The Silver Spoon

Silver Spoon was born in 1972 as the retail brand of British Sugar. This allowed one company to deliver British grown sugar from field to plate on a national level. In 1995, the company became a company in the company's own right. By developing products like the Half Spoon sweetener and acquiring brands like Crusha, Billington's and Askey's we've b... ecome the leader in the UK's retail sugar, ice cream cones and toppings market with strong positions in flour and milkshakes, which is pretty sweet (sorry, couldn't resist the pun). But if you think we're resting on the company's laurels, think again. We're constantly thinking of new ways to push the boundaries and make people's lives a little sweeter (last pun, promise). So it's all about growth and innovation, quite nicely summed up in the company's vision: "Through seamless teamwork, the company will succeed by being market leaders in sugar, home-baking and ice cream compliments through understanding and serving the company's customers and consumers better than the company's competitors enabling the company to grow the company's profitability"Read More