WaveGrip

WaveGrip, a brand of Berry Global, is providing a packaging solution and carrier return scheme for Orpheus Brewing to help reduce their packaging waste and reduce the brewery's annual packaging footprint by approximately 85%. Opened in 2016 and based in Atlanta, Georgia, Orpheus Brewing operate a 20BBL, 16,000sqft brew house and tap room focusing o... n beers with drama and punch. With four core beers and an almost endless range of specials Orpheus' flavours range from tart sours to strong barrel-aged stouts. With the aim of reducing their overall packaging footprint, the WaveGrip carriers were the perfect choice for Orpheus. Weighing only 3.5g for a standard 6-pack carrier, WaveGrip provides an 85% reduction in material usage when compared to HDPE plastic handles and 10% savings when compared to traditional ring carriers. Reduced manufacturing footprint, transport costs, and ease-of-storage also contributed to the brewery's decision in choosing WaveGrip. Compared to HDPE carriers WaveGrip allows for up to 370% more carriers per pallet, thereby reducing overall shipment costs as well as fuel consumption and the greenhouse gas footprint for the brewery. WaveGrip carriers are recyclable, being made from LDPE, however the challenge remained to ensure that the carriers were collected for recycling. This, together with understanding the differences in recycling capabilities across states, led to the 'Orpheus Carrier Recycle Programme' being established.Read More