Standard Merchandising Co.

Standard Merchandising Co. is a family owned business-the current owners are the third generation to own and run the business. The company has been manufacturing in the US since 1922. In 1978, the company expanded from the company's New Jersey base, opening a small knitting plant in nearby Reading Pennsylvania to knit headbands and wristbands for t... he tennis market. Shortly thereafter, the company knit its first sock in Reading. Little did the company realize at that time that socks would shortly grow to dominate not only the knitting plant, but the business as a whole. The company has been knitting socks in Reading for over 30 years now, during which time the facility has grown to seven times its original size. Over that period, the company has manufactured socks for a large number of major hosiery brands- names that everyone would recognize. The company still manufacture socks for a number of very well known labels, but today the company's main focus is on the development of the company's own brands. The company put all of the company's 30 plus years of sock manufacturing know how and experience into producing the company's branded hosiery. In the past few years, the company has expanded the company's lines, so that now, the company offers something for a very wide variety of customer. Red Lion offers top quality athletic socks in the most creative designs on the market. The company's b.ella brand features cashmere and cashmere blends, angora, extra fine merino and alpaca yarns, among others, in some of the finest and most luxurious hosiery available today. Nouvella, QTFeet and E.G.Smith offer novel yarns and constructions for more adventurous and youthful customers. 2Brother's products are made from organic and recycled yarns for more health and environmentally conscious consumers.Read More