Affirm Holdings Executive and Leadership Team

October, 2026

Leadership Overview

Affirm Holdings has 6 executives leading key functions including revenue generation, operational strategy, engineering coordination, corporate leadership, banking organization, and financial management.

Committed to transforming consumer finance through transparent payment solutions, Affirm Holdings empowers shoppers with flexible financing options while driving sustainable growth for retail partners across global e-commerce markets.

Leadership Roles at Affirm Holdings

  • Senior Director, Chief of Staff To the Chief Operating Officer - Helen Yu
  • President - Libor Michalek
  • President, Affirm Bank (In Organization) - John Marion
  • President - Michael Linford
  • Chief Revenue Officer - Wayne Pommen
  • Chief of Staff To Senior Vice President, Engineering - Brian Thompson
  • Helen Yu - Senior Director, Chief of Staff To the Chief Operating Officer

    Helen Yu, the Senior Director, Chief of Staff To the Chief Operating Officer at Affirm Holdings, manages internal operational workflows and cross-functional alignment. Coordinating high-priority initiatives for the Chief Operating Officer, the Senior Director ensures that organizational processes support the seamless delivery of financial services, including debit cards and savings accounts. This role involves streamlining communication between departments to maintain efficiency during rapid scaling across the United States, Canada, and the United Kingdom. By facilitating strategic decision-making and monitoring key performance indicators, Helen Yu optimizes the internal infrastructure required to support complex loan underwriting and machine learning applications. Yu drives operational excellence by removing bottlenecks and fostering collaboration, ultimately ensuring that the company maintains its commitment to transparent, consumer-friendly financial products while achieving aggressive growth targets in the competitive fintech landscape.

    Libor Michalek - President

    Libor Michalek, the President at Affirm Holdings, oversees the overarching strategic direction and product development lifecycle. Driving the evolution of the company's financial technology platform, the President ensures that the integration of payment options at online and physical points of sale remains seamless for consumers. This leadership role involves guiding the expansion of the firm's service offerings, including the development of debit cards and savings accounts, to capture broader market share. By fostering innovation in loan underwriting and machine learning, Libor Michalek maintains the company's competitive edge in the e-commerce sector. Michalek directs high-level initiatives that align product capabilities with consumer needs, ensuring that the organization continues to provide transparent, interest-based financing without late fees, thereby solidifying the company's reputation as a leader in the modern financial services industry.
    Libor Michalek

    John Marion - President, Affirm Bank (In Organization)

    John Marion, the President, Affirm Bank (In Organization) at Affirm Holdings, leads the establishment and regulatory compliance of the company's banking operations. Overseeing the development of internal banking infrastructure, the President ensures that all financial services, including lending and savings products, adhere to rigorous regulatory standards. This leadership role involves building the foundational systems necessary to support the company's mission of providing transparent, accessible credit to consumers. By managing relationships with regulatory bodies and internal stakeholders, John Marion ensures that the bank's operations align with the broader strategic goals of the firm. Marion drives the creation of a robust banking framework that supports the company's innovative loan underwriting processes, ultimately ensuring that the organization maintains financial integrity while expanding its capacity to offer flexible payment solutions to a diverse and growing consumer base.
    John Marion

    Michael Linford - President

    Michael Linford, the President at Affirm Holdings, manages the company's financial health, capital allocation, and long-term fiscal strategy. Overseeing the economic modeling of the firm's buy now, pay later services, the President ensures that revenue generation from merchant fees and interest remains sustainable and scalable. This leadership role involves analyzing market trends and optimizing the company's balance sheet to support continued growth across North American and international markets. By collaborating with the executive team to refine underwriting strategies and risk management, Michael Linford ensures that the organization maintains a strong financial position while delivering value to shareholders. Linford drives fiscal discipline and strategic investment, ensuring that the company's resources are effectively deployed to support the development of new financial products and the expansion of the firm's footprint in the global e-commerce industry.
    Michael Linford

    Wayne Pommen - Chief Revenue Officer

    Wayne Pommen, the Chief Revenue Officer at Affirm Holdings, directs all commercial growth initiatives and merchant partnership expansions. Overseeing the integration of buy now, pay later services into diverse retail ecosystems, the Chief Revenue Officer ensures that payment links and checkout options remain competitive across North American and international markets. This leadership role involves scaling revenue streams by optimizing merchant service fees and enhancing borrower engagement through data-driven underwriting models. By aligning sales strategies with the broader financial technology objectives of the firm, Wayne Pommen directly impacts the company's market penetration. Pommen maintains rigorous focus on expanding the footprint of flexible payment solutions, ensuring that retail partners leverage the full suite of financing tools to increase conversion rates and drive long-term value for the organization.
    Wayne Pommen

    Brian Thompson - Chief of Staff To Senior Vice President, Engineering

    Brian Thompson, the Chief of Staff To Senior Vice President, Engineering at Affirm Holdings, coordinates technical roadmaps and engineering resource allocation. Overseeing the development of robust payment infrastructure, the Chief of Staff ensures that the engineering team maintains high standards for security and scalability in digital wallet integrations and checkout kiosks. This leadership role involves bridging the gap between technical execution and business objectives, ensuring that machine learning models for loan underwriting remain accurate and efficient. By managing project timelines and fostering a culture of innovation, Brian Thompson supports the delivery of reliable financial technology solutions. Thompson drives technical alignment across the organization, ensuring that engineering efforts directly contribute to the stability and performance of the platform, thereby enabling the company to provide seamless financing experiences to millions of consumers globally.

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    Frequently Asked Questions Regarding Affirm Holdings Top Executives and Leadership Team

    Who leads Affirm Holdings?
    Affirm Holdings is led by Helen Yu (Senior Director, Chief of Staff To the Chief Operating Officer), along with executives such as Libor Michalek (President) and John Marion (President, Affirm Bank (In Organization)).
    Who is part of Affirm Holdings’s executive team?
    The executive team of Affirm Holdings includes leaders such as Helen Yu (Senior Director, Chief of Staff To the Chief Operating Officer), Libor Michalek (President), John Marion (President, Affirm Bank (In Organization)) and other senior executives.
    How many executives does Affirm Holdings have?
    Affirm Holdings has 6 executives leading key business areas.
    What roles are included in Affirm Holdings’s leadership team?
    The leadership team of Affirm Holdings includes roles such as Senior Director, Chief of Staff To the Chief Operating Officer, President, President, Affirm Bank (In Organization), President, Chief Revenue Officer.