Wine First

Founded in 2004, Wine First was first established in Sydney, Australia. As the sister company of United Cellars, Wine First had previously operated under their wings before becoming independent in 2012. Our team of dedicated professionals are based all over the world. Since our beginnings, we now operate in four continents and have established hund... reds of partnerships with some of the finest wineries. Our experienced professionals share the same passion for wine and are dedicated to building strong relationships between wineries and their customers. At Wine First, we believe that great wines should be accessible to those who share our passion for great local produce. As marketing specialists, we work with wineries and assist in selling more of their quality wines by engaging with their customers on the wineries behalf. Our highly skilled teams have extensive experience and knowledge in online marketing, telephone sales, database management and customer service. As your chosen wine concierge, we work closely with you to maximise the potential that your wineries cellar door can offer. United Lifestyle Group (ULG) is a direct-to-consumer wholesaler and retailer with services and products in the telecommunications industry and quality wine sales industry. ULG has continued to run a growth strategy, which along with the support of a great customer base has led to the continued success of the group. Wine First is one of four companies under the United banner, alongside United Cellars, United Networks and United Global SIM. Our international company currently operates out of Australia, Canada, Hong Kong, Malaysia, New Zealand and Sweden.Read More