Affin Bank Berhad Executive and Leadership Team

July, 2026

Leadership Overview

Affin Bank Berhad has 5 executives leading key functions including strategy, finance, human resources, and operations.

Driven by a commitment to financial excellence, Affin Bank Berhad provides a comprehensive suite of financial products and services to retail, SME, and corporate customers, shaping Malaysia's financial landscape.

Leadership Roles at Affin Bank Berhad

  • Managing Director, President and Group CEO's Office - Isman Ariffin
  • Group Chief Financial Officer - Joanne Rodrigues
  • Chief People Officer - Mohd Syukri Ahmad Sudari
  • Group Chief People Officer - Encik Mohd Syukri Bin Ahmad Sudari
  • Group Chief People Officer - Mohd Syukri Bin Ahmad Sudari
  • Isman Ariffin - Managing Director, President and Group CEO's Office

    Isman Ariffin, the Managing Director, President and Group CEO's Office at Affin Bank Berhad, directs strategic initiatives and operational oversight within the executive leadership framework. This role involves close collaboration with the Group CEO to ensure alignment across all business units, driving the bank's mission to serve retail, SME, and corporate customers effectively. Ariffin's responsibilities encompass the execution of key corporate strategies, fostering innovation in financial product development, and enhancing the bank's market position within Malaysia. The position requires a deep understanding of the financial services industry and a proven ability to manage complex organizational structures. By overseeing critical functions, Isman Ariffin ensures the seamless integration of strategic goals with day-to-day operations, contributing significantly to Affin Bank Berhad's sustained growth and market impact.
    Isman Ariffin

    Joanne Rodrigues - Group Chief Financial Officer

    Joanne Rodrigues, the Group Chief Financial Officer at Affin Bank Berhad, manages the financial health and strategic fiscal planning for the organization. Rodrigues oversees all financial operations, including accounting, treasury, financial reporting, and capital management, ensuring compliance with regulatory standards and driving profitability. This critical role involves developing financial strategies that support the bank's expansion into retail, SME, and corporate banking sectors. By analyzing market trends and economic conditions, the Group Chief Financial Officer provides essential insights for executive decision-making, safeguarding the company's assets and optimizing financial performance. Joanne Rodrigues's leadership ensures robust financial controls and drives initiatives aimed at enhancing shareholder value and maintaining the bank's strong financial standing in the Malaysian market.

    Mohd Syukri Ahmad Sudari - Chief People Officer

    Mohd Syukri Ahmad Sudari, the Chief People Officer at Affin Bank Berhad, leads the human capital strategy and organizational development initiatives. This position focuses on cultivating a high-performance culture, attracting and retaining top talent, and implementing comprehensive employee engagement programs across the bank's operations. Ahmad Sudari is responsible for all aspects of human resources, including talent acquisition, compensation and benefits, learning and development, and employee relations, ensuring that the workforce is equipped to meet the evolving needs of retail, SME, and corporate clients. By championing people-centric policies, the Chief People Officer drives employee satisfaction and productivity, directly impacting the bank's ability to deliver exceptional service and achieve its strategic objectives. Mohd Syukri Ahmad Sudari's expertise is vital for fostering a dynamic and supportive work environment.

    Encik Mohd Syukri Bin Ahmad Sudari - Group Chief People Officer

    Encik Mohd Syukri Bin Ahmad Sudari, the Group Chief People Officer at Affin Bank Berhad, spearheads the strategic direction of human capital management across the entire group. This leadership role involves designing and implementing innovative HR policies that align with the bank's mission to serve diverse customer segments, including retail, SME, and corporate clients. Bin Ahmad Sudari oversees talent development, succession planning, and organizational effectiveness, ensuring that Affin Bank Berhad possesses a skilled and motivated workforce capable of driving business growth. The Group Chief People Officer plays a pivotal part in shaping the company culture, promoting diversity and inclusion, and enhancing employee experience to foster loyalty and productivity. Encik Mohd Syukri Bin Ahmad Sudari's commitment to people development underpins the bank's operational excellence and long-term success.

    Mohd Syukri Bin Ahmad Sudari - Group Chief People Officer

    Mohd Syukri Bin Ahmad Sudari, the Group Chief People Officer at Affin Bank Berhad, directs the comprehensive human resources strategy to support the bank's extensive service offerings to retail, SME, and corporate customers. This executive focuses on optimizing workforce capabilities through strategic talent management, performance enhancement programs, and robust employee relations frameworks. Bin Ahmad Sudari ensures that HR practices are aligned with the bank's overarching business objectives, fostering an environment conducive to innovation and client satisfaction. Key responsibilities include developing leadership pipelines, managing compensation structures, and championing employee well-being initiatives to maintain a competitive edge in talent acquisition and retention. Mohd Syukri Bin Ahmad Sudari's leadership in people operations is fundamental to Affin Bank Berhad's sustained growth and operational efficiency.

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    Frequently Asked Questions Regarding Affin Bank Berhad Top Executives and Leadership Team

    Who leads Affin Bank Berhad?
    Affin Bank Berhad is led by Isman Ariffin (Managing Director, President and Group CEO's Office), along with executives such as Joanne Rodrigues (Group Chief Financial Officer) and Mohd Syukri Ahmad Sudari (Chief People Officer).
    Who is part of Affin Bank Berhad’s executive team?
    The executive team of Affin Bank Berhad includes leaders such as Isman Ariffin (Managing Director, President and Group CEO's Office), Joanne Rodrigues (Group Chief Financial Officer), Mohd Syukri Ahmad Sudari (Chief People Officer) and other senior executives.
    How many executives does Affin Bank Berhad have?
    Affin Bank Berhad has 5 executives leading key business areas.
    What roles are included in Affin Bank Berhad’s leadership team?
    The leadership team of Affin Bank Berhad includes roles such as Managing Director, President and Group CEO's Office, Group Chief Financial Officer, Chief People Officer, Group Chief People Officer, Group Chief People Officer.