ActioNet Executive and Leadership Team

July, 2026

Leadership Overview

ActioNet has 4 executives leading key functions including strategy, operations, finance, and team leadership.

Driven by a mission-focused, client-centric approach, ActioNet leverages its SEI CMMI Level 3, ISO certifications, and Agile expertise to deliver impactful IT engineering services, specializing in cloud solutions and cybersecurity.

Leadership Roles at ActioNet

  • Founder & Chief Executive Officer - Ashley Chen
  • Executive Vice President & Chief Operating Officer - Michael Genebach
  • President and CAO - Jeffrey Abish
  • Team Captain - Bobby Running
  • Ashley Chen - Founder & Chief Executive Officer

    Ashley Chen, the Founder & Chief Executive Officer at ActioNet, directs the overarching corporate strategy and vision. Chen guides the company's expansion in cloud-based solutions, cyber security, and agile software engineering, aligning all initiatives with ActioNet's mission-focused and client-centric ethos. This leadership role ensures adherence to SEI CMMI Level 3, ISO 20000, ISO 27000, and ISO 9000 standards, maintaining the firm's reputation for excellence. Chen's strategic direction also emphasizes the adoption of PMI and ITIL methodologies across all projects, fostering operational efficiency and client satisfaction. The Chief Executive Officer's focus remains on driving innovation and securing ActioNet's position as a leading IT engineering services firm, building upon its strong financial performance and industry recognition. Ashley Chen's leadership ensures the company consistently exceeds customer expectations and maintains its high financial ratings.

    Michael Genebach - Executive Vice President & Chief Operating Officer

    Michael Genebach, the Executive Vice President & Chief Operating Officer at ActioNet, executes the day-to-day operational strategies and ensures seamless service delivery. Genebach oversees the implementation of cloud-based solutions, cyber security protocols, and agile software engineering practices across all client engagements. This executive role is critical in maintaining ActioNet's SEI CMMI Level 3, ISO 20000, ISO 27000, and ISO 9000 certifications through rigorous process management. Genebach drives adherence to PMI and ITIL standards, optimizing project execution and resource allocation. The Chief Operating Officer's responsibilities include fostering a results-driven environment and ensuring the company's outstanding financial performance, as reflected in its high ratings from Dun & Bradstreet and Open Ratings. Michael Genebach's operational oversight is fundamental to ActioNet's consistent delivery of high-quality IT engineering services and its recognition as a top workplace.

    Jeffrey Abish - President and CAO

    Jeffrey Abish, the President and CAO at ActioNet, manages critical administrative functions and drives corporate growth initiatives. Abish ensures the company's robust financial performance, maintaining its top-tier ratings from Dun & Bradstreet and Open Ratings, and upholding the 5A1 Financial Rating. This leadership position involves overseeing administrative operations, ensuring compliance with all relevant ISO certifications (20000, 27000, 9000), and supporting the firm's SEI CMMI Level 3 status. Abish's role is pivotal in aligning administrative processes with ActioNet's mission-focused and client-centric objectives, particularly in areas of cloud solutions and cyber security. The President and CAO also champions the company's human capital development, contributing to its designation as a Best Workplace for Commuters and a Washington Post Top Workplace. Jeffrey Abish's strategic administrative leadership underpins ActioNet's sustained success and market recognition.
    Jeffrey Abish

    Bobby Running - Team Captain

    Bobby Running, the Team Captain at ActioNet, leads specific project teams, ensuring successful execution and client satisfaction. Running's role focuses on direct team performance, fostering collaboration, and driving project milestones within the firm's agile software engineering framework. This position is integral to maintaining ActioNet's commitment to delivering high-quality IT engineering services, particularly in cloud-based solutions and cyber security. The Team Captain ensures adherence to project management methodologies, contributing to the company's results-driven culture. Bobby Running's leadership on the ground directly supports the operational efficiency and client-centric approach that defines ActioNet, reinforcing the company's reputation for excellence and its adherence to industry standards like ISO and CMMI. This role is key to translating strategic objectives into tangible project outcomes.

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    Frequently Asked Questions Regarding ActioNet Top Executives and Leadership Team

    Who leads ActioNet?
    ActioNet is led by Ashley Chen (Founder & Chief Executive Officer), along with executives such as Michael Genebach (Executive Vice President & Chief Operating Officer) and Jeffrey Abish (President and CAO).
    Who is part of ActioNet’s executive team?
    The executive team of ActioNet includes leaders such as Ashley Chen (Founder & Chief Executive Officer), Michael Genebach (Executive Vice President & Chief Operating Officer), Jeffrey Abish (President and CAO) and other senior executives.
    How many executives does ActioNet have?
    ActioNet has 4 executives leading key business areas.
    What roles are included in ActioNet’s leadership team?
    The leadership team of ActioNet includes roles such as Founder & Chief Executive Officer, Executive Vice President & Chief Operating Officer, President and CAO, Team Captain.