Reyes Entertainment

Reyes Entertainment currently serves a roster of clients highlighted by The NY Intl. Latino Film Festival, PBS Networks, Warner Bros. Pictures and World Wrestling Entertainment, among others. Reyes is also a Lecturer at The University of Texas at Austin, teaching Integrated Communications in Latino Entertainment. With nearly 20 years experience in... the entertainment industry, most of them as President of his own company, Reyes has established a solid reputation as a top notch publicist, event producer and entertainment communications professional with expertise in the burgeoning Latino media markets. Reyes' list of past and present clients reads like a Hollywood's Who Who.Early in his career, Reyes became the first publicist for Latina Magazine and remained on the magazine's masthead for five years. In 1997, before Latina began publication, Reyes convinced the magazine's founder to feature an up-and-coming actress he knew named Jennifer Lopez on Latina's Premiere issue. In May 1996, Latina's first issue hit the stands just as Warner Bros. was announcing Lopez had won her landmark role as Selena in the biopic about the slain Tejano star. Reyes went on to create and execute Latino marketing campaigns for such films as 20th Century Fox's DEATH SENTENCE starring Kevin Bacon; 12 ROUNDS starring WWE's John Cena and MY LIFE IN RUINS starring Nia Vardalos and Columbia Pictures' SPANGLISH starring Adam Sandler and Paz Vega. Reyes also acted as Latino PR agency for Disney-ABC Television Group where he executed Hispanic campaigns for George Lopez, Ugly Betty and Desperate Housewives and the very first company-wide press junket, specifically for Latino media. Reyes was also Hispanic agency for FOX's The Swan, Telemundo's La Cenicienta and CBS Daytime's The Bold and the Beautiful. Reyes is proud to have worked with PBS for several years, to promote its programming to diverse audiences. Reyes was agency of record for the Emmy-Award winning series American Family, created by Gregory Nava and starring Edward James Olmos, ...Read More