Progressive Press

E-mail is the mode of contact that works best. See contact details at bottom of page. Also, due to a torrent of spam phone calls, we've put our phone on answering machine mode. If you have a non-fiction manuscript with a unique topic or slant on politics, history, or biography, please send: We are interested in broadening our offerings beyond the c... urrent niche, and will also consider other genres and subject matter. For instance, "Rape of the Mind," a work on psychology, has done well. Still, what has most often worked best for our press so far have been political and conspiracy exposés or "scoops" of major significance. Fiction, autobiography, and opinion viewpoints have NOT done well. Originality or uniqueness, importance, and good writing seem to be the three main prerequisites for market appeal. That plus a proactive author promoting the book is likely to result in sales. Of course, Importance is relative. Target your promotion to groups and personalities who regard the central theme of the book as a - or the - significant issue. You can involve them in the creative phase of the book. Marketing actuallly starts before you set pen to paper, with an idea that has potential. Authors tend to believe they need a publisher to promote. In reality, it's much easier to market a personality than a product. Authors can be personalities and experts. They can build a following with articles, blogs and interviews, which publishers are not able to do. Books, especially the type we sell, are not mass commodities, so advertising is not cost-effective. We need to use targeted publicity to interested audiences. Also important are the following questions as to the market: - What is your target market? - What other books have been published on the same or closely related topics? - What sort of a market was there for them? - How does your book stack up against the competition? This should be part of your Book Proposal. You can search the internet for Book Proposal Guidelines or Submission Guidelines and pick a format that ...Read More