Smile 90.4FM
Broadcasting · South Africa · 11-50 Employees
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Overview
Headquarters
The Media Quarter 2 De Smit St Fl 3, Cap...Phone Number
+27 218188904Website
www.smile904.fmRevenue
$5.7 MillionIndustry
About Smile 90.4FM
Smile 90.4FM is a bilingual radio station that offers entertainment, information and inspiration to the upper LSM Metropolitan audience of Cape Town. The station took to the airwaves in Cape Town on 25 March 2013 with the purpose of putting a smile on every listener's face. Although a complete commercial station, Smile90.4FM resonates and empathises with the community. Smile 90.4FM format is 60% music, 40% talk. Smile's music, 'Cape Town's best mix of the 80s, 90s and now' consists of 50% international and 50% South African songs. Talk comprises 55% English and 45% Afrikaans. Talk content is led by Smile News, "Amplifying the good news in the Mother City". This unique news positioning finds expression in a topical good-news story opening and closing each bulletin. Smile 90.4FM's growth in listenership has been phenomenal, making us Cape Town's fastest growing radio station. Our listeners are mature, affluent, high earners with disposable income; are family orientated, care about theirRead more
Smile 90.4FM Org Chart
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Smile 90.4FM Tech Stack
A closer look at the technologies used by Smile 90.4FM
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Frequently Asked Questions Regarding Smile 90.4FM
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Smile 90.4FM is a bilingual radio station that offers entertainment, information and inspiration to the upper LSM Metropolitan audience of Cape Town. The station took to the airwaves in Cape Town on 25 March 2013 with the purpose of putting a smile on every listener's face. Although a complete commercial station, Smile90.4FM resonates and empathise... Read More
