Pennyroyal Studio

About Pennyroyal Studio: Pennyroyal Studio, the Los Angeles-based brand, was founded in 2006 by former music industry professional, Tim Foster . While creating a memento for his girlfriend, Foster discovered his love of designing jewelry and conceptualized his first collection of pendants. Despite the growth of the Pennyroyal Studio brand over the... past 6 years, each collection continues to feature Foster's signature artisanal flare and handcrafted appeal that launched the successful jewelry brand. Pennyroyal Studio's designs are inspired by music, tattoos, history and a desire to create designs that have a positive impact on each individual customer and the charities that benefit from them. About Tony Alva : Considered one of the most influential skateboarders of all time, Alva joined the Z-Boys in 1972, bringing the trend of skating in empty pools into the mainstream. He is known as the originator of vertical skateboarding, and is credited as one of the first skateboarders to perform frontside airs. In 1974 Alva began a long collaborative relationship with Vans and eventually started his own company, Alva Skates , in 1977 at age 19. Alva Skateboards was the first company owned and operated by a skateboarder, and one of the first companies to use layered maple plywood for skate decks.Read More