SessionM

SessionM is a customer engagement and loyalty platform headquartered in Boston, Massachusetts. Founded in 2011, the company provides enterprise-grade software that enables marketers to design, implement, and optimize loyalty programs across digital and in-store channels. Its platform offers a suite of capabilities including real-time customer data... management, dynamic audience segmentation, omnichannel campaign management, points and tiers configuration, and promotional offer management at the point of sale. SessionM serves brands across retail, restaurant, fuel and convenience, and airline sectors, helping them deliver personalized experiences that drive customer retention and profitability. The platform integrates data from multiple touchpoints to build unified customer profiles and trigger targeted responses through a real-time rules engine. SessionM was acquired by Mastercard in October 2019 and now operates as part of the Mastercard Services portfolio, with its website also reflecting a subsequent association with Capillary Technologies.Read More