Leadership Overview
3Play Media has 5 executives leading key functions including strategy, technology, finance, operations, and human resources.
Focused on expanding video accessibility across North America, 3Play Media delivers innovative captioning and localization solutions to over 10,000 customers. This leadership team drives the mission to make digital content searchable, usable, and inclusive for diverse global audiences.
Focused on expanding video accessibility across North America, 3Play Media delivers innovative captioning and localization solutions to over 10,000 customers. This leadership team drives the mission to make digital content searchable, usable, and inclusive for diverse global audiences.
Leadership Roles at 3Play Media
Chris Antunes - Co-Chief Executive Officer & Co-Founder
Chris Antunes, the Co-Chief Executive Officer & Co-Founder at 3Play Media, directs the overarching strategic vision for the organization. Antunes architects the long-term growth trajectory, focusing on the integration of advanced accessibility technologies into the media and entertainment sectors. By overseeing the expansion of the service portfolio, the Co-Chief Executive Officer & Co-Founder ensures that the company maintains a competitive edge in the North American market. Chris Antunes collaborates with the board to align corporate objectives with the evolving needs of enterprise and government clients. This leadership role involves identifying new opportunities for market penetration while maintaining the core mission of video accessibility. Through the management of high-level partnerships, the Co-Chief Executive Officer & Co-Founder secures the company's position as a premier provider of captioning and localization services. Antunes drives the organizational culture toward continuous innovation and operational excellence.

Stephen Nee - Chief Financial Officer
Stephen Nee, the Chief Financial Officer at 3Play Media, governs the financial health and fiscal strategy of the organization. Nee manages capital allocation, budgeting, and long-term financial planning to support the company's expansion into new markets. By overseeing the financial integration of acquisitions like Captionmax and National Captioning Canada, the Chief Financial Officer ensures seamless operational alignment. Stephen Nee directs the reporting processes that provide transparency to stakeholders and the board. This leadership role involves analyzing market trends to optimize revenue streams across the education, government, and enterprise sectors. Through the management of fiscal risk and investment in infrastructure, the Chief Financial Officer supports the company's mission to scale accessibility services. Nee drives the financial performance of the business, ensuring that resources remain focused on delivering high-value, searchable video solutions to a growing customer base.

Gerald Freda - President & Chief Operating Officer
Gerald Freda, the President & Chief Operating Officer at 3Play Media, executes the daily operational strategies that sustain the company's service delivery. Freda oversees the production workflows, ensuring that captioning, localization, and audio description services meet the rigorous quality standards of 10,000+ customers. By directing the cross-functional teams, the President & Chief Operating Officer optimizes the efficiency of the service pipeline across North American operations. Gerald Freda manages the logistical complexities of integrating new subsidiaries into the existing service framework. This leadership role involves coordinating with the technology and finance departments to ensure that operational capacity matches market demand. Through the implementation of streamlined processes, the President & Chief Operating Officer maintains high service levels for media and entertainment clients. Freda drives the operational success of the company, ensuring that every project contributes to the broader goal of making video content accessible.
Daniel Caddigan - Chief Technology Officer
Daniel Caddigan, the Chief Technology Officer at 3Play Media, manages the development of proprietary software platforms that power video accessibility. Caddigan oversees the engineering teams responsible for building scalable, SEO-friendly captioning and audio description tools. By directing the technical roadmap, the Chief Technology Officer ensures that the company's infrastructure supports the high-volume demands of media and education clients. Daniel Caddigan integrates machine learning and automation into the core product suite to enhance accuracy and processing speed. This leadership role involves constant collaboration with the operations team to optimize workflow efficiency across the entire platform. Through the implementation of robust security protocols, the Chief Technology Officer protects sensitive client data while maintaining high availability for global users. Caddigan drives the technical evolution of the company, ensuring that the product remains at the forefront of the media accessibility industry.
Sarah Barillaro - Chief People Officer
Sarah Barillaro, the Chief People Officer at 3Play Media, directs the human capital strategy and organizational development initiatives. Barillaro oversees talent acquisition, employee engagement, and professional growth programs designed to attract top-tier experts in media accessibility. By managing the cultural integration of newly acquired teams, the Chief People Officer ensures that the workforce remains aligned with the company's mission and values. Sarah Barillaro designs performance management systems that reward innovation and operational efficiency across all departments. This leadership role involves fostering an inclusive environment that supports the diverse needs of the staff while driving high-performance outcomes. Through the development of comprehensive training and retention strategies, the Chief People Officer builds the internal capacity necessary to support the company's growth. Barillaro drives the organizational structure, ensuring that the team possesses the skills required to maintain the company's status as a leader in the accessibility market.
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