Stihl

Stihl is a global leader in the development, manufacturing, and distribution of power tools. Founded in 1926 and headquartered in Waiblingen, Germany, the company serves professional forestry, agriculture, construction, and private garden sectors. Its extensive product portfolio includes power tools, battery-powered equipment, and related digital solutions. Stihl operates with a significant international footprint, reaching over 160 countries through a network of 42 sales and marketing subsidiaries, approximately 120 importers, and more than 55,000 servicing dealers worldwide.

The company's operational excellence is evident in its manufacturing facilities located across seven countries: Germany, USA, Brazil, Switzerland, Austria, China, and the Philippines. Stihl is renowned for its commitment to quality and innovation, holding the position of the world's top-selling chainsaw brand since 1971. In 2022, Stihl employed a dedicated workforce of 20,552 individuals globally, contributing to its extensive product development and customer support. To learn more about the people driving this success, you can Meet Stihl's team.

Stihl's market strategy emphasizes both direct-to-consumer channels, including expanding online shops, and its established network of authorized dealers. The company achieved a worldwide sales volume of $5.49B in 2022, underscoring its robust financial performance and market penetration. Its product offerings are continuously enhanced with digital services, aiming to provide comprehensive solutions for its diverse customer base across B2B and B2C segments. The company's focus on technological advancement and global reach solidifies its position in the competitive power tool industry.