investment advice, to individuals, employers, and retirement funds. De Villiers ensures the company's deep understanding of market dynamics translates into actionable strategies that reinforce Alex Forbes's position as a trusted advisor. The Group Chief Executive Officer oversees the expansion of employee benefit solutions throughout Africa, aligning them with the advice-led framework of the Arrive platform. This leadership role is pivotal in maintaining the company's reputation for insight, advice, and impact. David De Villiers drives the continuous enhancement of client value and market leadership.

Mari Diaz, the Owner & Chief Executive Officer at Alex Forbes, holds ultimate responsibility for the company's strategic vision and operational integrity. This executive guides the delivery of comprehensive financial services, focusing on insight and advice for individuals, employers, and retirement funds. Diaz ensures that Alex Forbes's deep understanding of retirement, healthcare, and investment dynamics is consistently applied to win client trust and confidence. The Owner & Chief Executive Officer champions the company's uniquely integrated approach, combining independent advice, retirement, investment, and healthcare solutions. This leadership role is crucial for maintaining the company's strong brand synonymous with impact. Mari Diaz drives the strategic initiatives that solidify Alex Forbes's market leadership and client-centric philosophy.

Jonathan Muthige, the Chief Executive Officer, Growth Markets at Alex Forbes, spearheads the strategic expansion and operational development in emerging and high-potential regions. This executive identifies and capitalizes on new market opportunities, driving the delivery of Alex Forbes's integrated financial advice and solutions to a broader client base. Muthige oversees the adaptation of the company's offerings, including retirement, healthcare, and investment services, to meet the unique needs of growth markets across Africa. The Chief Executive Officer, Growth Markets ensures that the Arrive platform and advice-led framework are effectively deployed to capture market share. Jonathan Muthige is instrumental in building strategic partnerships and establishing a strong operational presence in these key territories, fostering sustained revenue growth and market penetration.

Atang Mokgware, the Chief Financial Officer at Alex Forbes, directs the financial strategy and fiscal operations of the organization. This executive manages all aspects of financial planning, budgeting, and reporting, ensuring the company's financial health and sustainability. Mokgware oversees the allocation of resources to support strategic initiatives, including the delivery of integrated financial advice and employee benefit solutions across Africa. The Chief Financial Officer plays a critical role in analyzing investment dynamics and managing financial risks to safeguard client assets and company profitability. Atang Mokgware ensures compliance with financial regulations and drives efficiency across all financial functions, supporting the company's growth objectives and maintaining investor confidence. This leadership ensures robust financial stewardship.

Rayhaan Jhetam, the Divisional Chief Financial Officer at Alex Forbes, oversees the financial management and strategic planning for specific business divisions. This executive ensures the financial viability and performance of designated operational units, aligning their fiscal activities with the broader group objectives. Jhetam manages budgeting, forecasting, and financial analysis for their respective divisions, providing critical insights to support decision-making. The Divisional Chief Financial Officer plays a key part in optimizing financial performance and resource allocation within their purview. Rayhaan Jhetam works closely with divisional leadership to drive profitability and ensure adherence to financial policies and best practices, contributing to the overall financial strength of Alex Forbes.

Rashen Maharaj, the Chief Operating Officer Individual Consulting at Alex Forbes, directs the operational efficiency and service delivery for the individual consulting division. This executive ensures the seamless execution of strategies aimed at providing insight and advice to individual clients, focusing on retirement, healthcare, and investment needs. Maharaj oversees the operational processes that support client engagement, satisfaction, and retention, driving service excellence. The Chief Operating Officer, Individual Consulting manages the resources and workflows necessary to deliver best advice, reinforcing the company's reputation for trust and confidence. Rashen Maharaj plays a vital role in optimizing the operational framework to support business growth and enhance the client experience within this critical segment.

Jacobus Strydom, the Regional Executive at Alex Forbes, manages and drives business operations and strategic initiatives within a defined geographic territory. This executive oversees the delivery of financial services, ensuring that the company's insight and advice offerings effectively meet the needs of clients in the region. Strydom focuses on expanding market reach and strengthening client relationships by leveraging an in-depth understanding of local market dynamics. The Regional Executive plays a key role in implementing group strategies at a local level, ensuring operational alignment and performance. Jacobus Strydom is responsible for achieving regional growth targets and reinforcing Alex Forbes's brand presence and impact within their designated area of operation.

Cobus Strydom, the Regional Executive at Alex Forbes, leads the strategic development and operational execution across a specific geographic region. This executive is responsible for enhancing the company's presence and service delivery, ensuring that individuals, employers, and retirement funds receive optimal insight and advice. Strydom focuses on cultivating strong client relationships and driving business growth by adapting group strategies to regional market conditions. The Regional Executive oversees the implementation of employee benefit solutions and integrated financial services within their territory. Cobus Strydom ensures operational excellence and financial performance, contributing significantly to Alex Forbes's overall market penetration and client satisfaction across the region.