Vapor

Item 1. Business. Healthier Choices Management Corp. (the "Company") is a holding company focused on providing consumers with healthier daily choices with respect to nutrition and other lifestyle alternatives. The Company currently operates nine retail vape stores in the Southeast region of the United States, through which it offers e-liquids, vapo... rizers and related products. The Company also operates Ada's Natural Market, a natural and organic grocery store, through its wholly owned subsidiary Healthy Choice Markets, Inc. and Paradise Health and Nutrition, stores that offer fresh produce, bulk foods, vitamins and supplements, packaged groceries, meat and seafood, deli, baked goods, dairy products, frozen foods, health & beauty products and natural household items through its wholly owned subsidiary Healthy Choice Markets 2, LLC. The Company also sells vitamins and supplements on the Amazon.com marketplace through its wholly owned subsidiary Healthy U Wholesale, Inc. The Company markets the Q-Cup technology under the vape segment; this patented technology is based on a small, quartz cup called the Q-Cup, which a customer partially fills with either cannabis or CBD concentrate (approximately 50mg) purchased from a third party. The Q-Cup is then inserted into the Q-Cup Tank or Globe that heats the cup from the outside without coming in direct contact with the solid concentrate. This Q-Cup technology provides significantly more efficiency and an "on the go" solution for consumers who prefer to vape concentrates either medicinally or recreationally. VAPORIZER AND E-LIQUID BUSINESS Retail Stores While evaluating retail store operations in 2019, management decided to close one of its vape stores in August 2019, due to the underperformance of the store. The closing of the store brings the total number of retail vape stores to nine stores. Vaporizers "Vaporizers" are battery-powered products that enable users to inhale nicotine vapor without smoke, tar, ash, or carbon monoxide. Regardless of their construction, they ...Read More