Tectonic

In 2011, Bill Flora delivered the Metro design language to the top brass at Microsoft. It was the culmination of almost two decades of his work and represented the first time a major engineering-led organization had implemented a design language to unify the user experience across products and platforms. It was a cathartic moment for sure but inste... ad of hanging up his mouse and white-board marker, Bill realized that the lessons he had just learned could be used to help the other great companies of the world. Thats why he started Tectonic. The way a customer uses your product is the way they will perceive your brand. Our holistic design approach combines user experience, design language, and brand identity into a single gesture. Science agrees, attractive things work better. Many other companies can help you solve a problem, few others are as dedicated to solving problems beautifully. Unlike physical design, digital design is never finished. We envision the product and deliver a box of parts that allow engineers to continue building beautiful products after the engagement.Read More