The Jolly Farmer

Highly Engaged Employees

Jolly Farmer is a leading young plant grower and horticultural supplier operating a 13-acre greenhouse facility in the Saint John River Valley of New Brunswick, serving customers throughout the United States and Canada. The company cultivates and ships more than 3,000 varieties of young plants directly to end customers, bypassing broker networks to... maintain quality control and pricing efficiency. As of 2019, Jolly Farmer ranked #15 among the top young plant growers in North America by volume produced, reflecting its significant scale and operational capability. The company's product portfolio spans spring, fall, and holiday selections, with finished crops available in multiple formats including flats and hangers that ship nationwide across both countries. Jolly Farmer also owns and operates Sweet Valley, a potted herb and edible plant brand founded in 1997 that specializes in culinary herbs and patio vegetables, now expanded to serve customers throughout the Northeast with a comprehensive selection of quality edibles. The company's heritage extends back to 1967, when operations began in New Hampshire with cattle and hog farming and farm meat sales, later diversifying into maple syrup production from company-owned land, honey from company hives, freshly-pressed apple cider, and homemade granola. This evolution from a small farm operation with minimal retail infrastructure to a major continental horticultural supplier demonstrates Jolly Farmer's ability to scale production, develop multiple product lines, and build direct customer relationships across diverse markets. The company's direct-to-customer distribution model, combined with its extensive variety, reliable shipping capability, and commitment to quality edible and ornamental plants, positions Jolly Farmer as a trusted supplier for garden centers, retailers, and agricultural businesses seeking consistent access to premium young plants and specialty crops.Read More