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TRUE[X]
Advertising Networks · California, United States · 51-200 Employees
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Overview
Headquarters
11925 Wilshire Blvd Ste 200, Los Angeles...Phone Number
(310) 657-9900Website
www.truex.comRevenue
$83.3 MillionIndustry
ZI Rank: 1
Signal Type
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ZI Rank
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About TRUE[X]
true[X] delivers effective advertising for on-demand, interactive media. The company believes that ads should be enabling rather than interruptive, and have built the definitive engagement advertising system around the company's core product of true[ATTENTION], which delivers on the promise of zero waste advertising. true[X] provides the best advertising experience for consumers, the best monetization for premium publishers and the best return for brand advertisers. Put simply, the company has created the commercial break for interactive media. Originally founded in 2007, true[X] pioneered the engagement-based ad model, and is headquartered in Los Angeles and New York, with offices in Chicago, Atlanta, and Detroit. For more information, visit www.truex.com, www.facebook.com/truex.io, Google+, or follow the company on Twitter @truexExplore more
TRUE[X] Org Chart
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Company Profile Activity
Activity Insights
TRUE[X] is experiencing very low activity levels compared to other companies in the Business Services sector.
What does this means?
TRUE[X] is drawing exceptional interest within the Business Services industry, suggesting notable developments or strong market momentum, learn more about TRUE[X].
TRUE[X] financials insights
Gather financial insights about TRUE[X], including details on funding rounds, investors, total funding, and acquisitions, to gain a comprehensive understanding of their financial strategy.
2007
Series A
$4.2M
2009
Series B
$9M
2010
Series C
$11.7M
2011
Private Equity
$20M
2014
Series D
$6M
TRUE[X] Tech Stack
A closer look at the technologies used by TRUE[X]
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TRUE[X] News & Media
True Search Strengthens Consumer Practice Following Record Year over Year Growth in 2020
HADDONFIELD, N.J., Jan. 14, 2021 /PRNewswire/ -- True, the fast growing global platform of innovative talent management products and services, continues to build out its thriving Consumer Practice by hiring a series of well regarded Partners - Luis DeAnda, Stuart Horowitz, and Ben...Piano teams up with True[x] to combine advertising and paywalls
Nearly every online publisher has launched or announced a paywall — but of course, even the ones who are successful won’t convince every reader, or even the majority of readers, to sign up. Now Piano and True[x] say they’ve found more effective way to monetize the rest of the audience, without threatening crucial subscription revenue. […]SocialVibe and AnchorFree Partner
Los Angeles online advertising company SocialVibe last week announced a partnership with AnchorFree, a secure web browsing app. "We are very pleased to announce our partnership with AnchorFree," stated Chris Rooke, senior vice president of business development at SocialVibe. "It is our goal to help align the interests of brands and consumers by continuing to bring engagement advertising to new channels and touch points."
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Frequently Asked Questions Regarding TRUE[X]
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true[X] delivers effective advertising for on-demand, interactive media. The company believes that ads should be enabling rather than interruptive, and have built the definitive engagement advertising system around the company's core product of true[ATTENTION], which delivers on the promise of zero waste advertising. true[X] provides the best adver... Read More
