CBRE competitors & alternatives

CBRE Group Inc is a global leader in commercial real estate services and investment, providing a vast array of solutions including facilities management, property leasing, and capital markets advisory. As organizations seek to optimize their physical footprints and investment portfolios, they often compare CBRE against other top-tier competitors to ensure they are receiving the best market intelligence, brokerage reach, and operational efficiency. Whether you are looking for alternatives to manage global assets or seeking specialized advisory for local transactions, understanding how CBRE stacks up against its peers is essential for making informed decisions in the complex commercial real estate landscape.

Top CBRE competitors

CBRE competitors include Jones Lang LaSalle, Cushman & Wakefield, Colliers, Newmark and Savills.

12 Alternatives

Jones Lang LaSalle

Global Real Estate ServicesEnterprise

JLL competes with CBRE in global property management and investment sales. While CBRE maintains a larger footprint in North American brokerage, JLL often differentiates through its integrated technology platform, JLL Technologies. Buyers choose JLL for its robust sustainability consulting and data-driven approach to workplace strategy and portfolio optimization.

Cushman & Wakefield

Commercial Real Estate ServicesEnterprise

Cushman & Wakefield competes with CBRE in providing comprehensive real estate solutions for occupiers and investors. Unlike CBRE, which offers a massive, diversified service ecosystem, Cushman & Wakefield often provides a more agile, client-centric service model. Clients frequently prefer them for their specialized focus on mid-market transactions and regional expertise.

Colliers

Real Estate Investment ManagementEnterprise

Colliers competes with CBRE in brokerage and property management services. While CBRE is known for its massive scale and institutional reach, Colliers differentiates itself through an entrepreneurial culture and decentralized leadership. This structure often allows for faster decision-making and more personalized service for local and regional commercial real estate portfolios.

Newmark

Commercial Real Estate AdvisoryEnterprise

Newmark competes with CBRE in capital markets and tenant representation. Unlike CBRE’s broad-spectrum service model, Newmark has aggressively expanded its advisory capabilities through strategic acquisitions. Buyers often choose Newmark for their specialized focus on high-growth sectors and their ability to provide bespoke financial modeling for complex commercial real estate investments.

Savills

International Real Estate ServicesEnterprise

Savills competes with CBRE in high-end commercial and residential property advisory. While CBRE dominates the North American market, Savills maintains a stronger historical presence in the UK and European luxury markets. Investors often prefer Savills for their deep expertise in international cross-border transactions and premium property asset management services.

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Tech stack categories related to CBRE

Explore how different tools are grouped across the tech stack based on their primary functions and use cases.

Commercial Property Management Software

Platforms for managing lease administration, maintenance, and tenant relations.

Real Estate Investment Analytics

Tools for financial modeling, market forecasting, and asset valuation.

Corporate Occupier Services

Integrated solutions for workplace strategy and global portfolio management.

Market overview

The commercial real estate services market is highly consolidated, with global firms competing on the basis of scale, technological integration, and local market expertise. Decision factors for clients typically include the breadth of service offerings, the quality of proprietary data, and the ability to provide seamless cross-border support. Explore CBRE’s funding and financial details.

Why users choose CBRE

  • Unmatched global scale and market reach
  • Comprehensive end-to-end service ecosystem
  • Industry-leading proprietary market research
  • Strong institutional investor relationships

Why users switch to alternatives

  • Desire for more agile or boutique service models
  • Need for specialized regional or local market focus
  • Seeking more competitive fee structures for mid-market deals
  • Preference for alternative technology-first platforms
  • Requirement for more personalized account management

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Industrial Coatings ManufacturerEnterprise

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Emergency Medical Services ProviderEnterprise

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Corporate Travel ManagementEnterprise

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Mindsprint
Digital Transformation ServicesEnterprise

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Qicard
Digital Payment SolutionsEnterprise

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HEI Hotels & Resorts
Hospitality Management FirmEnterprise

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Frequently Asked Questions About CBRE Competitors

Who are the main competitors of CBRE?
The main competitors of CBRE include Jones Lang LaSalle, Cushman & Wakefield, and Colliers. Each competitor links to its company profile page.
What are some alternatives to CBRE?
Alternatives to CBRE include companies such as Colliers, Newmark, and Savills.
Which companies compete with CBRE?
Other companies that compete with CBRE include Savills.